"It's worthy of Mahua rattan, and it's a super killing move!" boss Jia smiled when he saw the letter from Mahua rattan, and then called people from Daqian food factory to a meeting to discuss the proposal of Mahua rattan.
"It's impossible, it's impossible. How can we give our noodles free of charge? Isn't this a fool?" the new director of Daqian food factory is also an old employee in the factory. He is famous for his honesty. He kept clean when many old employees drank the blood of the company before.
So boss Jia asked him to succeed as the director of Daqian food factory. He was really good and managed the factory in good order, but the problem was that he was too conservative and had no ability to develop.
However, this is exactly what boss Jia needs. The elf simply needs to keep its original flavor. If it changes too much, it makes too many mistakes.
Also because of this conservative character, the factory director naturally vehemently raised objections to the suggestions put forward by Mahua rattan. He refused to give them away for nothing.
"How many students are there in Dongguang province?" boss Jia asked his secretary.
"According to last year's statistical report, there were 4.21 million non higher education students in Dongguang Province," the Secretary immediately reported.
"Well, if you give 4.21 million people a bag of noodles, the total is 4.21 million. Even if he packs 4.5 million, the total cost of 4.5 million will be 450000 yuan if calculated according to the actual cost of one dime!"
"It's not much. I think I can try it!" boss Jia said with a smile.
"450000 is also money. We can't waste money like this!" the director of Daqian food factory argued.
"We're not wasting money. The Mahua vine said clearly in his letter that he is confident to double the sales volume of the whole East Guangdong Province. I remember that last month, the sales volume of the whole East Guangdong Province was 15 million bags. If he doubled, it would be 30 million bags. If he could really hit the sales volume to this figure, we could make a net profit of 20 cents per bag, that would be a profit of 3 million , 450000 for 3 million, that's a lot of money! "Boss Jia smiled.
"It's impossible. If I can make money for free, I'll quit the factory director and give it to him!" shouted the factory director of the food factory.
Although the director's objection was very fierce, he has the final say. The boss finally approved the plan of the vine, gave him 4 million 500 thousand bags of fairies, and gave free orders to the noodles.
Seeing boss Jia's order, people in Dongguang and Daqian were a little confused. Such a bullshit Idiot's plan would make Chairman Jia agree. Is the sun coming out in the west?
However, Chairman Jia's order is so great that the whole Guangdong Province can only really cooperate with this seemingly arrogant plan. The rattan itself was not idle. He found his father, a figure with great energy in Dongguang Province, and asked him to invite some people from the education department to eat and drink, so as to ask the relevant departments to support his action.
There is no need for overt support, just don't oppose it.
As a result, Dongguang's free noodles gift activity began.
Because the time at this time is just around New Year's day, Daqian will send benefits to all school students in the name of new year's Day gifts. All school students can receive a bag of ELF noodles for free with their own relevant student certificates.
Later, because it was too troublesome to send someone to get it, and it was easy to get it repeatedly, so Mahua rattan simply asked someone to send the instant noodles directly to the classroom, and then distribute them to all the students in the classroom free of charge, so as to ensure that there would be no problems.
Naturally, students and schools will not have any opinions on this. In this era, there are no Jianghu rumors that instant noodles will cause cancer. Simply noodles are generally a normal and fashionable food. Since there are free gifts from enterprises, they will not refuse.
Naturally, children will not refuse.
When the news spread to other enterprises in Guangdong Province, many people laughed at it. They thought that Daqian was probably crazy to do such a thing.
There is no reason to give away.
Even Daqian's interior is full of complaints, because the behavior of Mahua rattan is equivalent to adding a lot of extra trouble to all Daqian employees in Dongguang province. Many employees have to distribute things to schools and students during off-duty time, but they have no benefit.
So around January, the name of cauliflower vine was the most annoying name in the eyes of thousands of people in Guangdong Province. Everyone wanted to beat cauliflower vine to vent their hatred.
Especially when they found that the rattan was a broom star. After giving free flat noodles, they had a relatively leisurely work, which immediately became much busier. Many people had to work overtime to deliver goods on New Year's Eve, which was extremely hard.
Of course, some smart people vaguely noticed that the cauliflower vine was going to be a blockbuster.
The fact also proved the guess of these smart people, because with the release of the sales data of the elves across the country in January, Daqian's senior executives were surprised to find that the sales volume of Dongguang Province, which usually ranked third to fifth in the original sales data, jumped to the first place in the sales list in January.
And the momentum is very terrible. The sales volume of the whole January exceeded 25 million, a full increase of 10 million bags compared with the sales volume of 15 million in December!!
It has directly surpassed the traditional leading provinces such as Jiangsu, Jiangsu and Zhejiang, and has become the first in the country.
What's more exaggerated is the data in February. In February, the sales of ELF noodles in Guangdong province directly soared from 25 million to 50 million bags, more than double that in January.
So that the employees of Daqian food factory, who had not worked overtime for more than a year, were surprised to find that they had to go back to the factory to work overtime to produce elf noodles.
Similarly, this slapped the director of Daqian food factory in the face, and the factory director directly found boss Jia on the second day of the data, saying that he was willing to abdicate and give up the position of director of Daqian food factory to Mahua rattan.
However, there is another requirement of this, that is, let the rattan explain to him why the free gift can increase the sales to such a terrible level. He didn't sleep all night and couldn't understand this problem.
So Jia Yapeng recruited the cauliflower vine, which had turned from an idiot in Dongguang province to a hero in Dongguang Province, and asked him to give classes to all senior managers and tell them why giving free gifts would make sales soar to such a terrible level.
"In fact, it's very simple!" on the podium, facing the senior management of the whole company, Mahua rattan shyly helped his glasses and said, "I just did a market survey and found that about 70% of the students in Dongguang province have never eaten noodles."
"After several years of publicity, 70% of the students still haven't eaten instant noodles, which means that ordinary publicity is useless for them. So I think the best way is to force them to eat our elf instant noodles once."
"In this way, even if only 10% of the students become our consumers, we will make a lot of money!"
"After all, as long as they eat a packet of our flat noodles, they will get a water margin card, and with a water margin card, they will instinctively want to collect all the water margin cards!"
"Even if such people are only 1% out of 10%, it can also bring us a huge increase in sales. After all, our elves have already produced so many new cards, and they still need to buy more packs if they want to collect them..." in this way, the free business logic of Mahua rattan dominates the world, In this way, he spoke out in front of all the senior executives.
It's a pity that no one really cares about free business logic except boss Jia, but it's enough to have boss Jia alone.