Chapter 553

Wang Yan went out of the hotel, but he didn't go back to the club.

In fact, today is a key day for the speed alliance.

The news that the yellow dog was thrown into the hospital to have a natural birth was spread all over the second generation circle of mordu in less than an hour.

Many old members of SSCC are coming to the club to hold a conference on the future of super lap running.

Jianwu sent a wechat to ask Wang Yan's opinion. Wang Yan replied only eight words: "you handle it, I won't participate."

It's a big deal to incorporate SSCC, but I don't have to go out.

Even, it may be better to sit on the Diaoyutai.

The founder of SSCC made such a big scandal. If there was no external force involved, SSCC would certainly disperse directly and slowly disappear in silence.

But it happened that a more powerful super running club appeared in mordu, which gave SSCC members a way back.

Frustrated and want to quit, yes, we can help your contact sell the car.

I still want to continue playing. No problem. After passing the examination, we will be a family in the future.

Even if the speed alliance does nothing, it can still find the biggest bargain.

Initiative or not is about the difference between faster and slower.

Therefore, although this matter is very critical, Wang Yan is free to decide not to come forward.

Given brother dog freedom, the result is almost certain.

In two words, a group of tool people were lame.

"Xinxin sister and Jianwu, you show an active attitude of acceptance. I'm responsible for playing the founder of zhenpai. I won't lack sincerity, nor look inferior and lower the style of speed alliance.

Remember, we are not begging them now. The speed alliance is already the only one in the Shanghai triangle. It should be a little arrogant. "

Chuxin and Jianwu thought so.

Then brother dog went blatantly lazy.

If a normal entrepreneur likes to be lazy and enjoy himself, it is a disaster, but in Wang Dashao, everything is logical.

……

However, in the end, brother dog still failed to be lazy and succeed.

Wang Yunxi took him to Wangting entertainment.

The company is expanding so fast that two things are imminent——

First, the new contract.

Second, development planning under the new environment.

Once again: entrepreneurship is really a very hard thing. Don't learn from dogs if you don't hang up.

At haiguang building, Wang Yan buttoned his hat and got on the elevator with a low profile.

Seeing that the floor was Wangting entertainment, the little sister took a peek at Wang Yan.

Fortunately, Wang Yan didn't have any photos. He came to the company smoothly.

As soon as I go out, my ears are full of noise.

The headquarters building, which was expected to be relatively affluent within two years, is actually a little crowded now.

The expansion of fame has brought about the rapid expansion of the scale of employees.

Logistics can squeeze, but the anchor can't.

However, even if the live studio is already overloaded, there is still an endless stream of young girls and boys signing up.

Wang Yan's crazy influence radiates to an entertainment company targeting young people, and the advertising effect is hard to buy.

In fact, this year is only the first year of live broadcasting. Regardless of the crazy layout of manufacturers in the industry, ordinary people outside are still dull and confused.

Can live broadcasting really make money?

What platform does it have?

Why sign a guild?

Many problems do not understand, and even do not form a clear concept.

However, as long as you know the new industry of live broadcasting, you must have heard of Wangting entertainment.

Especially in the third tier and lower tier cities, local entertainment companies have not yet started. Those young people who are interested in being anchor and making a lot of money can only go to the platform and sign online with a guild.

What is particularly funny is that it may be entertainment, sea fish, or other guilds that take them to understand the live broadcasting industry. As a result, the first priority is always Wang Ting.

"Don't tell me what resources, experience and consortia you have. Does Wang Shen have money?"

The guild was spitting blood on the spot.

"No matter how rich God Wang is, he won't brush you. What's the use?"

"Oh, do you have Wang Shen's generosity?"

Guild operation: pawn.

Wangting entertainment is really generous, even to the extent that the company's executives have a little headache.

Today, I want to confirm the new contract because President Wang is crazy about throwing money.

Executives sat down in the conference room, and operation director Chen Handong couldn't wait to talk about it.

"President Wang, now that we have established an absolute advantage barrier, should we cut down the treatment of anchor? If we go on like this, the profit will not come up..."

Wang Yan looked around. All senior executives looked at their nose, nose and heart, silent.

Silence is actually an attitude.

"What do you say, Lingya?" Wang Yan called Lingya, the shareholder representative attending as a nonvoting delegate.

