Cook prepared only two mobile phone products this time.
However, according to the rumor of futukang, the two mobile phones do not belong to the same series.
Such gossip naturally satisfied many people's appetite.
Sure enough, the first product announced by cook directly proved the gossip spread in futukang.
Iphone6x。
This is the first mobile phone product brought by cook. Obviously, this mobile phone product belongs to the same series as iphone6.
This means that the phone6x has the same appearance as the iPhone 6S, the same 5.15-inch body, the same 1715 Ma battery, and the same 16 megapixel rear camera.
This product belongs to the iphone6 series. Naturally, it has many similarities with iphone6.
However, the iPhone 6x still has an upgrade that is different from the essence of the iPhone 6.
First of all, the processor on the iPhone 6x is not the A9 processor used by the iPhone 6S.
The processor of this new product is a9x processor based on A9 processor upgrade.
A9x processor is very similar to ordinary A9 processor. Even the CPU architecture is basically the same. The only difference is that a9x uses a more advanced 12NM manufacturing process than the original processor.
This means that the performance and power consumption of this processor are stronger than the original A9.
According to cook's promotion, the performance of this processor has increased by 60% and the power consumption has decreased by 10% compared with the original A9 processor.
According to the current domestic processor performance score, the performance score of this processor can reach at least 250000, which is basically second only to the fire dragon K800 announced on the market.
Of course, due to the lower power consumption of this processor chip, the overall endurance is much better than that of the iPhone 6S.
In addition to the processor upgrade, this time the aperture of the rear camera sensor has also been improved from f2.2 to 2.0.
Such a small increase can make the camera level of the mobile phone to a higher level.
Although the iPhone 6x has only made small changes in these aspects, its strength has reached a new level.
If cook doesn't say that this is a product belonging to the same series as iphone6s, taking these data alone, others will think that this is iphone7.
But of course, this is just a routine of the iPhone.
Others can change small cup into medium cup, medium cup into large cup, and large cup into super large cup!
The apple can also be changed from medium cup to small cup and from large cup to medium cup.
Many people even think that this time Apple downgraded the ordinary iPhone 7 to iPhone 6x and turned the iPhone 7S into iPhone 7.
After introducing the iPhone 6x, cook directly announced the price of the product.
This time, this product has a total of 4 different storage specification types.
There are two low configuration versions of 2 + 32GB and 2 + 64GB respectively, and two large versions of 3 + 64GB and 3 + 128GB with high memory.
Because the background mechanism of IOS system is different from that of Android system, the requirement for running memory of iPhone is not too high.
In this era, 2GB of running memory is completely enough, while 3gb of running memory is very abundant.
The prices of these four different storage specifications are naturally quite good.
They are $599, $699, $799 and $899, respectively.
The price of the Bank of China Version is relatively more expensive. After all, if it is sold in China, it will also charge a certain tariff.
According to the price of the Bank of China Version, it is 4999 yuan, 5599 yuan, 6299 yuan and 6999 yuan respectively.
It can be said that the price of the iPhone 6x this time is relatively cheap compared with the previous iPhone.
Most users who want to buy apple are very interested in this product.
After all, the cost performance of this product is relatively high. After all, the low configuration version of this product is only 5000 yuan, which is already cheap.
After all, the price of this phone is only 200 yuan higher than that of the iPhone 6S released last year on the current official website.
It's a good deal to exchange 200 yuan for a more powerful processor and a relatively upgraded camera.
Now, according to the standards of various mobile phone manufacturers watching the press conference, it is natural to understand that the sales volume of this mobile phone product should be very good. After all, the price of this mobile phone is relatively cost-effective.
It's obviously a good choice to buy a new apple that hasn't been robbed of the high-end products released by Apple last year.
Although the iPhone 6x is indeed a product that attracts consumers to buy, it seems that all senior mobile phone manufacturers who watch the press conference are more concerned about the unpublished iPhone 7.
As the Spring Festival Gala in the mobile phone circle, every time Apple releases a product, it can naturally become the leader that other mobile phone manufacturers compete to imitate.
This time, the iPhone 7 is obviously more powerful than the iPhone 6x. Now all manufacturers want to see how strong the real protagonist of the apple press conference is.
Tong Hao is also curious about how strong the iPhone 7 is.
After all, this time, apple in this time and space directly omitted the middle generation of 6plue series mobile phones than its own apple, and directly chose to release the new iPhone 7 a year earlier.
IPhone 7: touch the most real technology.
Tong Hao looked at the appearance of the iPhone 7 on the screen of the press conference, and was shocked by the domineering and self-confidence shown by apple.
The release of iPhone 7 can be said to subvert the original Apple phone in terms of appearance.
This time, the iPhone 7 released has cancelled the home key representing the apple logo, which is directly applied to the most popular bangs full screen in the mobile phone market.
No home key! Comprehensive screen technology is used!
This time, the appearance of the iPhone 7 has indeed subverted the cognition of all users who pay attention to apple. After all, no one thought that Apple would choose to follow the general trend of the mobile phone market and cancel the home key with a full screen.
Of course, cook is helpless. After all, cook understands that the larger the screen share in the current mobile phone market, the better. For the so-called screen share, apple must abandon the home key of this logo.
After all, there are many technologies used in the mobile phone, and removing the home key can save some space for apple to install more accessories.
It can also improve the internal space of the mobile phone, make the mobile phone screen larger and more sensory, which is a good thing to kill two birds with one stone.
This time, cook also increased the size of the iPhone 7 to 5.57 inches, making the mobile phone larger than the iPhone 6 series.
"This time we brought better sound effects to the mobile phone. This time we cancelled the 3.5mm headphone hole and used dual speakers!"
Cook continued to introduce the improvement of the iPhone 7 compared with the past, but when he introduced the speaker of the mobile phone, the users sitting in front of the screen watching the press conference were completely frightened by the news.
In order to use dual speakers, the most advanced 3.5mm headphone hole is cancelled?
Old thief cook, are you kidding us?
The audience who watched the press conference also recovered. After all, cook's move was unacceptable to them.
After all, many people like listening to music very much. They can't accept the cancellation of the 3.5mm headphone hole on the iPhone 7. Then all the headphones they bought are invalid.
Many consumers also responded that although the iPhone 7 has two speakers, it has cancelled the 3.5mm headphone hole, which is unacceptable to them.
However, cook did this to better sell the company's products in the future. After all, Apple will release a very powerful Bluetooth headset at the end of this year or early next year.
With this operation, are you afraid that the Bluetooth headset can't be sold?