Chapter 614

"So tired!" Hu Zhibiao is really tired to death. He has just attended the second trial between he and Daqian. Although the lawyer of aido VCD has fully proved that there is no patent infringement problem in aido VCD through various proofs.

However, Daqian is still clinging to all kinds of small details, so that aido VCD can't get away at all.

Love is not more than a thousand. The more you increase, the more you increase. There is a special legal department to deal with these problems. At most, aido is to temporarily hire two or three lawyers to help him file a lawsuit, which is bound to involve a lot of energy of Hu Zhibiao himself.

During the whole period of June and July, Hu Zhibiao basically spent all his energy talking with thousands of cheerleaders. At the same time, these were also regarded as big news and reported by the media all over the country.

Although the court has not pronounced a judgment at this time, in the eyes of many people, aido VCD has copied Daqian's Shanzhai brand. Um

It's enough to make Hu Zhibiao depressed, but when Hu Zhibiao saw the sales record in July, the whole person was even more depressed.

"Our sales volume in July was even with Daqian!" when more than 10 days passed in July, Hu Zhibiao, who was always paying attention to the change of sales volume, was alarmed to find that Daqian came back.

After the collapse of sales in May and June, the sales of Daqian and the newly released Daqian second-generation VCD in July rushed back to the forefront, and the sales of aido VCD reached the level of 150000.

Although the quantity looks the same, the two sides seem to be invincible, but the price of Daqian second generation is still 6666 yuan, and even for the first generation, the price is 5998, which is still more expensive than his aido VCD, but even so, Daqian's sales volume is still the same as his own.

This shows that Daqian's strategy has been completely successful. Through various marketing means, the audience has formed the impression that Daqian is a high-quality product and other VCDs are first-class products.

Therefore, although the price of Daqian VCD is still much higher, the sales volume is still flat, which makes Hu Zhibiao very uncomfortable.

What makes Hu Zhibiao more uncomfortable is that other VCD brands also began to rise. Because aido VCD is the second VCD brand to appear, coupled with Hu Zhibiao's own ability, aido VCD took the lead and successfully became the second well-known VCD manufacturer besides Daqian.

But this does not mean that other brands will always be willing to stay under others.

They are pressed by the big Qian. They have no opinion. Who makes the big Qian the richest man or the inventor of VCD? They are convinced that they are pressed by the big Qian, but you love more. VCD is nothing.

So now many people are eyeing the second position of aido VCD. Hu Zhibiao not only has to bear the pressure of thousands, but also needs to block the impact below, which is very uncomfortable.

By the middle of July, not only did aido VCD not further open the gap with Daqian VCD, but the previously insignificant Xiaxin VCD and Wanlida VCD caught up, and the sales volume had unknowingly caught up with aido VCD. The gap between the three had been reduced to a four digit level.

The reason why the other party is catching up so quickly is simply that their VCDs are cheaper. Aiduo sells 5666 and they sell 5566. Although they are only 100 yuan cheaper, the 100 yuan this year is equivalent to 1000 yuan in 2020. Customers still like it very much.

When aido VCD can't completely open its brand awareness like Daqian and falls into the quagmire of second-line brands, even if the price is only one yuan cheaper, it can bring amazing sales changes.

This made Hu Zhibiao gush out a strong sense of hardship. All day, he shut himself in the office and thought about the future of aido VCD.

Finally, after a day of hard thinking, Hu Zhibiao left the office. Looking haggard, he announced an amazing decision, that is, aido VCD comprehensively reduced the price and directly pulled the price to the bottom line, from the previous 5666 yuan to 4999 yuan.

This price shocked aido up and down. You know, the production cost of aido VCD is about 4500 yuan.

Now the retail price has dropped to 4999, and the dealer will be given a commission of 600 yuan. Isn't aido VCD going to lose money!!

Although aido was shocked and puzzled by this decision, Hu Zhibiao did so without hesitation. He took the initiative to talk to each dealer and said that their purchase price was reduced from 5000 yuan to 4650 yuan.

Although this seems to be 350 yuan cheaper, the problem is that the dealer's profit was 666 yuan before, but now it's only 350 yuan, which is almost cut in half. Of course, the dealer doesn't do it.

But fortunately, Hu Zhibiao has a good tongue. When he reduces the price, the market will be large. I used to sell one, but now I can sell two. The profit is the same.

As well as the company's guarantee that the profits of dealers across the country are not less than twice the agency fees, so that dealers all over the country reluctantly agreed.

Therefore, at the end of July, aido VCD announced an amazing promotion plan. That is, in order to meet the army building day on August 1, aido VCD directly dropped 667 yuan. As long as 4999, it can take a VCD home.

As soon as the news came out, consumers all over the country were stunned and their peers were shocked. Then aido VCD sold crazy. In just seven days from August 1 to August 7, aido VCD sold 280000 sets at one go. Throughout August, the total sales exceeded 700000 units. It is said that due to too many orders, production is scheduled for January next year.

In contrast, the sales volume of Daqian VCD in August was only 180000 units, which had been crushed by aido more than four times.

As a result, aido VCD has made a beautiful turnaround, and aido VCD has completely surpassed Daqian and become the first VCD brand in China.

"This Hu Zhibiao is a cruel man. As long as he doesn't go to jail in the future, his future is unlimited!" after hearing about the battle of aido VCD, it is said that boss Jia sincerely praised him.

And this sentence, somehow, came to Hu Zhibiao's ears, which made Hu Zhibiao very proud. He was the first competitor recognized by boss Jia. This honor is enough!

At the same time, Hu Zhibiao was also ready to meet Daqian's counter attack, and began to arrange various tactics and routines to meet Daqian.

What Hu Zhibiao didn't expect was that boss Jia was not in China at this time. He had gone to Fusang with a young man.

The young man brought by boss Jia is named Mahua vine.

Their goal is to establish Fusang Daqian entertainment group. Mahua rattan is the CEO of this group, and their first task is to sell Daqian VCD all over Fusang's land.

People have a lot of money, and they can't see the domestic VCD Market.