Chapter 1970

Feng Yu had guessed the arrival of Bloomberg for a long time, because there would be a matter of interest between the two sides, that is, the future development of the media industry.

What is media? It is the tool and carrier used to transmit information.

Our common newspapers, magazines, TV, radio and Internet are all among the media. As the media becomes more and more, the traditional media becomes less and less profitable, and even a lot of survival has become a problem.

For example, twenty years ago, newspapers were one of the most important media, second only to radio and higher than television. Now, TV has become the biggest, followed by the Internet, radio is still ahead of newspapers, and even many newspapers are not as good as magazines.

Now entering the era of digital multimedia, the environment and pattern of the media have changed fundamentally, and the needs of the audience have become diversified.

For example, twenty years ago, how many middle school students read newspapers? But now, many middle school students watch online news, even if they watch game news, competitive news and entertainment news.

But when challenges arise, they also represent opportunities. Many industries can be effectively combined.

For example, in the retail industry, when the online mall appeared, some people thought that it would have a huge impact on the traditional retail industry. They don't need stores, even on commercial real estate.

But as a result, now both sides coexist and develop well. The traditional retail industry is still far faster than the online mall, but the development speed of the online mall is faster than the traditional retail industry.

Also like Polar Bear supermarket group, there are not only traditional supermarket stores, but also online shopping malls, which are better developed by combining each other.

There are also many traditional retail industries that have entered the e-commerce field and developed well. They have mature management mode, stable purchase channels, better brand awareness, and the same competition. They have a higher starting point.

Now because of the rise of the Internet, as well as the sales volume of smart phones, people pay more and more attention to electronic media, and the traditional media are increasingly affected.

At last year's Olympic Games, the media all over the world gathered in Huaxia. Feng Yu told the propaganda director of Huaxia to organize everyone and discuss how the media should develop in the future.

Just like the storm forum he made, it provides you with a platform for exchange, and then brainstorming, we will work together to revitalize the industry and make money together.

But at that time, Huaxia put it forward, but the media in other countries didn't do it. Why do you have to decide what you put forward? Do you have better media in China than us? Our influence is the greatest.

So the matter was put on hold for the time being, and Feng Yu did not believe that other countries could organize it, because the economic crisis was about to break out.

The financial crisis has turned into an economic crisis, and the global economy has declined. Those media seem to have more news reports, but fewer people buy their newspapers, fewer people watch their TV, fewer companies look for them to advertise, and their incomes have naturally dropped dramatically.

When they all reported the bankruptcy of various enterprises and the inability of the government to help them, China was thriving. It's true that China has not been affected much. Moreover, compared with other countries, China's economic development is faster and the gap between China and other countries is much smaller.

Even in the second half of last year, China showed a strong posture. If not for the relatively flat development in the first half of last year, maybe last year, China surpassed the island countries to become the second largest GDP income in the world.

In the first half of this year, China was more than 300 billion dollars ahead of the island countries. It seems that in the second half of this year, it will be even higher. Because China's automobile, it electronics, food, retail, etc. have been greatly increased again, and other countries are in decline.

Last year, Huaxia said that it invited all major media to come and get a world media summit. Huaxia provided most of the expenses, but other media refused.

But this year, which media found that the media situation in China seems to be very good, they began to want to sit together and discuss, so they began to contact Huaxia again, hoping to get a summit according to last year.

This time, China stopped working. Last year, some people said that they were sponsoring these expenses. This year, no one sponsored them. This money, everyone has to share it equally. Moreover, this summit must be held in China. You can choose one for the capital and the devil.

Moreover, it was originally said that we, the world's top media groups, set up a board of directors. As the organizer of Huaxia, we want to serve as the first president. No other big media agreed.

Now they have agreed to let Huaxia's Xinhua representative become the first president, but Huaxia has put forward new requirements.

Not the first president, but the permanent president. Of course, the president can be removed. Of course, it is the initiative to step down from office. In case of dismissal, more than half of the members of the board of directors are required to vote.

Those media groups feel that China is going too far, but they still have to agree to it for their own benefit, because some big media have announced that they have agreed to this condition and are willing to participate. If they don't take part, they will be excluded.In fact, the world media summit was conceived by the leaders of China, but some specific conditions were supplemented by Feng Yu. It's because of Feng Yu that we really entered the operation process.

For example, if we want to be the boss, we should be the leader. Feng Yu is going to pay for the first sponsorship. By the way, you can publicize yourself.

Moreover, the first session was held in China. Some people in China sponsored all the expenses. The second session was won in Russia. Kirilenko will surely also sponsor the expenses. In the future, other council members want to hold it in their country. OK, you can find sponsors.

Other media didn't spend money in the past two sessions. It will cost money to hold the event in your country?

As a result, the big media groups didn't agree. The leaders thought that Feng Yu's request was too much, or they could keep a Council.

However, Feng Yu let us wait. Anyway, the media groups in China are developing rapidly and expanding outward. We are eating their territory. We should worry about them.

Later, Feng Yu also asked people to contact many large media groups to let them agree to join the summit, and was willing to support Huaxia Xinhua house representative to become president.

These conditions, which changed later, are also what Feng Yu said. Feng Yu and Zhang Ruiqiang have made some analysis. Now they are in a hurry. From the perspective of business negotiation, we need to put forward more favorable conditions.

This has led to benefits for all, but not for all. We can also invite less media groups to form a small circle. Those who are excluded will suffer losses.

So it doesn't matter if the conditions are harsh. We'll do it like this. They will definitely agree in the end. No one can't get along with the interests.

This time, Bloomberg came to see Feng Yu, hoping that he would support them to become a member of the board of directors of the New York Times.

……