The full name of E3 game exhibition is the Electronic Entertainment Expo. Because this series of English letters begin with three e's, it is called E3 game exhibition by domestic players.
Speaking of E3 game exhibition, there is also a tragic story.
Before E3 game exhibition, there was no large-scale exhibition specially prepared for games in the world. At that time, game manufacturers wanted to participate in world-class exhibitions and generally went to the world consumer electronics exhibition, that is, CES.
However, this exhibition has always paid little attention to games. After all, in this era, the total output value of the world's game industry is only about US $10 billion, while the output value of consumer electronic products exceeds US $300 billion. Games only account for a non very important category in consumer electronic products.
Economy determines status, so games always exist on the edge of CES. When allocating booths, they can only be allocated to the most marginal positions near the corner of the exhibition center.
Moreover, only a few game companies such as Nintendo are eligible to participate in the exhibition. Other game companies will be directly rejected if they want to participate in the exhibition.
At that time, the organizers of CES proudly said that game products could not be elegant all their life. If they could get such a small position in the exhibition hall, they should be very satisfied and should not expect more status.
These things naturally make the world's major game manufacturers feel very humiliated. Everyone urgently needs an exhibition belonging to the game industry. Therefore, after last year's CES, the major game manufacturers all over the world gathered together. After a meeting and discussion, everyone agreed to hold a super exhibition belonging to the game industry, So E3 exhibition was naturally born.
After CES, the game industry will no longer appear in the exhibition. The international consumer electronics exhibition has no exhibitors related to the game industry, which makes people feel very strange.
CES was held until 2019, but at this time, it was already sunset, and no one was willing to go to ces to visit any electronic products, so CES officially announced its closure in 2020 (this had nothing to do with the epidemic, because CES was held in January, and at that time, the world, especially Americans, were still watching Chinese jokes), Since then, this proud exhibition has completely disappeared. On the contrary, E3 has become more and more popular in both scale and popularity.
Cough, let's get down to business. The first E3 will be in July 1995. Although this time was later changed to March, it will undoubtedly be in July. After all, July is the beginning of summer vacation. Releasing games at this time can get a huge market.
The news of the first E3 was not a shock to boss Jia. After all, these are common sense for practitioners in the game industry, but the problem is that boss Jia didn't receive any E3 news. If he didn't hear it from Pu Kou in the mountain, Mr. Jia didn't know the news that E3 would be held in July.
"Why do you look down on us? I don't think I'm qualified to participate in the exhibition?" boss Jia's expression was black. Pu Xuan in the mountain smiled and said, "don't get me wrong, Jia Jun. the invitation to you was actually sent directly to Nintendo. The Organizing Committee of E3 made a mistake. They think your Pokemon" It's our Nintendo game, so I didn't send you an invitation. "
"Oh!" boss Jia nodded with a stiff expression. The answer seemed to be worse than that of the E3 organizing committee who didn't know Daqian group.
"Xiao Jia, don't worry. We jointly created E3 Exhibition for the purpose of opening up. It is to provide all game manufacturers with an opportunity to show themselves. So this time, E3 has an application system in addition to the invitation system. Any game manufacturer can directly apply to the E3 Organizing Committee for an area to participate in the exhibition."
"If Daqian wants to participate in E3, you can directly send a letter to the E3 Management Committee to apply! In addition, as a founding member of the E3 Management Committee, I can directly apply to you for a temporary area! It's also more convenient!" Yamauchi puxiao said.
"Hahaha! That's troublesome for the elders in the mountain!" boss Jia smiled. "This time E3, we will naturally participate in Daqian entertainment, so please apply for an exhibition area for me!"
"No problem!" Pu in the mountain smiled. "I don't know how much exhibition area Jia Jun plans to apply for this time?"
"How big is Nintendo's exhibition area this time?" boss Jia suddenly asked.
"Not much, about 3000 square meters, that is, only 14 of the whole exhibition hall!" Pu narrowed his eyes and said.
"Then help me get 3000 square meters!" boss Jia smiled.
"..." Pu's expression in the mountain was frozen for a moment, and then said, "the area of the whole exhibition hall is only about 12000 square meters. Where is 3000 square meters for you? Otherwise, I'll get you a few hundred square meters, which should be enough."
"No? As far as I know, the whole Los Angeles Convention and Exhibition Center has an area of 50000 square meters, how can it be 12000 square meters?" boss Jia asked in surprise.
"It's the total area of the six exhibition halls!" Yamauchi said angrily. "This time for E3, we only intend to rent the exhibition hall in area a, which is only 12000 square meters!"
"Then rent another exhibition hall. I think it's OK to rent the exhibition hall in area B next to it!" boss Jia said with a smile.
"That's too big. The exhibition hall in area B also has an area of 10000 square meters, which is too big for the whole exhibition! The area of 12000 square meters is enough for all well-known game enterprises in the world. If you add the exhibition hall in area B, there will be no other game enterprises stationed at all. Most of the area will be vacant, which is not cost-effective. Is it difficult for the whole exhibition hall You can't do it just for your family! "Pu turned his eyes and said.
"Make complaints about this," said the boss, who was only Tucao in the mountain. But he did not think that the boss see light suddenly. He said, "yes, we can get the whole B area exhibition hall wrapped up by entertainment."
"What, what did you say?" Pu was stunned.
"Elder, I mean, you don't have to bother to squeeze out a few hundred square meters of exhibition area from area A. just give us Daqian the whole area B. the whole area B is our Daqian exhibition area. How great!" boss Jia said with a smile.
"But the whole area B has 10000 square meters, and the rent is as high as $50000 a day. You......" Pu Nan said in the mountain.
"What, it's so cheap that it's no problem. The rent of the whole area B and other related expenses are paid by us... The rent of $50000 a day is too cheap. I thought it was too expensive!" boss Jia said with a smile, and Pu's face in the mountain pulled down.
This child is so poisonous.
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"Fifty thousand dollars a day really doesn't seem expensive..." after boss Jia left, Yamauchi Pu was still there. A person muttered, "Nintendo can make seven or eight billion dollars a year, like renting a venue for fifty thousand dollars a day. It's really not expensive."
"... shut up, how can you have such a bad idea!"