Ralph accompanied Feng Yu around the studio. When Feng Yu got on the bus, he couldn't help but ask, "boss, you have given him such a good contract, which has already helped him a lot. Now, how can you give him the endorsement of the product?"
He doubted that the little Robert had ever helped the boss? Otherwise, why would the boss help him?
Feng Yu smiled at Ralph and said, "you and I have not had a short time. Do you see that I have done a loss making business?"
Ralph said in embarrassment, "boss, I can understand about the film appointment. You are optimistic that after the film is released, the box office will be very popular, for fear that they will set the starting price, and we can't change actors."
"But the endorsements are different. How can an actor of his level match our products?"
Any product of wind and rain holding group is a famous brand product. Not to mention that little Robert doesn't even have the appearance of a model, he is still an artist with a bad reputation.
Why do the actors with a salary of only half a million dollars receive the endorsement of their famous brand products? In his opinion, even if little Robert can take on the advertising endorsements, that is, those fast food restaurants and so on, the annual advertising fee is not more than $100000.
But wind and rain holding group's brand, which endorsement fee is low? The stars we worked with at the beginning, such as Johnny Depp, Matt Damon and so on, are all the top stars in Hollywood.
And now the stars of cooperation, or the big stars in the field of sports, or the big stars in the film and television circle, is little Robert matched?
Feng Yu patted Ralph on the shoulder: "don't be so excited. You can see what Depp is like when we work with him. And then Depp hit the jackpot, how much money did we save on endorsements? "
"Depp used to have negative news, but now how many fans does he have?"
Ralph couldn't believe it: "boss, don't you think Robert Jr. will be as popular as Depp in the next few years?"
"Why not?" Feng Yu asked
Why is this still used? Depp got good reviews for several films in a row, and there will be several films coming out soon.
The gap between the two can be seen from the movie pay. One is tens of millions, one is hundreds of thousands, how many times the gap!
"However, even if the boss is optimistic about his future, he shouldn't be the spokesperson of our products now. At least he isn't worthy of being the spokesperson of our products now, I insist."
"Hahaha, Ralph, I understand that you think about the company. I have said, now let him do the product endorsement? "
From the perspective of the company, Ralph is not wrong, and as the CEO of the company, he can't have no decision-making power.
"Not now? But you just said Ralph's got a bit of a circle.
"I said that I would give her the endorsement contract now, but the duration of endorsement can be set after the release of iron man, which he would not object to."
"Then why didn't you sign a endorsement contract with iron man after it was released?" Ralph asked. At that time, it can be seen whether little Robert is red.
"Do you think if" Iron Man "box office more than 500 million dollars, his endorsement fee can be so low? Even if he agrees, his agent will not, and his family will not. "
"It's better to give in the snow than to add to the cake. This is our ancient Chinese proverb, which means that it is more important and appreciated to give a little help when people are in the most difficult time than to give a lot of help when they are in the scenery. "
"Think about it. What's the name of his character? Iron man, isn't it appropriate to endorse our mechanical products or electronic products? You also said that his current endorsement fee will not be very high, which can save us a lot of money in the future. "
Now Robert's endorsement fee is 500000 a year, and he will sign without hesitation. But five years later, no, two years later, two million a year, he will have to think about it for a long time.
Fame is different, so is value.
Ralph bowed his head and pondered for a long time: "boss, if we invest this money, we can at least double it in two years?"
"But you have to consider that Robert's endorsement fee will not only double in two years. Let's go back and ask people to contact these actors. If they are short of money, they can sign a long endorsement contract with them. "
"They don't have any negative news. At most, they are just frivolous news. First, let them do product endorsement, which will also help to enhance their popularity and stimulate our movie box office."
The first movie, everyone is not a famous actor, the box office may not have too good performance. But if the actor is not very well-known, but his face is familiar, he will be regarded as a star.
How many stars start to enter the entertainment circle from the shooting of advertisements, and then become popular step by step. Naturally, their income is hundreds of times higher than before!
"Then I'll discuss with President Guitian. Does the boss have a specific product for endorsement?""The wind and rain brand is definitely needed, as well as Lianxiang brand, G-box or Songjiang automobile."
Ralph said with a bitter face: "boss, all the brands you mentioned belong to Taihua holding group. We only sell them on a commission basis. How about they speak for the island's Aiwa? "
"No, Aiwa's positioning is music, which will not change, and their endorsement is not appropriate. Let's start with that. You can also think about what products they are suitable for. You talk about it together. After you talk about it, inform Zong Qingxian or Liu Chuanzhi. I'll say hello to them. "
Feng Yu himself laughed, forgetting that his electronic and mechanical brands belong to Taihua holding group.
Now it's a loss, but in the future they will find that it's a miracle.
At a very low price, they signed endorsement contracts with these big stars, or long-term contracts. How much money did they save the company?
Just now, it's estimated that many people will think it's not worth it, just like Ralph. Time will prove everything, and Feng Yu will not explain too much.
People who used to laugh at Feng Yu at that time will find that they are only jokes.
Feng Yu didn't go home. Instead, he asked the driver to drive to the wind and rain Center Stadium. There is a game of the wind and rain team tonight. The second round of the playoffs is against the Blazers at home.
It's said that Paul Allen happens to be in Los Angeles. Maybe he will come to watch the ball. Watching Paul Allen's team being abused by his own team can make Feng Yu happy.
…… (to be continued. )