Chapter 525

Jeffrey carsenberg was never an easy loser. Otherwise, he would not have left Disney group angrily.

"We can't wait and see any more!"

"Now the popularity of Spider Man DVD and video is so high that once a wave is formed, it is bound to have an impact on the box office of Shrek."

"You want me to sit and die?"

"Well! Dream

Now, kasenberg began to think about countermeasures.

He won't admit defeat.

Once upon a time, when he founded DreamWorks group with Spielberg and David Geffen, their goals were as big as Hollywood's six.

No, it's transcendence!

But the ideal is the ideal after all, they are now a lot of reality.

However, the fire in his heart, Jeffrey carsenberg, never went out, and burned more and more majestic. DreamWorks group as a whole surpasses the six major Hollywood companies. He has been beaten by the society and has no hope. However, he is always full of confidence in his responsible animation field.

Disney animation, Pixar Animation, water world animation, Blue Sky Studio

The first mouse in the auction!

Ding Ding Ding~

Just then, carsenberg's personal phone rang.

Caller - David Geffen!

David Geffen, a famous American musician, is one of the three giants of DreamWorks. He is responsible for the music projects of DreamWorks group.

"Jeffery, are you in the company now?" Asked David on the other end of the line.

"Yes, what's the matter?" Karsenberg responded.

Wen Yan, David on the other end of the phone, said, "that's just right. Steven and I are going to your place now. Well, not much. Let's meet and talk. "

Carsenberg frowned and said, "is it for Shrek?"

David replied quickly, "you are absolutely right. Jack Wald is such a jerk. Spiderman DVD and video are not released early or late, but they are on sale just before Shrek? I think it's meant to block us up! "

Hang up.

In the past, less than 30 minutes, David Geffen and Steven Spielberg, the three giants of DreamWorks, came to DreamWorks Animation Company.

Three people study countermeasures together.

"Making bad news about spider man?" David had a bad idea.

As soon as the words were over, kasenberg and Spielberg immediately gave him a white eye.

Carsenberg: "please, don't underestimate the media power of Golden Dawn entertainment group, the parent company of Wald pictures."

After some discussion, we finally came up with a reasonable plan.

Increase the publicity of Shrek!

"No way, no way! Wald's promotion of Spiderman's DVD and videotapes cost real money, up to $20 million. If we want to suppress it in terms of publicity, we have to pay more real money. " Spielberg sank.

.......

One hour later

Carsenberg appeared in Paramount Pictures' president's office.

"What?"

"Your company asked us paramount to increase the publicity of Shrek the monster?"

Sherry Lansing, the CEO of Paramount Pictures, rejected carsenberg's request.

"Miss Lansing, don't forget that Paramount Pictures is the distributor of Shrek. If the interests of DreamWorks are damaged, your company will also reduce the profits," kasenberg said coldly

"No!"

Shirley Lansing looked him in the eye: "we paramount are just the overseas distributor of Shrek, the local distribution in North America, but you DreamWorks are responsible for it."

Carsenberg: "the

long time.

Carsenberg pondered: "well, on behalf of DreamWorks, I'll add another $5 million. You, paramount, have to increase the publicity of Shrek. I mean the local publicity of the United States, you know."

Voice down, Shirley Lansing immediately laughed: "we paramount but your company's friends, of course, will not refuse a friend's help."

Don't give money, want to eat for nothing?

Ha ha, dream!

.......

That night, at midnight.

Paramount Pictures Group and DreamWorks Group signed a new contract, immediately began to arrange publicity, for "Shrek monster" publicity.

"The green monster has a kind heart under the ugly appearance. He is so free that people can hardly accept him. Fortunately, he still has many friends in fairy tales. However, in order to avoid scaring others, he lives in a hut in the swamp, but he also lives happily

"Who is he?"

"He's Shrek!"

"He is a monster disgusted and scared by the world. He has a green body, a strange temper, and doesn't like a clean and lazy life. Until one day, he becomes a hero!"

"Everything is destined by fate. Shrek, who has an ugly appearance, is kind-hearted and brave. He is a natural warrior. "

"Shrek, you deserve it!"

"On May 18, the United States is shocked to be released!"

TV, radio, print magazines, newspapers

A group of media forces belonging to paramount group broke out in an instant.

DreamWorks group itself has a strong media power, involving film and television, music, animation and other aspects. However, its media power is far less than that of paramount group, one of the six largest Hollywood companies.

Especially in the short term, the big six in Hollywood are very strong.

This, Jin Shuguang entertainment group can not compare.

"Hoo ~ ~"

Casenberg was relieved at the news.

"Now it's time to suppress Spiderman. Of course, the cost of $5 million can suppress Spiderman for two or three days at most, but it's enough for us."

"What's missing in the animated movie Shrek is the popularity of these two or three days!"

Viacom, in fact, is a chicken thief.

Its blockbuster company received $4 million from Wald pictures to help promote spider man;

Paramount Pictures, its subsidiary, received $5 million from DreamWorks pictures to help promote Shrek the monster;

Both sides make money without delay

However

The plan can't keep up with the change!

Man is better than nature.

The next day, early in the morning.

"Spiderman's DVD sold 650000 copies on the first day, breaking the historical record and becoming the most popular movie DVD in history," the California entertainment newspaper said in an article

"Los Angeles entertainment" followed: "in 1998," Titanic "DVD first day sales as high as 480000, now," Spider Man "DVD first day sales of 650000, a record of 170000

More than 170000 DVD sales!!!

This is not to say that spider man is better and more popular in the market than Titanic. It is mainly the development of times and technology.

A few years ago, there were not so many DVD players in North American families.

However, the sales volume of spider man's videos on that day also completely exceeded many people's expectations, reaching 490000 boxes, only 10000 boxes less than the first day's sales record in the offline market.

Shocked!

At this moment, the media and people who received the news were shocked.

As for the peer, it is jealous of the red eyes.

Xie Yi, the boss of new line film, gritted his teeth and said, "good guy, the offline DVD and video sales of spider man are running for 10 million copies!"

Gusta, the boss of Lion Gate, is also very jealous.

But he's more calm than Shay.

"Envy is envy, but you don't have to compare. The Lion Gate film industry is too weak now to focus on commercial blockbusters. It must focus on low-cost movies and low-cost horror stories, and strive for maximum development and profit balance. "

Gusta was born a banker. He knew too well the ratio of expenses to profits.

In a word, he is more rational than many people.

However... DreamWorks, cry!

"This, this, this... What is it?"

"Damn it, five million dollars into the water, and you'll just have to... Hear it?" he gritted his teeth

The second watch is on.