Chapter 387

The last day of May 1 small holiday in 2013, that is, May 1st, Iron Man 3 came to the Chinese mainland film market. In one sweep, we swept the afternoon night, cut 13 million 500 thousand box office and nearly 300 thousand viewing times with 2400 screenings, exceeding the 12 million minute box office history of Chinese mainland's midnight market created by Transformers 3.

According to the data of time.com, Iron Man 3 accounts for 41.08% of the average daily film arrangement of the top-15 cities in China, but even so, the major movie cities across the country still show that iron man 3 is hard to get a vote. Just take Jiahe studio, a jiaozi Road store in Shancheng, for example. The nine screening halls were full of Iron Man 3. By 12:30, there were still a large number of people queuing up to buy tickets, and the enthusiasm for watching the film did not disappear.

As Shao Shuaijun is likely to be the only film in 2013, time.com has also sent a huge interview lineup to visit the film viewing and reputation of Iron Man 3 in various movie cities.

"The visual effects are very powerful."

"It's a story."

"The 3D effect exceeded expectations."

"Sound and special effects are much better than the previous two."

Basically, after watching the film, the audience received constant praise when they were interviewed. "Iron Man 3" can be regarded as the most visual movie in 2013

At the same time, about 70% of the random interviewees said they would watch it again if they had the chance, and 90% of the fans said they would recommend it to their friends and colleagues. The audience's enthusiasm for watching the film is hard to stop, and it is growing.

At the end of the next day's painting day, "Iron Man 3" won 140 million yuan at the box office, setting five box office records in mainland film history.

The fastest break was RMB 100 million, which was the same as that of Transformers 3 in one day, but the box office was higher; the record in midnight was RMB 13.5 million, which was RMB 12 million; the record in the first day was RMB 140 million, which was RMB 110 million; the record in Wednesday was RMB 39 million; the record in one day was RMB 125.6 million Min coin.

It has not been shown in North America, but it has been only a few days overseas, and it has won 289 million US dollars.

Originally, experts predicted that "Iron Man 3" would surpass the first two movies and reach a height of $700 million. Now, no one doubts that "Iron Man 3" will not break through the $1 billion mark. Everyone has matched the final box office of Iron Man 3 with the $1.67 billion of Avengers.

Of course, it is very difficult to reach the height of the women's Federation. The best result is to surpass the $1.328 billion of Harry Potter and the Deathly Hallows (2).

"From the beginning of iron man's first shot in Marvel's movie universe plan, this Playboy in iron armor and uneasy routine carries all the expectations of Marvel's comics. In the first film, Jon Farrow made a wonderful start, making iron man popular all over the world. After the second film's calm, Shao Shuaijun finally starts the iron man in the Avengers alliance. Now in the third film, the iron man seems to break out an unprecedented crazy charm, offering a start beyond people's expectations. A good director and a good actor have a wonderful chemical reaction... "

The cover characters of this issue of entertainment weekly are two people, one is Robert Downey Jr. holding the helmet of iron man, the other is Shao Shuaijun holding his chest in both hands on the set.

There is also an interview with Shao Shuaijun in the content. The legend of the White Snake: The Legend of the green snake has begun to be publicized. As the first work of the four magic series, Shao Shuaijun rarely participated in the publicity. He first flew to Hong Kong to hold a trailer press conference.

At the press conference, I took the time to accept the interview of entertainment weekly and answered the original intention of the reporter.

"I was involved in the early creation of Iron Man 3. At that time, we planned to build the second ensemble of Marvel movie universe, but we didn't have a very detailed idea. I didn't think about how to make a movie until I took over the filming work temporarily. "

"Donny and Gwyneth want a different iron man, too, so I asked myself. Does Tony Stark become a superhero because he wears armor? Is it true that other people are heroes when they wear armor? If it wasn't for armor, then what made him iron man? "

"With this kind of thinking, I began to make movies. I hope to give iron man a process of self cognition, and also hope to give the audience a process of cognition."

Later, the reporter asked Shao Shuaijun what he thought of the final box office of Iron Man 3. Shao himself didn't know. He replied with a smile: "I hope it will exceed 800 million US dollars. Now it seems that there is a chance. As for the final amount, I don't pay much attention to it. As I said before, when I make the film, the audience will confirm it, and everything will be enough. "

Shao Shuaijun thinks it's enough, but he doesn't think it's enough at the box office. The success stories come one by one, and the momentum of watching the premiere is not worse than that of the Avengers. Many areas have broken the opening record set by the women's Federation. But there are also some dissatisfaction, in the synchronous release of the Japanese market, "Iron Man" did not win the box office champion.Last week's champion was the cartoon "Detective Conan 2013: the detective of the ocean", which pushed Iron Man 3 to achieve a consecutive title. Although in terms of word-of-mouth, "Iron Man 3" has conquered the Japanese audience with its excellent entertainment properties. Audiences who took part in the satisfaction survey of PIA film life scored 91.1 points for the film, ranking first among all the new films, while Yahoo Japan also scored 4 points for the film.