Now, Ling ya, who has been a front-line anchor, is still as simple as the little girl before: "what you say is what, we don't have any opinions."

Interesting Hey!

Shareholders are not distressed to spend more and earn less, but executives feel that their role has not been maximized.

Wang Yunxi reconciled himself and put the facts into reality.

"Other guilds generally give a 25% commission on gifts to new anchors without a base salary.

If there is a guaranteed contract, it is about 3000 yuan a month, and the corresponding share will be cut.

The basic salary of our offline anchor is 5000. The highest salary is 12000 in the magic capital and the share proportion is a whole file higher than the average level in the industry

It doesn't matter when there are fewer people. There is a little pressure when there are more people.

Now we need to sort out the company structure. The first thing is to solve the differences on the contract.

Discuss a result, then adjust the development strategy accordingly, and finally implement it without discount. "

Wang Yunxi was too polite.

That's more than pressure?

Wangting entertainment can be called a mudslide in the live broadcasting brokerage industry.

No matter on or off the line, the basic share ratio is 30%. When signing a contract, there is an opportunity to expose the top three in the platform hour list, which is only the worst c-sign.

Large platform, hit the top three of the hour list in a good time, at least 100000.

More than 1000 anchors, each playing once, how much is that?!

Although the anchor doesn't take the list, the company returns 50%, which is still a loss of half!

For a smaller guild, you can't afford to lose 10 times.

In fact, Wangting entertainment can't afford to lose. Therefore, from the beginning, Wang Yan personally paid for this list.

Monitor Yu Qiuli doesn't care about anything else. She specializes in this.

Wang Yan is not distressed, but the executives are distressed for him.

But it's hard to explain.

……

Sign C is sign B. naturally, there will be more resources, such as weekly cover recommendation, such as a better set of live broadcasting equipment

The same as sign C, online and offline.

The proportion of steps can be up to 40%, and the requirements are very relaxed——

It only needs to meet the two conditions of live broadcast duration and 200000 effective monthly running water.

In other guilds, 500000 big anchors can get so much.

It's even better when a signs.

First of all, a sign is only given to the offline anchor. At present, it is the four first tier cities + Suzhou and Hangzhou + Xingcheng + Fengtian, with a total of 8 branches.

More resources, at least 5000 base salary, full-time housing management, operation team, communication access subsidy, the best live broadcasting equipment, etc.

And you don't need the anchor to make any achievements, and the newcomers can sign.

Adhere to the one month probation period. No matter how your grades are, as long as you are sure you want to do this business, the company determines that you have that potential. OK, sign up.

Fully implement all benefits on the same day.

On this condition, hang all guilds in the industry.

The improvement of s-sign is greater than that of a-sign.

According to the city, there is a minimum wage of 8000 to 12000.

The 12K monthly salary of magic capital is not high, especially when it is forced, it can't live.

However, in fact, the monthly income of the whole magic capital is below 10K, accounting for 74%.

Of the 24 million people, 18 million can't live.

Of course, for beautiful women who can sign an s-contract, 12K is nothing.

They can earn that 12K for everything.

But if we don't engage in crooked ways, I'm afraid we can't earn these now.

The original s-signed anchors, Gaoya, Wu Jiaojie, Bao Zi, the end of the season, Liu Lulu, etc. everyone's gift score in Chengdu is more than 10 times the base salary.

It can be said that the minimum wage signed by Wangting entertainment s has never been lost.

However, the significance of minimum guarantee does not lie in how much or loss, but in providing a guarantee——

Ensure that they can learn and progress comfortably at their own pace without being affected by life and impatience at the beginning of live broadcasting.

Which other guild dares to play like this?

It doesn't exist. It sounds incredible.

Therefore, Wangting entertainment doesn't need to compete with other guilds at all. New people always come to the door on their own initiative.

The cost is really a little high

Why do executives have opinions?

Because I don't think it's necessary to burn money like this.

What is it to them that the company burns money?

Because executives have options and year-end dividends.

High cost, low performance, less dividends.

With high cost, slow development, late listing and low investor recognition, the stock is not so valuable.

It's a matter of vital interests. Today, it's not easy to block the boss. The executives finally decided to speak freely.

"Mr. Wang, our salary cost alone is four or five thousand years more than that of other companies! And it will be higher and higher!"

