Chapter 567

Maybe it was too much energy consumed last night. After sitting opposite Kara Firth, Murphy ordered a pile of meat, and then plates of food were sent up. He wolfed down, and the two women were stunned.

"Did you just come back from Africa?" Carla Firth said on purpose.

"I didn't have dinner last night..." Murphy shrugged. "I didn't have breakfast today. I'm starving."

Carla Firth turned to Gail gado. "What did you two do? Not from last night to now? "

Gail gado put down his glass and said, "we're not Superman."

"How many times did you do that?" Carla Firth tilts her head, looks at Murphy first, then Gail gado, and finally at Gail gado's neck.

She had heard from Gail gado that they often played large-scale games.

Gail gado was wearing a high necked short sleeve shirt and didn't worry about what Carla Firth saw.

Although it is common to discuss some private topics among good friends here, Murphy timely changed the topic.

"I've seen a lot of comments on the Internet before I came here."

Having eaten almost, Murphy put down her knife and fork and said, "generally speaking, it's very good for us. We can increase word-of-mouth marketing."

Carla Firth nodded gently. "Thor's reputation is average."

"Can we do something about it?"

The opposite person is Kara Firth, Murphy said very directly, "further strengthen the general audience reputation of Raytheon in the media and the Internet, of course, its professional reputation is worse, which can let more people know this, especially the passers-by audience who are not comic fans."

Gail gado added, "it affects the viewing choices of passers-by."

"That's what I mean, too." Carla Firth smiles. "Word of mouth marketing is a must for your film."

Want to use word-of-mouth marketing this way of promotion, the most basic is that the quality of the film is guaranteed, otherwise it will play a completely negative effect.

Murphy and Kara fitchetti did not mention the verbal agreement reached by Kara Fitch and Kevin Fitch before. Who cares about the verbal agreement when it is profitable and will not touch the bottom line of Walt Disney.

After lunch, accompanied by Gail gado, Murphy went to some publicity activities organized by 20th century fox, while Carla Firth contacted the professional team of the company to put the plan into practice.

Just in the middle of the afternoon, there began to be a large number of negative comments on Thor on the Internet.

"Thor is definitely the most disappointing commercial masterpiece of the year!"

"There's never been a superhero movie that started as bad as Thor!"

"From the movie" Thor ", you will understand what is a three no rotten film without plot, acting and theme!"

"Marvel's" Thor "is worse than" chariot of Souls 2 "

News and comments like this, like viruses, spread rapidly on the Internet.

If the quality of Raytheon itself is excellent, and the audience's reputation and professional reputation are good, such rumors will not cause much negative impact on the film. On the contrary, under the counterattack of many audiences who support the film, it will cause internet topic discussion, so as to improve the attention of the film itself.

The problem is that the quality of the film is really average, the audience's reputation is mediocre, and even many cartoon fans are dissatisfied. Few fans are really willing to come forward to refute it.

Perhaps based on the brand effect formed by marvel and the drive of Avengers alliance, Thor will still have a certain market in a short period of time, but if the passers-by audience is affected, the stamina will certainly be insufficient.

The Internet has penetrated into every corner of North America. As soon as the negative news about Thor spread on the Internet, many people were affected.

The bright moonlight falls on the commercial square of Santa Monica. It seems that even the brilliance of street lamps is suppressed. Alfred and skodil park their cars and enter the square. Without any hesitation, they go directly into one of the imperial chain cinemas. As student fans who don't need to work the next day, they can wave it on this Friday night Give yourself a lot of energy.

For the group of movie fans, Alfred and scooter are still young people. Although they grew up in a strong atmosphere of watching movies in North America, and have seen many movies, they are just over 20 years old. They are tired of movies for children and want to see movies that really belong to adults.

Since they came to see the summer film, their goal is very clear, that is, the super commercial blockbuster just released.

But when they went to the cinema and looked at the two huge posters standing side by side at the front door, they hesitated.

On the left is the poster of Thor, in which Chris Hemsworth and Natalie Portman are strong and straight men and smart and beautiful women. They all look attractive.On the right hand side is the poster of "city of chaos". Henry Carvel stands in front of New York City, his strong muscles and wounds after bloody battle are like blondes.

