When Intel finally announced that they had designed a new dual core low-frequency processor, they found an embarrassing situation, that is, all PC manufacturers had already ordered enough products from SUPERWAY semiconductor.
At first, Intel thought that if they designed and produced better low-frequency dual core processors, they would definitely get a large order, so that in the low-end netbook market, they would also suppress SUPERWAY semiconductor.
But they never expected that the market would be initially saturated. Although their product performance is better, but all PC manufacturers seem to have negotiated the same, did not come to order.
Those PC manufacturers are very smart. Now we are in the default alliance. That is, they will not sell the Internet netbook with Intel processor core until the netbook with Huawei processor is almost sold. Otherwise, how can the netbook with Huawei processor core sell? Do you reduce the price again?
If the price is reduced again, hardware manufacturers such as Chaowei make money according to the contract. What about their PC manufacturer? Although it won't lose money, the profit margin before tax is less than 3%, which is not worth doing at all.
Their brand added value alone should not be so low!
How many low-frequency dual core processors does Huawei sell? More than 30 million!
I can't say that this year's market is full, but those PC manufacturers won't order Intel processors until they sell 80% of their inventory.
They also need to adjust the market from time to time. In case the market is not as big as they expected, whoever hoards more goods is bound to lose.
What's more, Intel and this processor has better performance than Huawei's, but the price is also higher. Those who buy netbooks value low prices.
Manufacturers are desperately trying to keep costs down. Who is willing to raise prices if they want to lower prices?
Besides, 1GHz CPU is enough. Why do you want to replace it with 1.2 CPU?
They don't buy or place an order for the time being. After they have digested the batch of super power CPUs, they can order again in time. Maybe at that time, the price of Intel's 1.2 CPU also dropped.
When Intech was depressed, we were all happy and smiling. When almost all PC manufacturers ordered this CPU from them, on the surface, they gave preferential treatment to this dual core 1GHz CPU in order to sell other models of CPU.
The strength of the discount is not very big, but it also increased the order quantity of this CPU and the sales volume of other products. As soon as those PC manufacturers see this order, in addition to the higher liquidated damages, they don't need to pay more money. It's OK to place an order early.
Even if the order quantity is a little large, they don't care. If the quantity is large, the price will be more favorable, and their cost will also be reduced. Even if there is a little unsalable, they can do activities to deal with it later. Instead, they can use these products to attract consumers.
It is also intentional. It is a normal means of commercial competition. Give some reasonable preferential terms and hold customers in hand. When competitors produce better products, they find that the market is temporarily saturated.
The orders of Chaowei have been arranged to the end of the year. How can those PC manufacturers go to Intech to place new orders?
It doesn't matter if you have a good CPU, but this kind of CPU is only suitable for this kind of low-cost netbook, and other products can't use it.
With this move, Intech is trapped in an awkward situation where the product is designed but cannot be sold.
But Huawei semiconductor still underestimated Intel's determination. Intel soon announced that their new low-frequency dual core CPU had been reduced. When an order was not sold, it had been reduced!
Even if the price is low and the profit is low, even if they don't make money, Intech also recognizes it. They can't watch the super power semiconductor grow. They need to make sure that they are still the leader in processor.
As long as the market share is guaranteed, then Intel will continue to be loved by consumers, even if it is because of habit.
In this way, they can reduce the market share of SUPERWAY semiconductor, reduce the sales volume and profit of each other, and thus reduce the R & D speed of each other's products.
When Feng Yu thought it was a bit difficult, Chaowei said they didn't have to worry about it at all. They sued Yingte again on the grounds of dumping and unfair competition.
They said that the new products sold by Intel, including the R & D cost and production cost, will lose money if they are sold at the current price. This is an obvious dumping behavior!
SUPERWAY and Intel are so familiar with each other that they can probably figure out the cost of both sides. Intel, of course, doesn't sell at a discount. SUPERWAY is just making trouble for Intel.
It's just like that the fast dragon dual core sold much better than Intech at this time. Intech didn't find an excuse to tell it.
Now, the impression that SUPERWAY gives consumers and PC manufacturers is that it is superior to Intel on dual core processors. And Intel is not against it. Dual core or even multi-core is the development direction of CPU in the future.
So a lot of software at this time has optimized the dual core. At this point, SUPERWAY takes advantage.Chaowei also increased publicity on this point and constantly said its advantages. Now Intech wants to surpass Huawei in this respect. Of course, Huawei cannot agree.
Feng Yu is not very good at these ways of competition. There are too many doorways. Chaowei also said that in doing so, they can only slow down the sales of Intel products, but in the end, they still have to make better CPUs to really win.
They are now designing a low-voltage CPU, using a more advanced product architecture. After this product is made, then on the netbook CPU, Intel will surely fail.
Netbooks have a high demand for low energy consumption, and Chaowei plans to do its best. And also in the product size, again shrink. Lianxiang group requires the new netbooks to be thinner and lighter, so they naturally design products according to customers' requirements.
In Feng Yu's opinion, the current netbook is not good enough. The performance of the netbook before Feng Yu's rebirth is much better than the current one, and it is lighter and thinner. Especially in terms of price, it can be less than 1000 yuan RMB, so the production cost is about 100 dollars.
Now, the cost is still more than $300, so Feng Yu said that there is still a lot of room for improvement.
There are requirements for hardware accessories manufacturers, software manufacturers and manufacturers. Only if they work together, can they control the cost so low.
However, some people say that a netbook of less than 1000 yuan in the past is a tablet with a keyboard, which is not a real notebook at all.
However, Feng Yu pays more attention to the research and development of the tablet, which is one of the most popular sales funds in the future.
…… (to be continued. )