Unfortunately, in this big animation country, the invasion of American comics is really difficult. Superheroes have gimmicks and scenes, and 3D plays are colorful, but they can't beat Japan's own 2D comics. Of course, there are difficulties. After all, Japan is still the third largest ticket holder in the world. In the future, Marvel Comics will plan more plans to break into Japan and capture Japan.

The women's Federation and steel 3 have established a good reputation. It's not hopeless to turn to the taste of the Japanese audience.

After all over the world, Iron Man 3 finally landed in the main battlefield of the United States on May 3. At midnight, the box office was $15.6 million, which was $68.1 million on the opening day, and $175.3 million three days later.

The score was lower than that of Avengers, but it still beat Harry Potter and the Deathly Hallows (2) for $169.1 million, becoming the second place in the opening week of North American film history. The average score of a single library is 41218 US dollars, which is also lower than that of the women's Federation, but higher than that of HA Qixia, ranking second in large-scale films. On Saturdays and Sundays, they are second only to the women's Federation, and other figures are among the top in North American film history.

"Shao used the Avengers to refresh the film history of North America, which is hard to compare. Maybe it's because we're afraid that we don't have the motivation to pursue. Now we use Iron Man 3 to give all the movies a target to catch up with. When you surpass the box office of Iron Man 3, you will have a chance to attack Avengers ——Hollywood entertainment report.

At this time, the box office of the mainland one week was also released immediately, "Iron Man 3" lived up to the expectations of the public with 498.65 million yuan, pulling down the 467.3 million yuan first week record of Titanic 3D reprint, and once again handed over the first week champion to Shao Shuaijun.

The original "old boy" first week 422.9 million yuan, is the end of the "Titanic" 3D reprint hands, a last century shipwreck 3D reprint, occupy the first week box office record for more than three years, have to say this is a very wordless result.

Fortunately, there's no need to worry about it now.

So, two weeks later, Iron Man 3 is worth $725 million worldwide.

In the third week, "Iron Man 3" won the championship in North America with 80.56 million US dollars, and won three consecutive titles overseas with 98 million US dollars. So far, the global total of 946.8 million US dollars is not far from the 1 billion mark.

"The box office of steel 3 is very good. Those who can't boast 800 million dollars come out." Sujiazong, a netizen, has been posting a prediction post since she posted it last time, which led to a box office controversy. Now she has to post it again.

"More than 800 million dollars is a good movie? I can only say that you are young and ignorant! " Netizen wblyu gave a smiling face.

"More than 800 million US dollars can't represent it. I can only say that you have shown me your high-end and high-grade upstairs." Netizen Ethan_ Mo is speechless.

"I saw the imax-3d version. It's so beautiful. Tony was absolutely cool when he was wearing war armor and taking off war armor. I'm optimistic that it will reach $1.4 billion at the box office. " Netizen smf82212943 praised.

"The plot is deeper than the previous two, but the more you look at it, the more it tastes like a grand finale? Don't make a big ending Netizen palm fierce tiger says anxiously.

"It seems that the contract between Downey and Gwyneth is about to expire. Downey and marvel signed a total of six films, including three iron man films, two Avengers films and the previous Hulk soy sauce film. Basically, they won't play any more after the women's Federation 2." Netizen is not lecherous monk explains.

"Can't you renew it?" I think it's easy for me to ask.

"Renewals are not random. What are Robert Downey Jr. and Gwyneth Paltrow worth? If you can't sign a contract with tens of millions of dollars, the higher the cost is. Last time, the boss of Marvel said that he hoped to make iron man into a 007 like series that can change people at any time. After all, as long as you wear armor, everyone can be iron man. The child in Iron Man 3 will get Tony's support. Maybe he will be the new iron man in the future. " Analysis of netizen Gaishi Qingtian.

Obviously, the building is crooked again

19 days after its release, "Iron Man 3" finally broke through the $1 billion mark, second only to the Avengers, becoming the second fastest to break through the $1 billion mark. It's a little pity that, unlike the strong follow-up box office of Avengers, the follow-up ability of Iron Man 3 has declined a little fast.

Experts have given the box office curve, and it is expected that the final box office of Iron Man 3 will be about $1.35 billion, which will be able to hold hands with Avengers and occupy the third and fourth place in the global film history. As for whether it can achieve such data, Iron Man 3 still has a long way to go at the box office.However, Shao Shuaijun has no time to pay attention to "Iron Man 3". The story of the White Snake: The Legend of the green snake, directed by Chen Jiashang and supervised by Shao Shuaijun, held its global premiere at the flagship cinema of Jiahe CBD in Beijing on May 21.