Standing in front of the poster, Alfred asked scredier, "which one should we choose?"

Scudder scratched his head and said, "remember the iron man we saw a few years ago? Marvel's superhero movie is really charming, and the heroine is Natalie Portman, my favorite actor... "

"Yeah, Marvel's superhero movies are really fascinating." Alfred watched Natalie Portman, and the Oscar winner seemed very attractive. "Well, let's choose Thor."

With that, he was ready to go to the ticket window.

"Wait!"

Without waiting for Alfred to go far, scooter called out to him, "we're missing an important message."

"What?" Alfred turned his head and looked at scroodle, puzzled. "What's missing?"

Scooter strode to the poster of "city of chaos", pointed to the headline they had just ignored and said, "the director of this film is Murphy Stanton! A director who has never made a bad film

Alfred looked at the position of the finger of scooter. "It's Murphy Stanton, who directed" body of steel "? The best young director in Hollywood in the new century? "

"Yes, that's him!"

Although Alfred and scooter can only be regarded as the rudiments of the fans, Murphy Stanton, a famous name, has long been passed to them through various channels, especially "body of steel", which is a film of the highest peak!

"Check out the comments on the Internet."

Alfred suggested that skodil take out his mobile phone and watch it on social networking sites and movie rating websites in succession. There are a lot of negative comments on Thor and a lot of good comments on city of chaos!

"Screw Raytheon."

"We're going to see" city of chaos. "It's a good movie because it's well received on the Internet. "Raytheon" has too many bad reviews, even if it's not a bad film, it's also a very ordinary film. "

Alfred didn't have any objection. "In the movies I've seen, I like Murphy Stanton's" body of steel. "

When they bought tickets and walked into the cinema, they found that there were quite a lot of people watching "city of chaos". The cinema, which can accommodate more than 300 people, was at least half full. Because there was still a little time to go before the film was released, Alfred went to the adjacent cinema where "Thor" was shown.

"There are not many people there."

When he came back, he said to scooter, "it's nearly half of the movie. I don't know if it's as bad as it's said."

It seems that there are still a lot of audiences who choose Thor.

A 30-year-old nearby probably heard the conversation between them and suddenly said, "a friend of mine is watching" Thor "over there, but he said that most of the people who watch" Thor "now are comic book fans."

"So it is."

Alfred and Scudder nodded and asked, "have you seen Thor?"

"No The man shook his head and said, "there are too many negative comments on the Internet. No matter the IMDB score or the freshness of rotten tomatoes," Raytheon "is very poor. These movies are basically watched by cartoon fans now."

He pointed to the big screen and said, "it's better to watch this film. I saw it last night. Now it's the second time. I promise I won't let you down!"

The second time? After listening to what he said, Alfred and scooter put their hearts in their stomachs. After thanking them, they waited patiently for the film to start.

Soon, the film proved that person's words, this is a film that is absolutely worth the ticket price, especially the action design in it.

It's not the flowery fighting that has been rampant in recent years. It's a fierce fight full of strength. It looks more direct and lethal, giving people a strong sense of actual combat.

And Chris Dann's sleek motorcycle is the love of everyone who likes cars.

Perhaps it's a coincidence that when the film ends, Alfred and skodil happen to meet the end of "Thor" next door. Just like many people are talking about "city of chaos", people coming out of that theater are also discussing "Thor".

The difference is that most of the voices talking about "city of chaos" are praise, while the people talking about "Thor" are basically attack.

"It's estimated that only people who like Marvel comics can watch it. Chris Hemsworth has facial paralysis in the whole process, and Natalie Portman's performance is nothing..."

"The advance of the plot is very dull, and there is nothing exciting about the war scenes."

"There's no plot at all. I'm so tired. I always want to sleep.""The plot is full of twists and turns, the relationship between the characters is chaotic, the scene is nondescript, the rhythm is drowsy, and the only thing that can leave a little impression is the soundtrack."

Hearing the voices of these comments, Alfred and scooter can not help but feel a little lucky that they did not go to see "Thor" is undoubtedly a very correct choice.

However, "Thor" after all has a fan and audience base, this day, the basic maintenance and "city of chaos" similar attendance. (to be continued). )