At 4:30, the launch process officially started. It's really like the launch, but it's not the product. We didn't invite many guests, but all the partners came. There are not many reporters, so the whole scene is not chaotic, but regular. The director of the public relations department is almost like a professional host. He has great skills in what he does and what he says. Huang Ziping feels very comfortable listening.
At five o'clock, the press conference ended, and the media withdrew. Duan Mengying said to Huang Ziping, "your speech just now is great, and tomorrow will definitely be the headline."
Huang Ziping ha ha twice: "did you spend money?"
"The company's flowers. You have to wait for me for a while, I'll solve the remaining problems, we'll have dinner with the team, and then we'll visit the drugstore. "
"How did it open at night? Instead of morning? "
"It was decided in the morning, but my mother said that everyone started business like this. We can't follow the crowd and change the night directly. On the first day, we need to send more gifts, 20% off for all medicines, plus a credit roll. I'll show you later. You will be very surprised. We need this effect. Let the media report more. The publicity effect on the street tomorrow will be very frightening. "
"Yes? I really want to see it now. "
"Wait a minute." Duan Mengying left.
Huang Ziping and Ding Ding stood together, Ding Ding said: "the boss's wife is as busy as a top every day, boss, do you feel distressed?"
Huang Ziping's face puzzled: "you ask this question curiously, how should I answer?"
"I wonder what I'm going to do in the future, be a strong woman or a hidden rich woman?"
"It's really free. You can go outside and buy me a pack of cigarettes when you are so free."
"Are you out of cigarettes?"
"No
Ding Ding, go outside.
At six o'clock, Duan Mengying handles the matter properly and leaves with Huang Ziping.
Down the stairs, or Ding Ding driving, Duan Mengying sitting in the front seat, directing Ding Ding driving route.
After driving for about ten minutes, Duan Mengying suddenly called to stop. She turned to Huang Ziping and said, "look across the road."
Huang Ziping looked across the road and saw a long line of people along the sidewalk. Another characteristic of these people is that most of them are older and not a few of them have gray hair. Because the long dragon is too long to count the specific number of people, we know that such a scene is rare. So when the cars running across the road saw this scene, the car owners slowed down and looked at it curiously, took photos and sent them to their friends.
Huang Ziping said, "what are these people doing?"
Duan Mengying smile: "Ding Ding, drive forward, try to slow down."
Ding Ding nodded and drove at the speed of ten kilometers.
After opening for several hundred meters, the human dragon has also lined up for several hundred meters. The source is a drugstore, which is Huang Ziping's own drugstore.
I drop God, is that exaggeration?
Huang Ziping was stunned.
Looking at Sha Lang, even Ding Ding is no exception.
Duan Mengying with a bit proud tone: "shocked? What do you think it's going to be like when it's on the news? "
Huang Ziping said, "we are blocking the road."
Duan Mengying glared: "are you showing off your sense of humor?"
Huang Ziping said solemnly: "well, it's very valuable and eye-catching, followed by the name of the drugstore. But my daughter-in-law, we have really blocked the road and blocked other people's shops. How big is the impact? We have to form a feud. Our competitors will destroy it. Anyway, just give money to the media. It doesn't need to be complicated, does it? "
Duan Mengying said: "rest assured, these affected shops have done public relations work."
"How? Before you start, you don't know how many people are coming. " Speaking of this, Huang Ziping's mind suddenly flashed an idea, "Wow, these are not all Tuo, right?"
"Of course not, dozens of years old, not so cruel, OK?"
"Then they..."
"Marketing means, give 20% discount and then send the offset volume, plus the activity price inside, it is a loss business. And distribute things? I'll open one tonight. This is the head office with the largest area. It has 500 square meters, excluding the warehouse upstairs. Now the warehouse has put 100 tons of jujube, 500 grams per bag, and the market price is 38 yuan per bag. This jujube bar, as long as you queue up to apply for the membership card, you will get two bags. These elderly people are very happy when they have time, dozens of yuan, and then buy some medicine and health care products cheaply... "
"Well, I'm shocked..."
"Don't you remember? The price of our drugstore itself is one third lower than the market price. I'll tell you this. If you buy a box of 20 yuan cold medicine, you can buy it today. After deducting all kinds of delivery discounts, you only need to pay about six yuan. "
"Well, don't we die?"
"Jujube is to talk back, even if they pay all the money to buy, we do not know how much to invest in advertising. On this day, even if you wait in line until dawn, you won't lose a lot. Won't you be able to earn back in the future? " Duan Mengying laughed twice before she continued, "I tell you, it's time for everyone to be busy cooking and taking care of their children. After dinner, they will be even worse, and it will be dawn. We have talked with the relevant departments about this road. It will be closed after 10 p.m. and no vehicles will be allowed to enter. Look, at least 10000 people from the fortress will come in and line up to clean up all the drugs. "Ding Ding said: "it's really an eye opener. Can you even build such a momentum? Do competitive companies still use it?"
