Chapter 414

Last time, Ren He was not able to give all his detailed views on the commercial complex. In his previous life, his graduation thesis on business practices was about the development of large-scale commercial supermarkets. But at that time, what he wrote was not Wanda, but New Mart.

But Wanda also knows something about it and has made a more careful comparison with Dashang xinmate.

Ren He said calmly: "in the commercial complex, I personally think that the respective proportion of retail and non retail should be controlled at about 50%, or I prefer to say that the proportion is 4, 3, 3, that is to say, retail accounts for 40%, entertainment accounts for 30%, and catering accounts for 30%."

"In the face of the impact of the Internet economy, how should commercial complexes protect themselves? In my opinion, pedestrian street is the soul and link of commercial complex. The one-stop experience of entertainment and shopping is the way for the commercial complex to make its way out of the online shopping mode. When shopping becomes more and more convenient, what offline stores need to improve is not the product quality, but the user experience. "

Ren He tells these things, whether it's his opinion on the future of Internet economy or his model of successful business complex in previous life, to make his parents more proud.

In fact, the achievements of Qinghe group are not enough to compare with Luohe group, but parents are not proud of their children until they become the world's down payment.

Sometimes in his previous life, Ren He can even see other parents show off in their circle of friends that their children have won the first place in kindergarten "the fastest way to eat and the fastest way to dress". Ren He can't understand the significance of such awards... Isn't it bad for his health to eat too fast?!

But you can't stand the pride of your parents! In fact, these two awards reflect the degree of children's independence.

Ren he summed it up. In fact, the source of parents' pride is very simple: if you are better than your peers, you deserve their pride.

It's so simple to make his parents happy. Ren He is very ashamed that he didn't do much to make Lao Ren and Ren's mother proud in his previous life, and even didn't make them get much happiness from himself.

Ren Ma and Lao Ren are sitting on the sofa. They don't know what kind of language to use to express their current mood. They are really very emotional and proud at this time.

In the blink of an eye, Ren He became a person who could discuss business with them on an equal footing. Even Ren Ma had a better development because of his advice. This is a thing that never occurred to her.

Lao Ren asked, "where are the 18 holding branches of the Qinghe clique?"

"It's still in Los Angeles. Now it's all set up in Qinghe building, but in the future it will form an Internet park around it. One building is not enough," Ren He explained.

It must be located in Los Angeles. This place itself is the headquarters of Qinghe. Together, it can also reduce the cost of communication.

However, it is absolutely not enough to have only one building. After all, employees of several branches may have to be counted in tens of thousands. What can be installed in one building? Moreover, with the development of Qinghe, Ren He has already announced his new welfare plan at the meeting. In order to tie down the core staff, Qinghe will start to build a family building Park, and the ownership of the house is still in Qinghe's hands, However, employees over the age of 25 are allocated single rooms, and the internal facilities must be comparable to those of private housing.

The old employees who have worked for 10 years will be awarded a gold medal. The old employees who have worked for 20 years can buy the houses in the park at the cost price. Of course, the cost price also includes Qinghe's current share of the land price.

If it's a previous life, Ren He would never dare to play like this in 2017, but it's not the same now. Now that we have just entered 2007, Los Angeles is a small third tier city. At this time, the average house price outside is only more than 2000!

Ren He knows that house prices and land prices are bound to rise, which can be regarded as a means of investment. However, he does not want to earn the money himself, but to help Qinghe employees earn it, so that they can enjoy the biggest difference between Qinghe and other enterprises.

When he made money, Ren HESI didn't mind that the staff would take a ride with him.

Qinghe group has invested 518 million yuan in a commercial and residential land west of Nanchang Road, Jianxi District, Luocheng city in November 2006. The land price per square meter is about 483.25 yuan.

The site covers an area of about 405200 square meters, with a floor area of 1.072 million square meters, of which the residential part accounts for about 622000 square meters, and the office and commercial floors are about 200000 and 240000 square meters respectively. The total construction area is about 1.324 million square meters, and the above ground construction area is about 1.072 million square meters, that is, the land price per square meter is about 483.25 yuan.

In the past, it was a famous prosperous city center, but now it is just a wasteland.

The price is so low that it's hard to imagine. Even Ren He, a passer-by, was surprised. Because he was not a professional, he didn't know the difference between the ground price and the floor price until Qinghe group won the land

Ren He peed at that time. No wonder so many people have made a fortune in this wave of rising house prices. They really don't know. When the Qinghe executive who was in charge of this matter told Ren He about it, he also said that there was a lower land price, as low as 210 yuan per square meter

But it's too remote. Now, the land taken by Qinghe group, which Ren He knows, will be one of the development centers of Los Angeles. He wants to let Qinghe's employees live in the village, and we won't thank him too much at that time... But Qinghe has no qualification to build a house, so he can only find the civil engineering company to build it slowly. Now the employees of Qinghe just thank the big boss for his generous donation. They even put out so much money. Now 80% of the working capital of Qinghe group comes to build the family building for everyone. In this way, we can rest assured that our wives from other places will come and take root in Los Angeles. But they don't understand what Ren He's move means in the future. For the company's 20-year-old employees, they will thank Qinghe group for buying a house in advance in the future. For Qinghe group, as long as Qinghe has any capital flow difficulties, mortgage to the bank is a huge cash flow blood station, which is Qinghe's fixed assets. Now it's more than 500 million. It only takes five years, and it's worth tens of billions... Ren He thinks that although he doesn't touch real estate, there's nothing wrong with leaving a way for himself ahead of time. He's not a dead brain, he's just focused on the Internet. Why don't he do something that's easy to do? It's also driving the GDP of Los Angeles. It can not only improve the happiness index of Qinghe employees, but also leave a way for Qinghe to kill two birds with one stone. As for the use of 80% of the working capital, for Qinghe group, which does not need too much cost, it will not have any adverse impact now. Even at this time, Qinghe clique still has a working capital of more than 100 million after the launch of 18 companies... This is the reason why the market value of Internet companies such as Tencent has always been overestimated in previous generations For the sake of elegance