What is the heart of a VCD?
Of course, it's the decoding chip of VCD!
When it comes to chips, people instinctively think of mobile phone chips and computer chips, but in fact, even the simplest microwave oven has a chip installed in it.
Chip has always been the core of all intelligent electronic appliances. Without chip, an appliance can't be intelligent at all, so whoever can master the chip can master the core of the appliance.
VCD is no exception.
The core chip used by VCD is the decoding chip, which is the core component to convert the information recorded on the optical disc into TV signals.
The CD is like a novel written in Chinese, and the TV is equivalent to a reader who can only watch English. Then the chip is a translator who knows both Chinese and English. He needs this chip to translate the Chinese in the book into English, and then show it to the reader.
Now all the decoding chips used in VCD actually come from Sony.
There are many kinds of decoding chips, which can interpret various compression codes, but only two decoding chips that can interpret the RMB file format, that is, the VCD file format, can be produced in the world, one is Sony and the other is Toshiba.
[PS: This is not true. The decoding chips are mainly produced by the United States and Fusang. For the needs of the plot, we directly ignore the decoding chips produced by the United States.]
As I said before, since compact discs have not been valued since they were born, only Sony has conducted research on music CDs. Later, Sony took the lead in formulating the VCD playing convention.
Therefore, only Sony and Toshiba can produce VCD decoding chips.
Including Daqian, the decoding chips used in all VCDs are sold to them by Sony, and the price is not cheap. The value of a chip is as high as 1600 yuan, which is almost one-third of the cost of a VCD.
As for the manufacturing cost of a decoding chip, I'm afraid it's less than 1600 yen.
In fact, Daqian sold 1.5 million VCDs, which is equivalent to ordering 60 billion yen worth of decoding chips at Sony. This is definitely Sony's best customer.
In fact, Sony doesn't engage in VCD. It can make a lot of money by selling decoding chips safely. Unfortunately, this time Sony has a greedy heart. They see the great potential of the VCD industry and want to monopolize the market. It's a matter of course to crush the original high-quality customers of Daqian.
"We just need to cut off the supply to Daqian directly and stop the supply of their decoding chips. We can't produce one of our VCDs. How can they compete with us for the VCD market without a new VCD!" said yoshiwa Iwasaki, with a cruel smile on his face, and then looked at the way out of the well. "Mr. chairman, what do you think of this plan?"
"In fact, this is what I'm going to put forward to the respected directors later!" Yasuki Inoue smiled. "We also plan to use the decoding chip to block Daqian, but it involves an order of 60 billion yen after all. We don't dare to make such a decision without the approval of the directors!"
"In addition, we also need Toshiba's cooperation. If we don't sell VCD decoding chips, but Toshiba sells a large number of protective words, the situation will be very embarrassing!" Inoue said with a smile.
Toshiba is also one of the manufacturers of decoding chips. However, because Toshiba itself does not pay much attention to it, the production capacity has been unable to go up, and the price should be higher. The market is mainly in the hands of Sony.
"Toshiba needs the cooperation of all of us!" Yoshizaki Iwasaki looked at the other directors present and said, "I suggest that Toshiba and Sony reach an alliance in this event. As a reward, once Toshiba stops selling decoding chips, half of the decoding chips used by Sony will be purchased from Toshiba in the future. What do you think?"
"Agree!"
"Good idea!"
It must be strange to see here. Why was a decision about Toshiba decided on Sony's board of directors? Can these Sony directors still decide whether Toshiba will succeed?
The fact is that more than 60% of Fusang's industries are controlled by the chaebols, while Sony and Toshiba are the same. Their main shares are all controlled by the four chaebols in Fusang, and the chaebols are cross controlled, just like one.
Therefore, about half of the dozen directors sitting on Sony's board of directors are also directors of Toshiba's board of directors, or the forces behind them are Toshiba's directors. The combined shares of these people are enough to control Toshiba.
That's why it's funny that everyone decided Toshiba's future at Sony's board of directors.
"You guys, we don't have to stop the supply interruption directly. I'm afraid it will cause some international criticism!" Mitsui said hurriedly. "I think we just need to increase the price of decoding chip from 40000 yen to 200000 yen a piece. What do you think?"
"Raise the price? What if Daqian accepts the price?" someone asked with a frown.
"Ha ha!" Takeshi Inoue couldn't help laughing. "If they are willing to accept it, it's better. We can earn the cost of a VCD with one chip. In addition, when the price of our chips rises, their VCD must rise with it. Why should they compete with us in the VCD market?"
"Moreover, the price increase will not expose our original purpose. We can't start the VCD production line immediately, which takes a certain time. So we can slowly increase the price, make the VCD price of Daqian higher and higher, cook frogs in warm water and let them die, and we can make a good profit on the chip before he dies!"
"That's reasonable!" the directors have cast their praising eyes on him. They didn't expect a player of music to be so insidious.
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"What, Sony said that because of the recent rise in the price of raw silicon in the market, the price of each VCD decoding chip should be increased from 40000 yen to 50000 yen!" within two days, boss Jia, who was in Fusang, received an urgent message from Daqian entertainment that Sony was going to raise the price!
"Forget Sony and buy from Toshiba!" boss Jia said disapprovingly. He didn't know what a huge pit he was facing.
"Toshiba is the same. They also raised the price of the chip to 50000 yen under the pretext of rising the price of materials!" the Secretary whispered.
"How much did the price of monocrystalline silicon rise in the market?" boss Jia asked in surprise.
"It's up, but it's only up by less than one point, about 20 yen!" the Secretary reported.
"Sony and Toshiba just want to take advantage of the fire. Seeing that our VCDs are selling well, they can't help but want a share!" boss Jia touched his nose. At this time, boss Jia just thought that the other party wanted to simply raise prices and make more money.
But I didn't expect that Sony didn't just want to break the tower, they also wanted to steal home!