Sha Lang said: "the Zhou family's company can't be mixed up at all..."
Huang Ziping said: "you deserve it. What the hell do you want to do when you sell drugs so expensive and earn so much money? Daughter in law, let's not do that. We should have more activities every month to keep our popularity. Whoever harms us will become the enemy of the whole people. "
Duan Mengying said: "our mother said that this drugstore, this subsidiary, should operate according to your personality and have more sense of social responsibility instead of pursuing profits by all means."
"That's good."
"You will be interviewed the day after tomorrow to talk about it. I'll get the manuscript for you. There will be people attacking us tomorrow. I'd like them to come. We'll beat them in the face with the face-to-face interviews of these people in line. "
"I don't understand."
"You will understand the day after tomorrow." Duan Mengying entered the address in the navigation and set it as the destination. "Ding Ding, drive to dinner. The marketing team estimates that she has arrived."
At 8:30 after dinner, Duan Mengying asked Dingding to go back to the head office. As expected, there were more people, and the road was almost blocked, so the police needed to be dispatched to maintain the scene. The media also came a lot. Most of them were interviewing people in line and asked if it was worthwhile for them to do so? Most of them are worthy, very worthy. Huang Ziping in the heart that hi ah, oneself all took a few photos to Ouyang snow to send in the past.
The car just out of the city, on the highway, Ouyang snow called: "Ziping, I saw the news live, I did not find the wrong ally, you are very good."
Huang Ziping said: "can you smile as a shareholder?"
"I'll call your mother-in-law later. I'll treat her to morning tea tomorrow. Will you come?"
"Forget it, I'm not used to it."
"You despise us two old things."
"No, you're not old."
"Old age."
"The mentality is not good, everything is good, the mentality is old, even if only 18 years old also kneel..."
"Let's not talk about it. Xiao Ou called me..."
When the phone hangs up, Huang Ziping looks in the rear mirror, and the Koreans still follow their car.
Back at ten o'clock in Ganghai, Huang Ziping received a call from Dai Tianming, saying that he had supper and asked if Duan Mengying would go or not. If she did not go, Huang Ziping and Sha Lang would go. Dai Tianming chose the place himself. It's not very far from Huang Ziping's residence. It's only four kilometers away. This is a special place to eat beef, beef balls, beef hot pot, beef porridge.
Dai Tianming is not alone, and Qian Xiaoyang and one of Qian Xiaoyang's female classmates have just joined their company to do public relations.
They ordered beef hot pot, a table of beef balls, some pure, some mixed with things, such as corn, horseshoe, coriander and onion.
Huang Ziping and Sha Lang sit down. Dai Tianming introduces Qian Xiaoyang's classmates and asks him to pour tea. He asks Huang Ziping, "why didn't my brother and sister-in-law come together?"
Huang Ziping said, "she's been busy all day. She's so tired. She wants to take a bath and go to bed early."
"How come my sister-in-law's assistant is rare these days?"
"Busy."
"She should find more assistants. She is always so busy and hard-working."
"That makes sense. I'll talk to her." Huang Ziping lit a cigarette for himself and looked at Qian xiaobiao, "xiaobiao, last time you helped me get rid of the golden cicada, I haven't told you thank you, thank you!"
Qian Xiaoyang said with a smile: "what do you want? Are you my elder or my boss
"Again, can I be your employee?" Huang Ziping turns his eyes back to Dai Tianming. He just wants to ask him if his work is going well recently. Suddenly, the door of the private room is pushed open and a familiar voice rings. It's Zhang Shanfeng. Huang Ziping turned and said, "I went and called Lao Zhang. I just didn't tell him."
Zhang Shanfeng photographed Huang Ziping and sat down in the seat given up by Sha Lang: "how can Lao Huang drip? Don't you welcome me? "
"I dare not."
"Don't you dare? You've been so hot recently. You're an entertainment company and a drugstore chain. Now the Zhou family has been ruined by you. "
"Go, what are you talking about? I don't want to celebrate until the last moment. "
"OK, atmosphere." Zhang Shanfeng took a cigarette from Huang Ziping and lit it up. "Ah, I'm also very busy these days."
"What are you doing?"
"If you don't participate in the sale of real estate, you won't come either."
"Are you busy without me?"
"Also busy with investment, the company is studying to upgrade all the hotels, and then it is to invest in tourism companies, take a ready-made way to capture the mid market."
"Is that good? What you are doing is high-end, not afraid to damage the brand? "
"It's not good only to be high-end, but also to reject people."
"Aunt Xue seems to want to travel. Why don't you talk to her?"
"True or false?"
"She told me yesterday at the entertainment company party."
"I'll ask sometime."Dai Tianming interjected: "two brothers, can we not talk business? It's all about big business. Do you want me to be a small business? "
Huang Ziping and Zhang Shanfeng look at each other and smile. Instead of talking about business, they pull up with Dai Tianming, mainly making fun of him and Qian Xiaoyang.