"Insist on renting large space in first tier cities to operate offline anchors. The additional decoration costs, rental costs, subsidy costs and operating costs are great pressure. Isn't it necessary?"

"Why can't we just keep the headquarters, turn to the second and third tier cities to open branches and try our best to do the online model?"

"The current situation is that we bear the biggest cost and give profits to subsidize the anchor, resulting in widespread hostility from our peers, and some anchor show a certain degree of slack because of the high minimum guarantee..."

Wang Yan has reflected on similar issues.

The conclusion is interesting.

In fact, the doubts of senior executives are reasonable, but they can't change Wang Yan's idea.

Because the salary of Wangting entertainment is high enough, even according to their heads, they have to work hard.

However, enthusiasm will certainly be hit.

Therefore, Wang Yan must conquer them with legitimate reasons.

After pondering for a moment, brother dog asked, "what is our medium-term goal?"

Executives looked at each other and replied uncertainly, "NASDAQ listing?"

"That's right."

Wang Yan nodded and asked, "why didn't the previous brokerage companies do much and can only maintain the small workshop mode?"

Everyone looked at each other.

It's not that I don't know how to answer, but I don't know from which angle.

Wang Yan took out his notebook and put on a good posture: "come on, let's put other problems aside and concentrate on talking through this problem."

So we talked freely for half an hour.

The conclusion came out.

The defects of the guild model are: first, there is no modern company management.

Not without that consciousness, but without that need.

Online signing anchor, stocking all over the world. If you don't pay much attention, 50 employees are enough to manage 1000 anchors.

At this time, the cost is the lowest.

Because the anchor's output has great uncertainty, the benefits improved by fine management may not cover the new costs.

Hire another 50 employees and use 100 people to manage 1000 anchors. The overall operating cost has increased by 130%. How much can the flow of anchors be improved synchronously?

The probability is impossible.

It may even lead to income avalanche because several big brothers and local tyrants go up the mountain.

The nature of the live broadcasting industry naturally determines one thing: the only thing that the guild can independently control is its own operating cost.

The lifeline of the guild is always the cost.

Because you can't make an expected income statement, let alone a growth curve.

So what is the significance of corporatization and regularization?

Small workshop mode is the safest and most viable.

Conversely, without a formal company and an excellent management system, it will be difficult for the guild to continue to develop to a certain extent.

The result of stagnation is still a small workshop for freshmen.

……

2、 To be a guild is actually to run a capital intensive company.

No matter which platform you want to support your own anchor, you need a lot of investment.

Signboard game anchor to sign, very expensive.

The head male anchor needs to be raised. He beats Zhou Xing for the year. Looking at the bustle, it's all money losing goods.

The top-level electric bus should be arranged, and the officials must brush the top list, maintain their position and don't want to make money.

How much investment is it now?

All rely on small and medium-sized anchors, especially the female anchors in the entertainment area.

As time goes on, you must make a lot of money.

But the question is, what if there's an accident?

Is it all supported by its own funds?

In the era of crooked royalty, tens of millions of people could start a large guild with 200 anchors. Now, without 500 anchors, they dare not say they are big.

Moreover, once cross platform is involved, the investment required will double and rise.

There's so much cash flow. Why not?

Why do you stick to the live guild?

Financing is not available, loans are not available, coupled with the natural high risk, the result is still that we can only engage in small workshops.

……

3、 It is extremely difficult for the guild to form a brand.

Players are always anchor, there is no fan guild.

The guild does not output standard products, let alone content. It is just a manager behind it.

The person who directly outputs the content is the anchor.

The anchor has never been an assembly line product. Even if she has a brand, it is only her own personal brand.

How do brokerage companies shape their brand image?

It's not that I don't want to, it's impossible.

Worldwide, the brokerage company with the most so-called "company powder" may be S.M. of South Korea.

However, people don't rely on brokerage business!

The most important thing is to cultivate idols, produce music, design stages, shoot variety shows, and finally build a company brand.

The live broadcasting brokerage company doesn't produce a fart. How can it circle powder?

Even for Wangting entertainment, which is now famous, the brand image does not come from itself.

That was Wang Yan's forced binding with the company!

All the influence and reputation are Wang Shen's personal.

Once Wang Yan leaves the company, who will take Wangting entertainment as a dish?

