Chapter 973

Boss Jia is always busy. After the recruitment of Harry Potter actors, boss Jia immediately went to Fusang, because Nintendo's N64 is finally on sale.

Nintendo was really miserable this time. In the year and four months before the release of the N64, it was basically hung by PS in the host field.

After seeing the excellent performance of the PS host, the sb will be willing to buy a super FC host without 3D function, which is a step behind the times.

Therefore, between December 1994 and April 1996, Nintendo could only watch the tragic fact that Sony's PS host sold 6 million units in the global market, while super FC sold less than 500000 units.

If the N64 doesn't go on sale again, Nintendo will really be kicked off the altar with one foot.

Therefore, Nintendo finally produced the N64 host in mass production five months ahead of the original world, and then couldn't wait to hold Nintendo's new product launch on April 1, April Fool's day.

To be reasonable, when all journalists, media and players received this invitation, they thought Nintendo was joking about April Fool's day, but looking at this serious invitation, detailed address and a complete and rigorous publicity material, some journalists and media were also uncertain.

Even in these promotional materials, it is straightforward to write that this time it is Nintendo's new game console.

Moreover, the other party's invitation letter was not only sent to the media, but also madly advertised on TV two weeks in advance, publicized in various fields, and let all players know that Nintendo has a new host to be released on April 1.

This made all the players and reporters who saw the news hesitate. At the same time, it also naturally set off an upsurge of discussion about whether Nintendo's new product launch on April 1 fool's Day is a joke.

As long as there are gimmicks and attractive places for the audience to discuss, the publicity is undoubtedly very successful. Finally, about 60% of the human beings in Fusang basically know that Nintendo will hold a new product launch on April 1.

Therefore, everyone was looking forward to the arrival of April 1. Even if they didn't believe it, the reporters had to wait at the venue early. As a result, they actually found a large number of Nintendo posters and staff at the door. After entering the scene, they found that the whole scene had been beautifully decorated with all kinds of equipment, There is also a mysterious object covered with golden silk on the main stage.

At this time, the reporters confirmed that Nintendo was not joking about April Fool's day. It was really going to hold a press conference.

Although the early publicity of Nintendo's press conference was indeed against the sky and attracted a lot of attention, it just returned to Nintendo's original appearance after the press conference began. The dry narrative products did not explode at all.

No way. Who made the first half of the new product launch designed by boss Jia.

Now boss Jia not only gives people the impression of being very rich in the industry, but also has a great influence on marketing and planning. Moreover, Daqian does have several marketing events, the most famous of which is the marketing planning of the sinking of the Titanic.

Although boss Jia knows very well that the Titanic finally won more than $2 billion at the global box office by relying on its own excellent quality.

But others don't think so, especially the bosses and directors of film companies. They firmly told reporters that although the Titanic was really good, it wasn't much better.

The reason why the Titanic was able to reap more than $2.3 billion at the box office was entirely due to the good marketing of others and the invincible global live influence of the sinking of the Titanic, which led to the explosion of the Titanic box office. Otherwise, the Titanic would be a film of about $1 billion at most.

People are always unwilling to admit that others are better than themselves, and they are also strong. Therefore, everyone has skilled pot throwing skills. Instead of admitting that Cameron is really good, it is better to admit that others are good at marketing.

The so-called "three people make a tiger", when the whole Hollywood and even the media people all over the world say with one voice that this is a good marketing of the Titanic, others have to believe it if they don't believe it. Moreover, the marketing of the Titanic is really excellent.

It is said that boss Jia, who controls all this behind his back, is well-known in the marketing industry. If boss Jia's value was not too high, I'm afraid headhunters would come to sign with boss Jia with a contract with an annual salary of more than one million dollars.

Therefore, in order to ensure the success of the N64 new product launch, Nintendo's Shigeru Miyamoto had the cheek to ask boss Jia for help to give a planning plan, so boss Jia gave such an April Fool's day planning plan.

Although not to mention how wonderful it is, it is definitely a medium and upper level planning, and it has indeed attracted great attention.

Unfortunately, boss Jia's plan can only start until the new product launch. After that, the whole process is firmly in the hands of Yamauchi Pu, an old stubborn, who insists on going according to the company's old tradition, so the whole launch suddenly became boring again.

Especially when the N64 lifted its mysterious veil and revealed that it was plain and ugly compared with PS, the whole press conference began to pull the crotch.

When the N64 performance was released, although the reporters present basically didn't understand these professional performance data, there were professionals on the scene. After listening, they began to shake their heads.

They thought N64 was released a year and a half later than PS, so they must completely beat PS in performance, otherwise they will eat shit for a year and a half.

But unfortunately, N64 really ate shit.

In addition to anti aliasing and some 3D performance effects that slightly surpass PS, the rest of the data are worse than PS a year and a half ago, and the most outrageous is the N64 game carrier.

It never occurred to us that Nintendo still clings to the cassette. Obviously, the CD is far from rolling the cassette regardless of capacity or cost, but after the N64 was finally released, it still only supports the cassette.

Although the N64 cassette uses black technology, its maximum capacity is only 64MB.

This may be an astronomical capacity for games in the FC era, but for a 3D game, this capacity is not enough.

Therefore, it can be very clear that the games on N64 in the future will be either small and fine games or castrated versions of some game contents. As for large and thick... Sorry, these are not big.

However, Nintendo's N64 hardware in history is not without highlights. The biggest highlight of N64 hardware is its game console.

That is, Nintendo added the vibration function to the game console. At the beginning of the display, this function did not set off any trend. Some people ridiculed that the vibration function was a kind of toy.

But when the player really plays the game with the handle, when the player shoots, attacks, uses spells, or is attacked by the enemy, there will be bursts of vibration feedback on the handle.

This gives players an amazing sense of experience, a sense of reality that can feel the vibration of the game world in reality. This sense of reality instantly makes players completely love this handle.

Later, according to statistics, about 10 million of the 32 million units sold in the world of N64 are related to this epoch-making vibration handle. They are all given to Amway by this vibration handle.

Unfortunately, this time, the N64 was released more than half a year ahead of schedule, which led to the fact that the vibration handle originally designed last did not appear at all in this world. It seems that players still need to wait a lot of time to get the vibration feedback of the game in reality.