"However, you should also understand that we are just shifting our investment direction, enriching our industrial structure and reducing risks, rather than making overall structural adjustments. The size of Datang Group and the current situation decide that at least in the next ten years, Datang Group must and can only focus on the real estate industry. Because the real estate industry is the foundation of Datang Group, without the real estate industry, there will be no Datang Group. Therefore, when we make other investments, we should understand that we are only making auxiliary investment, not full development. There is a big difference. If we want to transfer the whole industry and cultivate another pillar industry, it is obvious that the media industry is not our goal, because the whole market of the media industry is too small to accommodate such a big Datang Group. If we invest all our strength in the media industry, the final result will be to subvert the whole media industry and suffocate ourselves. Of course, we are only diversifying our investment. In fact, the media industry is a good investment direction for us. You have a very accurate judgment on this. In fact, most of what Huang Dexiang said to us is correct. The entertainment and culture market in the mainland has a large market, and this market is still growing year by year. It is completely feasible and necessary to invest in this industry. Your later judgment is also very accurate. Ten years ago, Hong Kong's entertainment and culture industry dominated the mainland market. However, they did not keep up with the pace of development and lacked the vision of development. To a greater extent, they have always regarded the entertainment and culture companies in the mainland as rivals, aiming at rather than choosing cooperation. In recent years, most of the entertainment and culture companies in the mainland have made great progress. When their strength is all up, of course, they will not give an olive branch to the media companies in Hong Kong. They have cooperated with South Korea to cultivate their own artists, and they have also created the appreciation style of the whole mainland audience, which has led to the downturn of the whole Hong Kong entertainment and cultural industry. Now many Hong Kong artists have started to invest in mainland companies, which is the fundamental reason why Huang's media is eager to find me, because they have reached the point of unsustainability. However, there is something wrong with your final analysis. You said that Huang's media has nothing worthy of our attention. In fact, you are wrong. What Huang's media has is exactly what we need most. If we want to enter the media industry, Huang's media is exactly our best partner. Neither our new media companies nor our cooperation with other mainland companies have achieved such good results. " Ye Lingtian continued.
"Why? What's in Huang's media? " Zhang youyou is puzzled.
"Huang's media has experience, personnel, company and market. The most important thing is that it has a solid foundation." Ye Lingtian said slowly, and then added: "Huang media has been focusing on the media industry for more than 20 years. Almost all the rules of the industry are made by them, and their abilities are unique from management experience to personnel ability. Secondly, more than half of the famous and influential artists in Hong Kong are in their companies. We all think that Hong Kong artists are out of date. In fact, they are wrong. The influence of Hong Kong artists in the mainland is still very huge. The reason for this argument is that in recent years, Hong Kong artists have come to the mainland to participate in fewer and fewer programs, because of the boycott of mainland companies, However, if we are more careful, we can find that some Hong Kong artists who have left Hong Kong companies and come to the mainland are developing very well. The appearance fees are all very high, and the market reaction is very good. This shows that they have a market, but there is no way for them to enter the mainland market, This may be the reason why Huang Dexiang must cooperate with me. But at the same time, this is what we both need. Let me talk about the benefits of our cooperation with Huang's media. The first is to save investment. Huang's media has everything ready-made. Although they will definitely make a large investment if they want to invest, they can never be more expensive than our own construction. Second, we need to save time. We need to set up a company by ourselves. It will take at least five years from the establishment to the beginning. It will take a longer time until the people you cultivate successfully occupy the market. It will take at least ten years to achieve a certain scale. The investment scale is too long and the competition in this industry is quite fierce, No one knows how many markets will be left for us in ten years. Third, there is no risk. Huang's media has everything ready-made. We only need to invest. Basically, we can make profits by investing, which other companies do not have. Because Huang's media structure, experience and inside information decide that he is a very mature enterprise and there will be no risk. Fourth, prospects. After you go back, you can arrange for someone to do a survey. If these Hong Kong artists are allowed to appear on the TV screens and entertainment news of the mainland people all day, what will the result be? At least I'm very optimistic. As I said earlier, we need to invest only in diversification, not in large scale. Naturally, we will not choose projects with too much risk and too long investment cycle. To achieve these two points, Huang's media is our best choice. Of course, if we are determined to enter the industry. " Ye Lingtian said his opinion.
Zhang youyou lowered his head, thinking of Ye Lingtian's words.
"You mean you decide to cooperate with Huang's media?" Zhang youyou then asked.
"No, I didn't say that. In other words, whether we cooperate with them depends on whether it is beneficial to us. It's impossible to make a decision on my own. After I go back, I will give you the project. You should set up a team to evaluate the project yourself. You should also participate in such work several times, which will be of great help to your future business evaluation. As for you, don't always ask me whether I want to cooperate with Huang's media. In fact, the decision is not mine, but in the final evaluation report. If the evaluation report thinks that we should cooperate, then we should cooperate. If we can't cooperate, then we won't cooperate. So now I give you all the decisions, and you don't ask me any more. If I say now that I want to cooperate with them, do you think that I made such a decision because of Fang Yiyi? " Ye Lingtian said with a smile.
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