Chapter 277

The production cost of "the kingdom of heaven" is more than twice that of "the death attendants". Dave Scola decided to put "the death attendants" aside for the time being and put all his energy on the production of "the kingdom of heaven". As long as the film achieves the expected success, all the problems will no longer be a problem.

On the other hand, the publicity after the release of "dead man" has not been relaxed at all, and has been attracting public attention in various ways.

In particular, Murphy and DC Comics are frequently pushed into hot spots on the Internet.

It's all for the box office of "dead man," or, more recently, for the first weekend.

As we all know, today's mainstream Hollywood commercial films are released with intensive propaganda bombing and large-scale screening, in the fastest possible time, to drive potential audiences into the cinema.

Especially on Friday and Saturday of the first weekend, it is usually the two days with the highest attendance and the largest audience of a film.

Some films with mediocre quality but full of gimmicks will attract the audience's attention with ingenious publicity, and then create an explosive box office number on the first day of release, but the audience is not stupid, especially the North American market is relatively mature. Once the audience's reputation is poor, the film will consume the attention gained by publicity, and will experience diving and diving again from Saturday noodles.

What if the film has both publicity and quality assurance? Non sequels like "the dead man" are bound to earn more on Saturday than on Friday.

Obviously, it belongs to the afterlife.

"How much do you think yesterday's box office will be higher than the day before yesterday?"

On the quiet road in the valley, Gail gado throws his ponytail back and asks Murphy, "how many points higher can it be?"

"At least ten percentage points." Murphy replied breathlessly.

He looked up and saw that the morning sun had climbed into the sky, and the air was getting a little hot. He motioned to Gail gado, turned a corner at an intersection, and ran to his home along the path full of coconut trees.

Both of them are not slow. Gail gado has long legs and thin waist. Exercise is a required course every day. Although Murphy occasionally breaks down due to work, she still keeps the necessary physical exercise after she comes out of the state prison and no longer worries about her livelihood.

Turning another corner, you can see the main building of your home. Murphy and Gail gado tacitly slow down, from fast running to jogging, and then to fast walking.

Murphy looked at Gail gado, who had wiped the sweat off his forehead. "Honey, you're stronger than I thought you were."

Gail gado is not modest at all. "How else can I draw with you every time?"

"That's our tacit understanding!" Murphy certainly knows what Gail gado is talking about, "we have a fit from the body to the soul!"

"Well!" Gail gado nodded, as if Murphy's words had entered her heart. "I think so, too."

She never thought, two people together, can have so beautiful, can have so wonderful, can have so hard to part.

Now, she can't imagine if she can get used to it without Murphy.

Along the path made of checkered bricks, as they approached the door, a few paparazzi jumped out of nowhere, grabbed the camera and took pictures in front of Murphy and Gail gado.

Gail gado raised one hand to cover his face, took off his hat with the other hand and put it on his head. The long brim covered most of his delicate face.

"What a nuisance She complained, "can't they just leave us alone?"

"I can't help it. The dead man just came out." Murphy picked up Gail gado and walked quickly toward the door. "There will be a lot more like this."

Fortunately, the paparazzi understood the tacit understanding between Hollywood and media practitioners. They just filmed near and far away, and did not directly come to harass them.

"I'm almost a celebrity in the Academy." Gail gado complained a little, "not because of myself, but because I'm your girlfriend."

Murphy opened the door, pushed Gail gado in first, then went in by himself, closed the door completely blocking the view outside, and accompanied Gail gado to the door.

"That's good." He deliberately mischievous, "can declare to the whole world my female god of war has a master."

Gail gado turned her head and glared at him. Of course, she knew the meaning of the so-called God of war. The battle that the God of war participated in was not a competition of real swords and guns, but a real close fight.

Back home, Murphy and Gail gado go to the bathroom to have a bath, come out for breakfast, and get a call from Bill rosis.

"What's the matter?" Seeing Murphy hang up, Gail gado asked with concern, "about work?"

"No Murphy shook his head, then laughed. "Bill has some good news for me. Yesterday, we got the box office statistics on Saturday. "After spending so much time with Murphy, Gail gado knew the importance of box office to a Hollywood director and immediately asked, "how many? Is it going up again? "

"Well." Murphy said, "it's 16 percent higher than Friday."

Gail gado was very quick, "that's about $32 million."

