When the director thinks about it, that's the truth.
There is a charge for advertising.
However, if the audience rating of the advertisement is higher than that of the ordinary TV series, the advertising fee is really in vain, and the audience rating is also earned. It's really like the plaintiff eating the defendant, earning both ends and eating both ends!
What does that amount to? This is equivalent to playing the game of power. Instead of paying the producer, the producer received a lot of money. It's wonderful to make so much money!
The director realized that he made money!
"Yang Xiaotian lost money." The director smiles like his third grandson.
"He's good." The producer shook his head.
“?” The director looked at the producer with a (゚゚゚ツ) expression.
The producer said fiercely: "our TV station is just making hard money. When people release their products, there will be no less orders. That's the big deal. It's big bone soup. It's just a little oily. "
"That's the same thing." The director said with a smile, "these big capitalists are really making money. We media workers are just eating a small sum."
The producer said, "I'm afraid we're going to have to spit out our little heads."
"Spit it out?"
"It means that the advertising expenses must be refunded to Yang Xiaotian."
"Why?"
The director was very surprised.
"Director, why do you think the audience rating of this advertisement is so high?" Asked the producer.
"What do you think?" The director asked directly.
"A series of gimmicks, including Leonardo and Kate Winslet, are just superficial." The producer said, "the real reason is the public's strong interest in artificial intelligence. Yanhuang small soft has been popular for a long time, but Yanhuang small soft is just a taste, aroused everyone's desire. Now artificial intelligence partner out, once detonated everyone's interest
"That's right. When I was a kid, Apollo was like this. It was the focus of attention." The director said, "the progress of these technologies is too slow. In fact, the public has never lost interest in science and technology - but what does this have to do with our refund of advertising fees to Yang Xiaotian?"
"Tomorrow, April 2, Yang Xiaotian is going to hold a product launch. If you want to broadcast Yang Xiaotian's product launch live, do you have a head start?" The producer said.
"It's so funny!" The director clapped his thigh.
Yang Xiaotian's advertisement alone has attracted so much attention.
I'm afraid the effect of tomorrow's product launch will be better than that of Steve Jobs and apple. If the TV station can broadcast it live, the audience rating will certainly be high.
After all, the product launch is in New York, and not everyone can go to see it in person.
"We don't have the right to live." The producer shrugged and said, "in order to win the live broadcast right, we have to spend money. I'm afraid Yang Xiaotian's advertising expenses will have to be returned."
"So we're not working for nothing?" With a wry smile, the director said, "what's the point of pouring money back and forth?"
Producer: without any cause or reason make complaints about the GDP.
"Why don't we go on and on and take the exclusive rights?" Asked the director.
"It's too expensive."
"What you said is very reasonable. I have nothing to say." The director said.
This kind of event that needs to spend money to buy the right of live broadcast of Yang Xiaotian's product release conference not only happens in HBO TV network, but also in other media. Yang Xiaotian's huge investment in publicity and distribution, if it works well, I'm afraid it can recover the cost of publicity and distribution.
Coupled with the publicity effect, Yang Xiaotian made money!
Not a small profit, but a big one!
Yang Xiaotian - I don't know if you make money or not. Anyway, you won't lose money!
……
……
New York. Rose Manor.
Yang Xiaotian returned to New York for the time being.
Still living in Rose Manor.
Although the relationship between Yang Xiaotian and Lafite is somewhat estranged, Lafite can not take back the Rose Manor. Since it is given to Yang Xiaotian, it is Yang Xiaotian's. There is still a great stock god.
At this time, in the reception hall of Rose Manor, Yang Xiaotian opened a bottle of champagne. In front of Yang Xiaotian are the Oscar winner Leonardo, the actress Kate Winslet... And the professional Hollywood production team Yang Xiaotian hired, including directors, screenwriters, lighting engineers and so on.
Yang Xiaotian's advertisement is extremely professional.
Although Yang Xiaotian did not set foot in the film and television industry in North America, there is a good tradition in the United States, that is, respect for the rich. Hollywood may dare to Pit Wall Street's money, but it must maintain respect for the rich on Wall Street and even Silicon Valley.
At least not to offend.
Because every rich person is a potential investor. Now the film industry is still making do, but in case of the film and television winter, we still have to rely on the tycoons for relief!
"Ladies and gentlemen, I have good news for you now." Yang Xiaotian opened a bottle of champagne and poured it into a glass. He gently shook it. "Our advertisement has been a great success!"
"It's all Mr. Yang. You have a good leadership!"
"I knew it would be a success. Mr. Yang's extraordinary creativity can be called a genius in the field of advertising and marketing."
"We just did a little bit of work. The success of this advertisement depends on Mr. Yang Xiaotian."
The crowd immediately clapped.
No matter how well some foreign dogs play the foreign devils, and how often the Chinese nationality is concerned, all the foreigners are like Jesus coming down to earth. In fact, all human beings are descendants of Homo sapiens. Although they have different characteristics due to geography, culture and development level, they are still consistent in basic human nature.
Americans are not bad at flattering, especially in Hollywood. An actress once tattooed the other's name on her buttocks in order to flatter him. This kind of behavior is extremely flattering in China, but it is common in America.
What's a good word? The most ruthless way to flatter is to tattoo other people's images on your body. If you really want more meat, you'll get more meat.
Yang Xiaotian is an object worthy of flattery. Naturally, he has a wave of flattery.
But there are different ideas in people's minds.
Take Leonardo for example. At first, when Yang Xiaotian contacted him and gave him the advertising plan, he was dismissive. Adult products advertising? Ha ha ha! Who is he, Leonardo? He's already an Oscar winner! Even if he was so poor and starving, he could not have made such an advertisement.
However, when Yang Xiaotian came up with the number of checks, Leonardo wavered. Leonardo likes to collect works of art. Recently, a swindler has just collected wool and bought a pile of scrap metal at a high price, which can be described as a heavy loss.
The money Yang Xiaotian gave him was enough to make up for the loss and make more money.
So Leonardo is really sweet.