"What? 40 million units were sold four times, all sold out in one day?" when boss Jia solved the problem of 70nm lithography machine and returned to Daqian, he received this extremely shocking news.
At this time, it is March 25. It has been one month since the launch of pocket electronic monster machine. In the past month, Daqian has continuously improved its production capacity, and now it has reached the level of 2 million units per day. A total of 40 million units have been produced by working overtime in a month.
These 40 million machines were sent to all parts of the world. As a result, they were all sold out in one day. The whole world seemed to be in a state of dissatisfaction. No matter how many machines thousands invested, they could not meet their needs.
You know, in the American market alone, Daqian has invested 50 million machines one after another. As a result, they are all gone. The speed of the disappearance of machines is extremely amazing. The employees of Daqian Yizhi are about to collapse. Although they get a good overtime pay, they really can't carry it if they go on like this!
Of course, it's great to make money.
By the way, if you count the machines sold before, the global sales of pocket electronic monsters have exceeded 100 million.
Nintendo was the first to receive this news. Because Nintendo had the best relationship with Daqian, after Yamauchi Pu received the group's news about the hot sale of pocket electronic pet machines, he couldn't help calling boss Jia to ask about the total sales volume, and then he was completely shocked by the data of 100 million units.
"Jia Jun, you won't be teasing me!" Shan Neipu couldn't help asking.
"Elder Shan nei, do you think I can deceive you?" boss Jia said helplessly. "I can't wait for this number to drop. You don't know how busy my factory is now. Even I'm about to become a worker on the production line."
"Ha ha!" Pu Gan in the mountain smiled, and then hung up the phone directly. This Jia Yapeng is really very happy.
Of course, Yamauchi Pu would not listen to the one-sided words of boss Jia. He immediately convened the elite of his company and asked them to collect relevant intelligence and calculate accurate figures.
Finally, the number handed in by this group of elites was 120 million units, 20 million units higher than the number provided by boss Jia, which completely stunned shannei PU.
"How on earth did this guy do it? Our BG has only sold 60 million units so far, and this thing has sold twice as much as ours." Yamauchi asked his confidant Iwata Cong uncontrollably.
"The main reason is that the price is too cheap, and the marketing means are too clever!" Iwata Cong knew very well what the answer Yamauchi Pu wanted to hear, so he hurriedly said "The $9 machine is 120 of our GB. Of course, such a machine is easy to sell. Therefore, we should not count the sales, but the sales. In this case, there is still a 10 times gap between the pocket electronic monster machine and our GB!"
Iwata Cong is able to speak, listening to Yamauchi's expression instantly looked better. Then he made persistent efforts and said, "this is mainly based on excellent marketing hype. I have to admit that the person who designed this set of marketing plan is a genius!"
"First, through the exquisite external animation of the Pokemon, and then the pocket electronic pet machine has become a bad machine like a Pokemon passing through the animation world, so that players can believe that it is really a Pokemon!"
"Secondly, through the linkage between animation and reality, we can create huge Pokemon balloons in reality, and then spend money to buy the media to promote the momentum. This series of publicity skills are so powerful that people have to admire it!"
"Yes, the publicity of this pocket electronic pet machine is too powerful and the price is too cheap!" Yamauchi nodded, feeling much better in his heart.
Well, it's definitely not your own GB. It's lost in the publicity strategy and price.
"Mr. Iwata, if you want to find out the identity of Daqian's marketing plan, and then contact him, we must get this marketing genius into our hands. I think with his help, our GB sales can more than double to 120 million units!" Yamauchi said excitedly.
"Yes!" Iwata Cong immediately agreed, and then said with a smile, "president, if the sales volume doubled, it should be 130 million units!"
"What? 130 million?" Pu Leng in the mountain was stunned, and then immediately responded. "Do you mean that the total sales volume of GB has increased by another 5 million?"
"Yes!"
"How could this be... How could this be!!!" Yamauchi Pu was stunned. You know, GB has been launched for six years now.
It took Nintendo six years to sell GB to 60 million units, an invincible number in the world.
Yamauchi remembers that the last time he saw the sales figures was at the end of the year. It's only a month away from now.
In other words, within one month, the sales volume of GB has increased by 5 million, equivalent to 112 of the total sales volume in the past six years. How is this possible.
You know, in the whole 93 years, the sales volume of GB was only 8 million units, of which 4 million units were due to the sales growth of Pokemon. That is to say, if there were no Pokemon, the sales volume of last year was only 4 million units.
The result is now more than a month.
"Could it be that this is also the credit of Pokemon!" Yamauchi Pu quickly responded. There was no big event in the game circle for a while. The biggest thing was the hot sales of pocket electronic pet machines. It seemed that this was the only one that could drive the sales of GB.
"President Yingming, after I found that the sales volume increased, I conducted a questionnaire survey on 1000 customers who bought GB. The results showed that 936 customers bought our GB because they bought pocket electronic pet machine and had a strong interest in Pokemon game itself." Ishida congdao.
"According to you, 93.6% of the 5 million units were purchased for Pokemon games!" Yamauchi Pu's face was very complex, happy and jealous.
Yes, Yamauchi began to be jealous.
"In fact, it's not necessarily aimed at the game. Some customers say that they are not interested in the game, but there can only be one pet in a pocket pet monster machine. After they raise the previous PET, it's meaningless to keep it again. They don't have the heart to let the old pet go."
So when they learned that they could transfer their pets to Pokemon games, they specially bought a GB and a game cassette to store those old pets. They said they were for their old age, so that they could see their former pets all the time!
"My God, what is this crazy idea!" Yamauchi Pu was stunned. He bought a GB and a game cassette just to provide for his pet. This concept is just like a madman in Yamauchi Pu's view.
"So, the sales of Pokemon game cassettes should have soared by more than 5 million!" Pu Chang asked with a sigh.
"Yes, now the total sales volume has reached 39 million copies, which is only 4 million copies away from the Super Mario Brothers!" Iwata whispered.
"My God, according to this momentum, surpassing the Super Mario Brothers is a certainty. Will our Nintendo sales record be broken!" Yamauchi's expression became more complex.