Chapter 703

"There are pros and cons?" Yang Xiaotian asked, "what kind of statement is this?"

"The disadvantages are very obvious. So many film critics all agree to blackmail our films, which has a great negative impact on our films and makes the audience have low expectations of our films, or do not expect them at all." Ni said with a smile, "but there are advantages and disadvantages in everything. Film critics have also increased the popularity of our films, which we can't achieve with a lot of money. Before we did not know that the audience of "war wolf 2" will also know our film because of the overwhelming trend of "war wolf 2". The other side's deliberate smearing is equivalent to making a good response advertisement for us! "

Ni ruorong is right in saying that he Baijie's role as the heroine of "war wolf 2" has not been officially announced, and Wu Jing and other powerful actors naturally do not have the terrible traffic like jitaimei, so "war wolf 2" has never been popular.

However, after a wave of blackness, these critics brought a fever to war wolf 2, which is a bit like Qin Hui. If no one scolds Qin Hui, Qin Hui, an ordinary official of the Song Dynasty, no one will care about him. However, after being scolded for a long time, Qin Hui becomes well-known. If you can't live forever, it will be more unforgettable than being forgotten by nameless people.

"It's not necessarily a good thing that critics bring bad fame." Wu Jing depressed said. Although this film is invested by Yang Xiaotian, it's Wu Jing's painstaking work. It's no exaggeration to say that it's Wu Jing's own child. No parents can bear to have their children scolded.

Although parents will say in front of their own children how other people's children, but in front of outsiders is always their own children good, is not there a saying that "wife is other people's good, children are their own good"?

Wu Jing is the most depressing one when war wolf 2 is so discredited. It's also a big blow to him. After all, he doesn't have enough confidence in himself. He has been secretly worried about whether he will screw up the project. Now the film critics are all in favor of "battle wolf 2", which makes Wu Jing's heart even more hanging in her throat.

The failure of this project is just a drizzle for Yang Xiaotian, and the loss is just a drop in the bucket, but it is a major blow to Wu Jing. If there is no strong capital behind the artist, a failure can be to sink for many years.

"But the question is, are our films really as rubbish as critics say?" Ni ruorong looked at Wu Jing and said.

"It's a work that I put my heart and soul into. I racked my brains to design every action, and I risked my life to complete every action. Moreover, in order to make sure that there is nothing wrong with the plot, I specially invite a network novelist who is good at grasping the audience's emotions as a screenwriter. The script is simple, bright, fast-paced and cool. " When it comes to her professional field, Wu Jing's confidence has recovered a lot. "It's too much to say that my works are not classic works and can't be compared with the great movies like modern times and Forrest Gump. I admit, but it's too much to say that my movies are rubbish! In my opinion, my movie is not a Hollywood A-class action blockbuster, especially after the use of artificial intelligence virtual actors, the scene is grand, and it is not comparable to ordinary action movies! "

"Isn't that right? Just as the so-called {seeing is believing, hearing is believing}, the more black they are, the lower the expectation of the audience will be, and the lower the expectation of the audience will be. When the audience sees the trailer that we cut out, the more surprised and surprised they will be. The film industry is different from other industries. It's an industry where audiences spend money to buy tickets. Film critics can't manipulate the audience at all. After all, it's hundreds of millions of people! Who needs to have the ability to manipulate hundreds of millions of people to buy tickets, make movies, and sell other products without making more money? " Ni ruorong said with a smile, "so in the face of the film critic's smear, we should not only not clarify, not fight back, but also smear together. When we make the movie blackest, the trailer can be released! When the audience wants to see how rubbish "war wolf 2" is, they see the amazing documentary. Their expression will be very interesting! "

"Yes, at that time, the audience would think, ah, this trailer is so awesome, even if the film quality is worse, it can't be worse! But why is the film so discredited? There must be a conspiracy Yang Xiaotian also understood Ni ruorong's idea and sighed that Ni ruorong was worthy of talent. He followed Ni ruorong's idea and said, "today's audience is mainly young people, who are rebellious and don't believe in authority. Young people tend to enjoy the feeling that they are enemies of the world for what they like. In those years, the return of the great sage won the favor of a lot of young people and owned {tap water}. The worse we are discredited, and the higher the quality of the film, the more compassionate young people are. In the film industry, the most effective publicity is word of mouth, which is different from many industries! "

Film is one of the most difficult businesses in the world.

There is no law at all.

The only rule is that the audience likes it.

The audience is too large to control.

Therefore, there is often a film with big names gathered and no one paid for it, and a film with little investment but big box office boom. But one thing can be fully confirmed, that is, if you treat the audience sincerely, put in hard work and keep improving, then the audience will live up to your efforts.

Yang Xiaotian saw how hard Wu Jing worked. Now Wu Jing is limping because he has accumulated a lot of scars when he does dangerous actions without a double. This kind of effort naturally shows that he strictly controls the quality of the film. With the huge capital investment, Yang Xiaotian has reason to believe that "war wolf 2" will definitely get a good box office.

"It's very reasonable..." Wu Jing's eyes lit up, "the more they have no reason to blackmail us. When we produce excellent works, the audience will feel that we have been wronged. This sympathy point alone can make many audiences buy tickets for us!"

Wu Jing knows a lot about the psychology of the movie audience. After Ni ruorong said that, Wu Jing immediately put down her heart.

"This matter can be dealt with calmly, we follow the film critics to discredit ourselves, and then use the trailer to fight back strongly at the key time, and grasp the rhythm, so there should be no problem. Your move is good. On the contrary, you borrowed the power of the enemy to reverse market our products. " Yang Xiaotian praised Ni ruorong and asked, "do you have any strategies to deal with the trouble in the cinema?"