She went over and gave Murphy a good kiss on tiptoe. "Congratulations, honey, the North American box office of" dead man "is more than 50 million dollars No, it's about to break the $60 million production cost line. "

"Is that the only reward?" Murphy pointed to the place where she had just been kissed by Gail gado. "That's not enough."

Then he pulled Gail gado over, and a hand had fallen from his slender waist.

"Dear..." Gail gado pushed Murphy. "Have you forgotten? You also have to go to Nokia Plaza to participate in a publicity campaign. "

"Damn it Murphy patted himself on the forehead. "I shouldn't have promised Kara yesterday!"

Now that he has agreed to Kara Firth, Murphy certainly can't break his appointment and appears on the Nokia Plaza on time.

And in the following activities, he continued to uphold the style of never surprising, once again aimed at DC Comics.

"What did you say? "The new movie superhero and Warner Brothers?" Facing many reporters, he deliberately said, "yes, I'm not optimistic about the cooperation between DC Comics and Warner Brothers at all. They didn't make enough preparations before, and they didn't have weekend plans like" dead waiter ". The management of Warner Bros. now sees that the two series of "X-Men" and "Spider Man" have succeeded one after another, hastily pulling the two projects. It is said that they completed the script of "cat girl" in only three weeks, which is unthinkable for a film with an investment of hundreds of millions of dollars. "

In the 20th century, Fox and Murphy both decided to drag DC Comics and Warner brothers into the water. The more controversial, the more interesting.

However, just like what he said, it's all a means of competition within the rules. In the 20th century, Fox and Warner Brothers will fight each other, but they will not fight without a bottom line.

moreover, Warner brothers saw that the two series of "X-Men" and "Spiderman" succeeded one after another, and then hastily launched the long shelved "superman returns" and people who don't know which one has a cramp The black version of "cat girl" is the truth.

Publicity can't just focus on one topic. While DC Comics and Warner Bros. created topics on foxra in the 20th century, they never relaxed the Internet marketing of "dead man".

The scale of the film is here. There are countless lines beginning with f or S. there are always many restrictions on public TV stations or traditional media, but there are no restrictions on the Internet.

In the 20th century, fox hired a large number of online water army, which roamed around the Internet. The real word-of-mouth of the film is here. Under the guidance of the water army, countless audiences who have seen the film have joined in the ranks of sharing the joy of watching "dead man" with others.

There are too many positive news and anecdotes about "death attendants" from the audience.

"Invincible mouth gun, people love bitches."

"Take stock of the N wonderful flowers that the movie has been waiting for..."

"The whole world is waiting for this bitch's movie? I tell you, it's beyond imagination! "

"His mouth is cheap, dirty and lustful. Such a hero is loved by so many people."

"A dead servant who doesn't open a yellow tune and doesn't play cheap? No way

Like this, spontaneous comments from movie fans emerge one after another on the Internet, which plays a very positive role in the promotion of the film. These can also directly affect the audience's word-of-mouth of "dead man", which is also an important reason why the audience's word-of-mouth is always strong after two days of release.

While paying attention to the audience, fox in the 20th century did not neglect the professionals, especially some professional film critics at the top of the industry.

In the latest issue of "Albert and rope see a movie", Roger Albert focuses on "dead man".

"This is an unprecedented superhero movie."

He first determined his position that "the success of the dead man lies not only in being faithful to the original image, but also in Murphy Stanton's skillful use of comic elements to make irony in the X-Men series, rather than breaking away from the X-Men to make irony as an outsider. The two are different."

"In comics, the dead waiter consciously understands that he is a comic character and often talks directly with readers. Murphy Stanton is also very clever to catch this feature. The character often breaks the fourth wall and yells at the audience directly. While laughing at the concept of superheroes, he keeps the point of view of this type of theme, bringing a funny, funny, action thrilling, and limit level index breaking movie. It not only satisfies the comic fans who pursue the true presentation of the original character, but also flatters them to find a lot of laughs It's a mainstream audience of unexpected and wonderful action scenes. "

As the next day is a weekday, the box office on Sunday night will be significantly affected, and the box office from Saturday to Sunday will experience a diving process, but the strong reputation of "dead waiter" keeps the diving range in a very small range. (to be continued). ）For mobile phone users, please browse and read for better reading experience.