Chapter 2013

After the signing of this contract, Chinese enterprises began to contact with the US side. The United States has just experienced an economic crisis, and many industries have declined greatly.

But this decline is also an opportunity. Chinese enterprises are in the period of going global.

Even the Chinese Chamber of commerce is studying whether we should go out together. In this way, the capital risk is smaller and they can take care of each other in case of trouble. In fact, what they want most is to get Feng Yu's care.

Feng Yu is the richest man in the world. He can eat well in the United States and even in any country in the world. For example, island countries, how much resistance our Chinese enterprises have to face when they come to the island countries. But how about Feng Yu, Aiwa and sixth sense? The enterprises of these two island countries are also the first in the industry. The controlling shareholders are Feng Yu!

As the top developed country in Asia, the island countries have a very high level of economic consumption, although the region is very small, but the population is also quite large, and they live more intensively.

So the island country is a big market, but it's too late to enter now. The island country's own enterprises have already taken up the market they can occupy and have been expanding overseas.

Feng Yu is also trying to extend the enterprise's tentacles to the island countries. Now the most successful one is beidachang group.

In such a small part of the island country, food is really a big problem. Moreover, there are many similar places between the island country and Chinese food habits. It will not be too strange for Chinese products to come to the island country.

Every year just to sell rice, fruit and so on to the island countries, let the Beidacang group make money. It's a pity that it's too different from beidachang's expectation. With the consumption capacity and population base of the island countries, the sales volume of the island countries' market should not account for only 8% of the total sales volume of beidachang.

Feng Yu once told the chairman of Beidacang that it is very helpful to open up the island market to hire Mr. Kamata as CEO. But not everyone believes in the islanders like Feng Yu. They still believe in the Chinese people more and think that they are their own people.

And their strategy is to attack Europe now. The market in Europe is bigger. China has signed so many trade agreements with the European Union. They have advantages.

But they forgot one thing: their eating habits. People are more used to eating bread there. The biggest grain yield on your side is rice.

People are used to olive oil, but you mainly sell soybean oil, rapeseed oil and peanut oil. Even if it is some vegetables, the main food is not the same.

In western countries, onions and potatoes are very common vegetables. Chinese cuisine, cucumbers, beans, eggplant and so on, which are difficult to make in western cuisine.

Even for meat products, most of them are pork, then mutton, beef, chicken and so on. And beef and mutton have no advantage in the west, because people also have pastures. Otherwise, where are the dairy products from in Europe?

Feng Yu felt that beidachang only considered its own advantages, but did not see that it was also the other side's advantages. It doesn't mean that it will fail, but it will be more difficult to succeed.

Feng Yu asked Kameda Zhengxiong what he would do if he came to manage beidachang.

Guitian Zhengxiong is very influential in the island country now. Isn't Jiushan youjifu, who he supports, also successfully ascended the position. If he becomes the CEO of beidachang at this time, it won't be too difficult to help beidachang open the island market. He can let every supermarket in the island country have products of beidachang, which is what beidachang hasn't done at present.

Kitakura opened up some channels of the island's largest retailer, AEON Co., Ltd., but did not fully cooperate, which was the most unsuccessful choice for Mr. Kamata.

Because BDC chose to cooperate with 7-11 at the same time, and 7-11 and AEON are competitors, neither of them gave BDC good conditions for cooperation.

In his opinion, he should first cooperate with only one supplier, and then cooperate with another supplier after becoming his top supplier through comprehensive cooperation.

At this time, the original retailers are not willing to lose the partner of beidachang. After you pay some benefits, they will definitely compromise.

In this way, we can cooperate with the largest retail groups in the two island countries. Naturally, other small retailers are no exception. They will take the initiative to cooperate with beidachang.

This can also be used in South Korea, Baodao, Malaysia, Nanyang and other markets.

Beidachang is the most wrong model to cooperate with all partners.

And beidachang even chose Fast Retailing Company as its agent in the island country, which is even more ridiculous. Fast Retailing is indeed the third largest retailer in the island country, but they mainly sell in shopping malls, clothes and so on, which is not related to food.

Although their stores usually have supermarkets, can they compare with other supermarket giants?

AEON is able to squeeze Carrefour, the world's retail giant, out of the hegemony of the island country. You don't choose such enterprises. What kind of fast selling do you choose?

Although he has not done much in the food industry, there are many similarities in business management. This is also why many executives of enterprises can change jobs across industries, and do well, even many are actively dug by others.Feng Yu asked Zong Qingxian to have a good talk with beidachang. He really couldn't. He hoped Zong Qingxian could be the CEO of beidachang. Zong Qingxian started out as a food maker with a higher prestige. He's Chinese, doesn't it matter?

Beidachang has developed from a local enterprise to the largest agricultural and sideline product company and food company in China, even in Asia. It has also received a lot of support from the top, and of course, Feng Yu's help.

Although Feng Yu is not the controlling party of beidachang, he has one vote of veto in this enterprise. Some business decisions, if Feng Yu wants to, can make it impossible to implement.

Feng Yu and the chairman of beidachang have different opinions, so it must be the other side to leave. In fact, if Feng Yu wants to say that he is the chairman of beidachang, even if he is also the CEO, he has nothing to do with the other side.

The chairman of the board of directors generally decides what the company's management is, and the one who is really responsible for the operation is the CEO. Feng Yu thinks that the CEO of beidachang is unqualified now and must be replaced.

Before Feng Yu shares in other companies, he did not intervene in the appointment of personnel, except for the financial aspect. But this time, he's going to make an exception.

Because Zong Qingxian went there for a talk. Instead, the CEO of Beidacang thought that what zongqingxian said was wrong. Now the relationship between the country and the European Union is so good, and the relationship with other developed countries in Southeast Asia is not so good. We don't mainly focus on the European Union market. Do you say to consolidate the position of Asia first?

We are already number one in Asia. What else? Next, we should focus on Europe and the United States. Even the expression, the tone, means that Zong Qingxian is old.

When Zong Qingxian came back, his face was very ugly. When was he so criticized? He took the initiative to tell Feng Yu that he wanted to be the CEO of Beidacang group and let others see. Zong Qingxian was not old yet!

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