"Mr. Shi, come here today. Is there good news?" Feng Yu orders ESC at will. The game of Warcraft is about to win.
"Good news, of course. Chinanet is ready to go online. Schools, streets and other information have been loaded, and even some state-owned enterprises, government departments and units have also been loaded, which is enough to ensure the maximum improvement of personal information. " The happy face of Shi Dazhu.
"Oh? That's really good news. How about, are you confident that this Chinese network will rapidly increase the number of registrations? Don't be like the old horse. It took one month and seven days to surpass eBay. It took more than a week. "
"Hahaha, a month and seven days is also a miracle. After all, digging the treasure net starts from scratch. It's true that the number of registered people in a month has exceeded 3 million, but I didn't expect that eBay's number of registered people has also increased a lot. As for the rapid increase in the number of Chinese Internet registrations, I have an idea to promote it on university campuses. "
"Campus promotion? In other words, the main search for secondary school, primary school students? That's a good idea, but isn't it fixing users to the young? We thought it would cover all the people. "
University Campus promotion, that is the main way of promotion in previous universities. Flyers, advertisements and other means make college students become the first user group.
But the website of the past life is called "inside the school". What others focus on is the contact within the school, which is the same as the original Facebook of the past life. But Facebook can develop so well that it is not limited to the university campus.
If it's really limited to the campus, the share price of Facebook will not Soar so much, nor will it make little Zach become the world's top rich.
"But now the main users of computers are young people. Many old intellectuals, they use computer or two finger zen, can't chat OQ. Cell phones can only answer and make calls, and even many people can't send text messages. " Said Shi Dazhu with a frown.
"Don't underestimate the learning ability of those people, and now the computer operation is more and more simple. Remember how much trouble you had when you first used the computer? And now? Many computer functions can be done with one mouse. As for their inability to type, they can learn. Pinyin is still popular among many people. The easy-to-use Pinyin input method is being developed by the company of souhu and penguin. QianDu heard that it has also been developed, and typing will be much easier then. "
"That's difficult. Many people can use pinyin, but many people speak dialects. Their Pinyin is not the word they want to say."
"Lianxiang group has launched a gadget, which is improved by a kind of drawing board, called the handwriting board. The tablet is to write on a tablet with a special pen. At the same time, the tablet is connected with the computer, and the words you write appear directly. At present, there are two modes, one is computer recognition based on your strokes, the other is what you write and what you come out of it. I think there are many people who can write, right Feng Yu asked with a smile.
"Even want to develop such a good thing? I don't know that. If so, it would be much easier. After all, most illiterate people can't afford computers, or they seldom buy them. " "Then we will send some flyers to some office buildings and government departments?"
Feng Yu shook his head: "it's OK for school to send flyer advertisements. It's not good to send flyer advertisements to government departments.". There is also a place that is more suitable for advertising, that is, the Internet bar. "
Internet bar? It makes sense for Shi Dazhu to think about it. Now Internet cafes are very popular, not to mention everywhere, but those near schools, densely populated places, all have Internet cafes.
Many people can't afford computers. They usually want to play online games, send and receive e-mails, chat with OQ and so on. They also choose to go to the Internet bar, which is definitely a collection of a large number of online users in China!
"Mr. Feng, how can we capture other users? Internet bar alone, surely not enough? I know, there are also advertisements for salary wave, but this only covers most of the users who surf the Internet. There are many users who don't surf the Internet at ordinary times. How can we attract them to register? " Shi Dazhu asks for advice modestly.
He knows that in terms of advertising, Feng Yu is also a master among experts.
"Mr. Shi, you forgot your product. How did you promote it?" Feng Yu pointed out.
My product, brain damage gold? It's all kinds of newspaper, Internet soft ads, plus a lot of TV ads. Wait, what Feng always said is, TV advertisement?
Website, advertising on TV? No one has done this before!
What's more, TV ads are so expensive now. Local TV stations are fine. The prices of CCTV stations have gone up a lot. Even satellite channels in other provinces, the prices are also going up. At the beginning of the website, there was no profit. The construction of the website didn't cost much. If the advertising costs were so much, the new company would have no money at all.
"Mr. Shi, do you think it's a bit of a joke to advertise on TV? How do you know if you haven't tried? The advertising fee is very high, but it's nothing compared to the users we can attract. You see, OQ is free at first, but now, through some value-added services, there will be income, and the income will be higher and higher in the future. Why does Taobao let merchants settle in for free? It's not to attract customers. When there are more users, other aspects can make money back. The services we offer are not always free. "In the past, the online game company of shidazhu has become popular with TV advertisements. At that time, a lot of people criticized it. What kind of advertisement is this? A woman sits in front of a computer and is silly. They don't know what it is.
But it's this kind of confusing advertisement that arouses the curiosity of many people. When they really write down the website and open it, they are gradually attracted by this game, which brings huge profits to Shi Dazhu.
In the past, such Internet companies used to advertise on TV, but there were many. For example, QianDu, such as the 68 same city, such as xiaojie.com, hurry.com, and qiancheng.com, all advertise on TV. With the network advertising, street advertising, flyer advertising and so on, it has attracted a large number of registered users, so as to grow slowly and make more and more profits.
Later, the advertisements of these companies want to be implanted in TV plays and movies, and constantly implant the company's brand into the minds of the audience. When the audience think of such websites, they will be the first to think of their websites!
"How to do this advertisement?" asked Shi Dazhu again? What do we promote? "
"I've thought about the originality of advertisement. The point of propaganda is emotion!"
…… (to be continued. )