Therefore, the guild can't form a brand. It doesn't have that function naturally.

The result is: how to publicize is useless. It is impossible to roll a snowball and monopolize the high-quality resources in the industry.

It's unrealistic!

When the discussion came to this point, everyone suddenly fell silent and glanced at Wang Yan quietly.

Er, don't be so absolute. There's a miracle sitting here.

Wang Dashao smiled and asked, "so it's impossible in theory, but I'm an isolated case outside the theory, right?"

Everyone nodded like a chicken pecking rice.

Wang Yan asked: "we have all achieved the three impossibilities, branding, corporatization and low-cost large funds.

So, what are we going to do next?

Is it to go back and keep up with the small workshops, or to move forward and rush out of a new way? "

Executives are stupid.

Half an hour of comprehensive discussion made them fully realize how hard it is for Wangting entertainment today.

It's a miracle.

There has never been such a brokerage company before, and there may not be any more in the future.

The window will only open for a short period of time. If you grasp it, you will grasp it. If you can't grasp it, time can't go back.

So how can we go back?

During the discussion, they didn't expect that Wang Yan would let himself recognize the reality from this angle. Now he suddenly realized it and was completely convinced.

Of course, he is only convinced of Wang Yan's vision and pattern, not that he has no doubt about the future.

"How are we going to go down?"

Wang Dashao took out the overall consideration and said in a deep voice: "continue to share, grow together with our anchor, do not compete for the gains and losses of one place at a time, solidly form a comprehensive monopoly on the industry, and finally..."

Executives chorus interface: "NASDAQ listing!"

One by one, all excited.

When it comes to drawing cakes, brother dog is professional.

"What is the difference between listed companies and listed companies? You should all understand.

The goal of Wangting entertainment has never been to go public and turn around, join the fun and pull it down.

The valuation of $23 billion is a failure for me.

Wangting entertainment has done something that all guilds dare not think of. It's such a difficult start. We can't waste it!

Therefore, we should unify our thinking, practice our internal skills in a down-to-earth manner, stare at the sky and work hard.

One day, we will fly to the sky and watch our peers crawl slowly in the mud! "

"Good!"

Wow, wow

Executives began to applaud, excited and enthusiastic.

Full, full, chicken blood is about to overflow!

Wang Yunxi endured tears and asked in a trembling voice, "how should our new contract be changed?"

Wang Yan didn't plan to scrape money from the anchor at all. He even kept thinking about how to continue to improve their treatment so that they could be more determined to the company.

Now, there is a conclusion.

"Add a level to sign a and sign s respectively, which are called a + and S +, the others remain unchanged, and the nature is changed to labor contract."

！！！

When a word comes out, everyone is surprised.

What is the concept of labor contract?

In short, there is one more thing than the labor contract signed before - five insurances and one fund.

Costs soared by at least 50% in an instant.

Lao Hu, chief financial officer, hesitated and asked, "is it necessary? It's good for small anchors, but the personal income tax of big anchors will also soar. Few s signers are willing to change it?"

In the previous labor contract, the nature of reward sharing was "labor income", with a fixed tax deduction of 20%. As a big anchor, you can sign a contract with a personal studio, and the minimum tax rate can be 7%.

Once it is changed into a labor contract, the tax rate of reward sharing remains unchanged at 20%, but it can no longer be avoided by personal studio. Moreover, wages + signing money + bonuses should be taxed according to the level 7 progressive tax rate table, and the big anchor will deduct a lot of money.

However, Wang Yan is not thinking about money at all.

In a faint voice: "in the four first tier cities, it's not easy to get the registered permanent residence. We have to think about it for the employees in advance..."

"Ah?!"

Executives suddenly realized, and then shocked.

Wang Yan's proposal where is Niu Bi?

As an anchor, there is almost only one way to settle in the four first tier cities: point settlement.

Except for a few wonderful anchors, such as women who graduated from Tsinghua University, most anchors can not meet the conditions for talents and fresh students to settle down.

Then, the only choice left is to settle the points.

Among all conditions, the rigid index of social security for 5 to 7 years can only be solved by signing a labor contract.

At present, there is no guild on the whole network, which will pay social security to the host.

Only Wangting entertainment can qualify for the talent introduction conditions in the integral settlement policy.

