Chapter 1681

"Ladan, my name is Feng. Are you interested in some automobile brands in the United States?"

Tata Motors has been in the field of passenger vehicles since 1999, and has always been used as commercial vehicles. But they don't have any brands in the field of passenger cars, that is to say, it's OK in India, and the development has not been very good.

So they always want to buy one or two good passenger car brands to expand Tata's popularity.

At Feng Yu's words, Ladan immediately became interested: "Feng, which company is the automobile brand of China? Do you want to use it together, futher or corellier? "

Apart from these three major automobile enterprises, there are no automobile companies that can be sold in the United States, or that can be seen by lardan Tata.

If you want to buy a small company, it's better to reinvest and build a new factory. They need the brand they want now and, of course, some passenger car technology.

"Let's forget it. We have the news that there is a U.S. financial group that is going to buy back Carlisle and separate from Daimler. They are not only well funded, but also have good interpersonal relationships. If we want to acquire them, we need to spend more money, which is not cost-effective. "

"But it's different for the same company and the same company. They both plan to sell some businesses, including brands, factories, stores, etc., and even some R & D centers. How about that? Are you interested?"

"What brand?" He didn't ask any other questions. He didn't care much about the factories, stores and R & D centers. What he cared about was the brand.

Factories and stores can invest by themselves. In terms of technology, Tata Motors has made great progress in these years. But the brand, especially the brand that has been operated for decades, can not be achieved overnight. In the heart of Rendan, this is the most important.

"Hanma, Land Rover, Saab, Waupaca, etc., as well as some third-line passenger car brands, including the shares of Mazda in the hands of Fute, etc."

As for Jiebao, Feng Yu didn't say it, because Feng Yu wanted to take it.

With the decline of Hanma in the United States, the sales volume of high-performance SUV will be better and better with the low energy consumption of Dongfang shenlu. In terms of cars, Feng Yu still insists on his own Songjiang brand. After years of promotion, it can be regarded as a third tier brand in Europe and America.

What's more, with the export of elves, it can also promote the popularity of Songjiang brand.

However, in sports cars and other aspects, the ice city machinery manufacturing group is still very weak. Even in China, the Songjiang brand sports cars are generally sold. It can only be said that they don't lose money, but they don't make money.

Jiebao still has a certain foundation in sports cars. It should be very popular to launch a new generation of sports cars based on the technology of Songjiang automobile.

Feng Yu plans to build Jiebao into a brand focusing on speed. Whether it's a sports car or a crossover car, it should pay attention to speed, wind resistance coefficient and so on.

In this way, we can use Jiebao's sales channels to promote other brands of cars, so that the automobile sales of Bingcheng machinery manufacturing group can go up to another level.

As for Waupaca, it has always been a leader in safety, but Waupaca doesn't have passenger cars or commercial vehicles.

Although Bingcheng machinery manufacturing group also does research and development of commercial vehicles, it has gradually abandoned its own production business. It's good to focus on passenger cars like Baoma, and it's easier to sell the R & D results of commercial vehicles for profit.

If we can split Wo and Wo, then Feng Yu is more interested. But it's said that the Yangcheng car has already aimed at Waupaca, and Feng Yu has no intention of continuing the competition.

Ladan almost didn't hesitate to choose Land Rover, because the company is in the UK, India belongs to the Commonwealth country, many things will be convenient, and in India is also more famous.

Moreover, Land Rover is also the most famous off-road vehicle brand in Europe, which is very helpful for Tata to enter the European passenger vehicle market.

Of course, they also need a car brand, Waupaca and Saab, which needs to be considered. But then he laughed. It's a cooperation with Feng. He can't take all the advantages. Feng hasn't said what he likes.

"Feng, I like Land Rover personally. I also want a car brand. By the way, is Daewoo, who belongs to Tongyong in South Korea, going to sell it? "

Daewoo, the second largest automobile company in South Korea, took the joint venture route at the beginning, and then expanded rapidly after the joint venture ended.

Who are the joint venture parties? They are the same. It's also an example that inspires Chinese car companies. They believe that joint ventures are not without a way out. They can improve their technology and gradually become famous in the world.

But at the end of the last century, Daewoo went bankrupt. Daewoo was acquired by the same company, and it became Daewoo. Then three years ago, Daewoo's commercial vehicle was sold to Tata motor, and it became Tata Daewoo.

In this way, Tata motor's commercial vehicles in South Korea are developing very well, and they are also exported to China and Russia. If GM Daewoo could be acquired as a whole, it would be great, and it would be of great significance to their strategy in Southeast Asia.

Feng Yu wants to buy the same Daewoo. Unfortunately, he said that they can only sell one of them. In this case, Feng Yu chose to take back the state-owned brand first.Moreover, GM Daewoo mainly produces its own brand. The factory is absolutely very good, but the brand technology and so on has been abandoned.

"Lardan, they won't sell this. There are problems in the operation of Tongyong and Fute. They find my wind and rain holding group and want to sell it to me. And there are also state-owned assets in my motherland. I want to buy some. "

"We are partners. This kind of thing is good for everyone. I'm sure it won't be cheaper for outsiders. So this time, I've also informed you."

"There's another brand in Fute that I'm not going to sell. I'm asking people to talk to them about it. That's jebao. I'm going to get it. Since you like Land Rover, I suggest you take the champion horse, so that you will be the strongest in the field of off-road vehicles. "

"As for the sedan, you can also see what you like with the brands under it. Let's talk about it later."

"Feng, you are so good friends. OK, I've done my research here. I'll call you right away! " Cried lardan Tata.

"By the way, I have one more thing to tell you in advance. What do you think of my plan to register a new company, count as a bridge, purchase in the name of this new company, and then carry out asset restructuring and sell high-quality assets to our respective companies? "

"Yes, this is the best way to save trouble. But how is the new company registered, and how is the proportion of capital contribution and the proportion of equity distributed? "

"The preliminary plan is that you Tata, wind and rain holding and some state-owned assets of our country will have a joint venture, and then we will discuss the asset restructuring. Finally, we will discuss the asset distribution, and we will also discuss the specific conditions. Let's talk about it in detail."

"Where are you? New York? OK, I'll take someone to New York in two days. Let's meet! "

…… (to be continued. )