Chapter 1595

After eating too early, Feng Yu rested for a while before going to Amazon.

When he arrived at the company, Feng Yu went directly to Bezos' office. Bezos saw Feng Yu and stood up immediately. At the same time, he had a pile of thick documents in his hand.

"Mr. Feng, you are here at last. Recently I have an idea that maybe Amazon can make a product that can change people's reading habits! " Bezos can't wait to say.

Feng Yu raised his eyebrows: "products that change people's reading habits? You mean e-book? "

Bezos's smile froze, what, how could it be? Before he said it, how could Feng Yu have guessed it all at once?!

"Mr. Feng, how do you know?" Bezos looked shocked.

Feng Yuxin said that it seems to be a very new thing now, but in the past life, it's not good at all?

In the past, the real concept of e-book, or e-reader, was put forward by Amazon. But the first one is zuoni, Philips and e-ink. Feng Yu never thought of this, so he didn't remind him.

Just now Bezos said that the product that changes people's reading habits should be the e-reader created by Amazon. In this case, Philips didn't choose to cooperate with Cheney, so Cheney just made this product by itself, and after it was put into the market, the response was very poor.

"Because of this thing, someone in Huaxia has already proposed it. Maybe you don't know, in China, many novels are paid to read on the Internet, which is nothing unusual. Moreover, this product has been made by Suoni. It hasn't sold much in the island country, and the user feedback is not very good. "

Feng Yu didn't make a fuss, but he was very happy. At the beginning, the reason why the products are not good is that e-ink technology is not good enough, but now, this technology is very excellent.

With this product, it is closer to the birth of the tablet computer, and this product can stimulate the consumption of electronic reading and make more money for him.

Of course, it is impossible for electronic reading to replace the traditional paper reading, at least for a short time. Many people still like reading with books in their hands, like the taste of paper, and can't be unable to read because there is no electricity.

Hearing Feng Yu say so, Bezos seems to have been hit hard. He thought that he had come up with a wonderful idea, but he didn't expect that the Chinese had thought of it for a long time, and he didn't know that there was already a version of it.

"Mr. Feng, is it made by Taihua holding group? Is it made by wind and rain electronics or Lianxiang group? Can we license this technology to Amazon? We are the largest online book dealer in the world, or we can remove the word "Internet". If this product is labeled with Amazon's trademark, it will surely sell better! "

"Well, it's still under research and development. It hasn't been made yet. What, is Amazon going to do this? It seems to fit you to say that. " Wind and rain electronics gave up half of their research, because they are now focusing on the flat panel, and they think this e-paper book will soon be replaced by the flat panel.

Bezos exulted: "so Mr. Feng agreed to let Amazon develop this product?"

"Yes, why not. You're right. Amazon is the biggest book dealer in the world. It's really good for Amazon to sell this product. But in terms of development, we should cooperate with other enterprises. "

"By the way, you have the copywriting plan in your hand. Show me."

As soon as Feng Yu reached out, Bezos quickly handed the document to Feng Yu and introduced the product he imagined.

Now there is a technology called e-paper and e-ink, which is developed as an alternative to office paper.

So this product is different from tablet computer, but it also has some things in common. Of course, it can not be understood as a super large MP3, because the technology used is different.

And Feng Yu saw the design of this product, and also has a keyboard, similar to that of black Mei mobile phone, and has many function keys.

Compared with the products Feng Yu has seen before, there is still a big gap in this product. The e-paper books Feng Yu has seen before have no full keyboard, just a few buttons.

In addition, the memory of the e-paper book is not large and its functions are not much. According to Bezos' idea, it is enough to read the e-paper book, and the supported reading formats are limited. There are only two kinds of reading formats: txt and PDF. Bezos' idea is to develop an e-document reading format belonging to Amazon.

Feng Yu looked through some and asked Bezos some questions. After that, he closed the copy.

"Bezos, the idea of this e-book is OK, but your idea is too limited. Yes, your design is 64M memory, enough to store hundreds of electronic paper books in TXT format, but this is too small. I know, you've designed to support SD card expansion, but why not just make it bigger? "

"Also, there are too few supported reading formats. You want to make your own electronic document reading format. This is OK, but the first thing you need to do is to be compatible with other reading formats. For example, Microsoft's format, even think of Yinshan's format and so on. ""Just in the format of TXT, mobile phones can do it, and super mp3 can do it. You just enlarge the screen and enhance the function. Why should others buy your product? "

"E-paper books can be read not only with eyes, but also with ears. Like children, many are clearly literate, but they don't like to read fairy tales by themselves, but like their parents to tell them. So why can't this e-book have a listening mode? "

"Since there is listening, there can be recording mode, so that parents can record some stories for their children. So this product needs to have a headphone jack, or even a microphone. "

"Another point is very important. You said that this product is lighter than ordinary books, but you have designed so many buttons, which is completely redundant. Why not use touch-screen technology directly? Don't you have a pen? Only a few simple function keys are needed, which is enough. Just like the smart phone series of wind and rain mobile phones, so many buttons are discarded, so that the screen can be larger, the body can be smaller, and become more light. "

"If you want this product to replace books, then you need to have a normal book cover, so this product also needs to display beautiful book cover pictures, or illustrations of novels, so this product needs to be able to read pictures, pictures in various formats."

"In terms of reading time, this product saves more power than MP3, etc., but it also needs to consider reading time. It's better to keep turning pages continuously for more than 10000 pages!"

"I have put forward so many requirements for the time being. As long as they can be solved, this product will surely be welcomed by the market. If you want to do so, you can entrust wind and rain electronics and other enterprises to develop and design for Amazon. "

"Really? That's great. This product will definitely help us to further our Amazon e-book sales! "

…… (to be continued. )