Without Wang Yan's proposal, the anchor of "North drift", "sea drift" and "deep drift" in the company can hardly get a local Hukou even if they make more money.

Take the hidden rules of the settlement of magic points in social security as an example——

In the first year, you should report as much tax as possible and pay the social security of the average base.

In the second year, the social security base will be adjusted according to the average monthly income of the previous year.

And so on until it is adjusted to the upper limit.

Only when the remaining scores are sufficient after 7 years, can the application for settlement be passed.

If you don't understand the rules, you become an individual industrial and commercial household. You pay social security blindly, and you pay as much as you pass.

The implicit requirement of social security with points settled in is to work in a "qualified" company.

It's impossible to find an enterprise to rely on and pay on behalf of others, and it's impossible for the enterprise to handle the talent regulations for you.

There's no doubt that it's so difficult to get the big magic capital's registered permanent residence.

But if you get it, it's really fragrant

So what Wang Yan pulled out was a big killer.

Once this plan is made, Wangting entertainment will be completely upgraded with other guilds.

It's not one or two gears. It's the difference between an airplane and a tractor.

As far as the current situation is concerned, the anchor has never been a formal career recognized by the society. In reality, there is nothing to do.

Now many parents don't agree with their daughter to be an anchor at all.

Similarly, those beautiful women who live in first tier cities and are truly high-quality and talented can not be anchor.

Basic security and future development are major issues.

Wang Dashao is not satisfied with this momentum. He wants to challenge the inherent concept of society and use money to hit you and shout Zhenxiang.

Of course, an a + contract is certainly not enough to solve the hukou, but the formal labor contract + high salary + high development potential is enough to make many high-quality girls try the water.

S + signing is the key to solving the account.

The core point of S + signing is: the first contract is signed for 3 years. If you are qualified to sign the second S + and the performance is completed, Wangting entertainment will solve the local account for the anchor.

Or you can sign the first a + contract and upgrade the second to S +.

Note: not to apply for settlement, but to complete it!

Wang Yan believes that he must have that ability seven years later.

Even less than seven years.

The executives were shocked and inexplicable: "Mr. Wang, you're killing chicken with a dragon butcher's knife... We're just a live brokerage company..."

Once the Dragon slaying knife is released, it instantly flattens the whole industry.

I've set up the threshold. If you have seed, just follow.

“……”

Who can keep up!

From now on, the high-quality beauty anchor of Wangting entertainment will not be out of stock. They will be eliminated and supplemented at the same time.

Online anchors compete for the middle and low-end market, and offline anchors dominate the entertainment head.

Sweep the whole network, just around the corner!

……

But for one thing, Wang Yan does not agree with the saying that executives "kill chickens".

At present, the live broadcasting brokerage business does not seem remarkable. A small plate of more than 10 billion seems to be worth mentioning.

However, Wang Yan personally felt the changes of this era and always had a hunch: more than that.

It's not how great the live broadcast itself will become, but a more macro and secret trend.

The flow is moving.

The current traffic is in the hands of Taobao, wechat and microblog... It seems to be shifting to meituan and today's headlines.

Subtly, no matter how you turn, the concentration is very high.

So the question comes: should there be a distribution link in order to realize the final realization?

The distribution should have sufficient bearing capacity, kinetic energy, accuracy and speed.

What is it?

Wang Yan didn't understand.

I feel that it may be wanghong, or the content creators represented by wanghong, such as the popular Papi sauce this year, such as myself.

However, I think the current model is a little boring.

For example, the just concluded birthday party marketing is indeed a quite successful attempt, which is worth summarizing and thinking over and over again.

But it's still not right.

Because it cannot be copied, it cannot become normal.

Wang Yan felt that he was only the last line away from the certain future, but he couldn't break it.

But there was one thing he was sure of——

Do a good job in Wangting entertainment, cultivate and master a large number of good anchors, and then catalyze a large number of online popularity, which will be able to intercept a considerable part of the traffic.

It's certainly not enough to fight Ali.

There should be a chance to push them to the negotiating table to talk about win-win results.

The future war on the Internet must be fought because of traffic and end because of traffic.

Time waits for no man, Wang Fugui!

Since there is no shortage of money, we should aim high and measure the sky.

The third pole after a and T, maybe... Can be surnamed Wang.

********