Chapter 643

Wald cinema headquarters.

Located in downtown Los Angeles, it is one of the few cinemas owned by Wald pictures. It is the most advanced multi-function cinema with more than 10 independent cinemas; Since it was put into operation in June 2000, it has been highly sought after by movie audiences.

what?

You said, the United States is the implementation of the film production company and cinema separation system!

If you have a film production company, you can't put it into operation;

If you have a cinema, you can't have a production company;

It has to be said that this film separation system exists.

In addition, when it appeared in the 1950s, it really made the film market maintain strong competitiveness, and avoided the emergence of monopoly giants, which also laid a valuable foundation for Hollywood's later strategy in the global market.

But that was in the past

Even though the system of separation of film production companies and cinemas still exists, it is not very strict. Looking at the six major Hollywood companies, Wald pictures, DreamWorks pictures and so on, only the powerful film companies have cinemas more or less.

There are 3-4 less;

There are 40-50 more;

Among them, vold pictures, under the name of Zhuke, has more than 32 cinemas in North America.

The biggest is Warner Bros.

It has more than 99 cinemas in the United States, more than some small cinemas. However, Warner has kept 99 cinemas for many years and has not increased any more.

More... Will break some bottom line!

At the moment, thanks to Zhuke's decision, the 32 cinemas of Wald pictures are showing the Lord of the rings on a large scale, attracting many movie audiences to buy tickets and enter.

"Pete, didn't you say you couldn't come?"

Kirian, a black boy, looked at his friends with great interest.

White guy Pete is not willing to be outdone: "when can't I say it? Don't forget, I'm a big fan of Tolkien. I've been in touch with the Lord of the rings since I was 12 years old. Now that the movie is on, of course I want to see it. "

Hearing the speech, kirian burst out laughing: "come on, man."

Peterson was embarrassed.

Why?

In 1999, when new line pictures announced the project approval of the Lord of the rings, white guy Pete was very disdainful. He thought that the film company was blaspheming Tolkien's works and could not truly and perfectly restore the grandeur of the Middle Earth century.

Humans, goblins, dwarves, elves, hobbits

Undoubtedly, the Lord of the rings, with a broad background, is very attractive to readers. But because of this, readers and fans are worried that the film company is not good.

It is not uncommon for Hollywood to ruin the original work.

"Pete, at the beginning, a group of people from the book club demonstrated at the gate of Xinxian film. I remember that you took part in the demonstration and went there for three days in a row; Not only that, after the completion of the "Lord of the rings" film, when you enter the publicity, you also join the group of people from the book club to demean and slander on the Internet

Kirian uncovers the past without any hesitation.

"You

Pete's face turned red.

Kirian once again sneered: "it was you who said you didn't want to see it, but now it's you who want to see it again. Tut tut ~ "

"Hum!"

Pete snorted coldly: "I'm looking at it critically. After watching the movie, I still want to scold."

On hearing this, black guy Pete was more happy, pointed to him and said with a smile, "critically? Are you kidding? Didn't you just come here to hear other people praise the Lord of the rings movie? "

This kind of thing has appeared in the cinemas of Wald pictures many times today.

The waiter, who bought popcorn, could not help but said with a low smile, "how much I once resisted, how much I would love after watching a movie."

"Well!"

The manager of the studio nodded and said, "because the brilliance of the Lord of the rings completely surpasses the Middle Earth in their hearts. This is the word of mouth, and this is the charm of the novel after it is filmed..."

......

Three hours later.

Kirian, a black guy, and Pete, a white guy, both come out of the cinema.

Their faces are full of excitement!

"Great

"Incomparably wonderful!"

"From the hometown of hobbits, from Gandalf in white robe, from actors to costumes and props, as well as Princess Yawen, the movie is beyond my imagination. Everything is a surprise!"

"It's more wonderful than a novel..."

White guy Pete, how much he used to despise, how much he praises now.

Kirian, a black guy, said, "man, will you scold me on the Internet later? In the future, will you still contradict and belittle the Lord of the rings movie with those people from the book club? "

Hearing the speech, Pete immediately shook his head and said: "such a wonderful movie, I'm eager to see the second one now!"

Pete is a typical example of today's movie!

The hard power of the Lord of the rings completely conquered him.

.......

The next day.

On December 19, the box office data of North American films were released.

"The Lord of the rings" won $11 million at the box office on the day of its premiere, successfully counterattacking Warner's work "cover the world and cross the sea" and becoming the North American box office champion on December 19.

The data results have surprised many busy colleagues.

"Well done!"

Kevin Fitch, President of Wald pictures: "I underestimated the power of Lord of the rings, but the boss got it right. I guess it's wrong. The result doesn't matter. The important thing is that new line pictures slaps Warner hard. This is good news for us, Wald pictures. "

Strong Qin, weak Chu!

Strengthening Qin and weakening Chu is a proverb in the pre Qin period. It tells the story of Zhang Yi, the descendant of Guiguzi and the representative of political strategist. He pits King Huai of Chu and weakening Chu again and again, making Qin powerful.

In Zhuke's eyes, Warner was like Chu state in the Warring States period;

New line is Zhang Yi;

Wald film is the state of Qin. Of course, Wald film is not so powerful now, but Xinxian film really slaps Warner in the face this time, and effectively causes more turbulence in Warner, which is undoubtedly beneficial to Wald film.

......

On Saturday, thanks to the awesome reputation and the tap water of the movie "Lord of the rings", even the new line of film industry as a distributor is not very powerful, but the box office of the movie still achieves a reverse growth.

No, it's counter growth!

Not only did not decline, but also more than the first day box office!

Today, the Lord of the rings movie took more than 15 million dollars at the box office!

More than $4 million more than the $11 million box office on the first day.

Gusta, the boss of Shimen film, sighed: "it's amazing. This time, the new line film industry is really going to rise. Maybe it has a chance to get out of Warner's control."

......

On Sunday, the Lord of the rings took another $21 million at the box office.

The three-day box office of the first weekend was US $11 million, US $15 million and US $21 million respectively, with a total of US $47 million in three days!

Worthy of the box office champion, but also this year's Christmas schedule of hot money!

As the film production company's new line of film industry, ruthlessly in front of the American audience exposed a face;

Director Peter Jackson, a New Zealand rookie director, has become a hot spot.

Many film critics are even more straightforward: "with the Lord of the rings alone, Peter Jackson is enough to be a god!"

In recent days, Zhuke has also been mentioned by the media many times.

Why?

Because the movie audience who love "Lord of the rings" are shocked by the special effects in the movie. After knowing about the special effects production company, they find that the special effects company is not industrial light magic, but Vita digital.

"God

"That guy, Jack Wald, is actually a major shareholder of Vita digital?"

"This, this, this... He's going to make a lot of money again!"

Many viewers expressed shock and disbelief.

"The first watch" is presented.