February 21st, Tuesday…
Tengda Corporation’s marketing department.
Meng Chang had just finished watching a movie on his office computer and was a little sleepy. He got up and poured himself a cup of coffee before taking a look at his colleagues in the marketing department.
Some were playing games, some were chatting, some were watching shows, some were reading novels, and some were napping…
In short, there were all sorts of patterns, but none of them were working.
Meng Chang was the person-in-charge of the department but it was obvious that these employees did not care about his gaze at all. They continued playing as if Meng Chang did not exist.
Meng Chang was speechless.
His original plan had been to subtly influence Tengda’s advertising and marketing department. He had deliberately allowed these employees to slack off and achieve his unspeakable goal.
However, he was completely disheartened after working for a while.
There was no need for him to deliberately condone them. These people were more skilful than him at slacking around!
These people seemed to have undergone special training regardless of whether they were slacking at work or returning home from work punctually. Meng Chang almost couldn’t keep up with their pace a few days ago.
That made Meng Chang wonder “how many spies are there in my department”.
As time went by, these employees had great fun by themselves. They played games and watched movies every day without any psychological burden.
They looked as though they were saying, “I’ve already finished my work, why can’t I enjoy it?”
However, Meng Chang could not take it anymore.
The previous job was to shoot a promotional video for Bunny Tail live-stream. However, everyone’s work efficiency was too high. They finished filming in less than a week.
However, the website function for Bunny Tail Live-Stream had not been completed yet, so they could not use the promotional video now. He could only leave it there and wait for it to be uploaded with Bunny Tail Live-Stream.
Since then, Boss Pei has not assigned any new tasks. Everyone had been slacking for almost two weeks.
Meng Chang waited anxiously for his new mission.
It was not that he loved to work. It was mainly to get more commission.
The commission ratings would definitely not be good if he only did a publicity plan for Bunny Tail live-stream this month. The commission this month would be much more stable if he could mess up another plan.
Thus, Meng Chang plucked up his courage again and prepared to make a trip to Boss Pei.
The reason why it was “again” was because Meng Chang had already looked for him three times but Boss Pei was not in the office each time.
Meng Chang asked the front desk when Boss Pei would be back but the front desk did not know at all. They only said that Boss Pei would only come to the office for two days a week at most. As for which two days, it was completely up to fate.
However, the receptionist provided a very useful clue based on her rich experience: Boss Pei was more likely to be in the office on Monday, Tuesday, or Friday, and recommended Meng Chang to come on these three days.
If it was urgent, he could call or send a message, but Boss Pei might not reply.
Meng Chang pondered for a moment. This was not an urgent matter. It seemed a little abrupt to call. He decided to continue waiting.
It was Monday yesterday. Meng Chang went there and Boss Pei was not around.
It was Tuesday today and Meng Chang planned to make another trip.
He took the elevator to the 16th floor. There was no need for Meng Chang to ask this time. The receptionist said happily, “You came at the right time. Boss Pei is in the office. You can knock directly!”
That was because Meng Chang came here often. All the girls remembered him.
Meng Chang expressed his gratitude to the front desk. He was afraid that things would change if he was late. What if Boss Pei had something on and wanted to leave immediately? He quickly went to Boss Pei’s office and knocked gently.
“Enter.”
Meng Chang pushed the door open and entered. He saw Boss Pei staring at the screen, his right hand gently stroking his chin. He was obviously thinking hard.
For some reason, Meng Chang felt a sense of awe from the bottom of his heart every time he saw Boss Pei. He did not dare to use those flowery words.
He did not dare to waste time and went straight to the point.
“Boss Pei, the advertising and marketing department is done with our marketing plan this month. Now that everyone has rested for two weeks, shouldn’t we give them new tasks?”
Pei Qian turned to look at him. “Why are you so anxious after resting for two weeks? Recuperate more. The promotional video from before must have used up alot of your brain cells, right? It’s better to rest more for everyone’s health.”
Meng Chang was stunned. What the f*ck? He had to recuperate after using up brain cells!
Such a simple promotional video was completed in less than a week. What was there to use his brain cells!
Meng Chang quickly said, “Boss Pei, we’ve indeed rested enough. You should give us a new project. Once we know what the next project is, we’ll be able to collect inspiration while resting. It won’t delay us.”
Pei Qian nodded. “Alright, since you’re so insistent, I’ll think what other publicity plan can I give you.”
At the moment, most of Tengda’s products were still being developed. Some of them were only in their early stages. There was nothing much to publicize.
It was not that he was afraid that it would be ineffective. What Pei Qian wanted was for it to be ineffective. He was mainly worried about what would happen if the publicity went first and the product became popular before it was released.
Every product that had not been produced had the possibility of becoming popular. Therefore, it was more appropriate to choose a project that was almost guaranteed to be popular.
For example… GPL?
Or should he expand the scope a little? The entire E-Sports industry?
It had to be said that the GPL had been eating at Pei Qian for many rounds. He had thought that it would definitely burn money for E-Sports. In the end, he had profited by selling slots, pulling in sponsors, and signing live-stream contracts!
Based on the current situation, the future popularity of the GPL would definitely continue to rise. That was not a good sign.
Filming a promotional video and advertising it in reverse seemed to be a good choice.
Pei Qian pondered for a moment and said, “There are limited industries that need publicity in the near future. If you want to make another plan, shoot a publicity film about E-Sports.”
Meng Chang’s expression became serious.
Indeed, Boss Pei had not forgotten about the GPL!
Previously, Boss Pei had asked him to choose between the GPL and the Bunny Tail live-stream. Meng Chang had chosen Bunny Tail live-stream. However, once the easy projects were done, there were only difficult projects left.
Meng Chang fell into a momentary hesitation.
That was because he knew that the GPL was too popular now. As long as it was related to the GPL, it might cause the best publicity effect no matter what they filmed . One careless mistake could jeopardise everything.
However, Meng Chang’s confidence swelled after completing the plan for Bunny Tail Live-Stream.
That was because Meng Chang did not know where Boss Pei’s tolerance limit for his proposal was previously. Therefore, he was testing it out bit by bit.
When he was promoting Tengda’s physical industry, Meng Chang hid all the key information but it was still frontal publicity. When it came to Rabbit Tail Live-Stream, he did an entirely opposite publicity.
However, it seemed like Boss Pei’s tolerance had no bottom line from his reaction?
Boss Pei actually did not react to the ridiculous promotional video of Bunny Tail Live-Stream and easily decided on it. This undoubtedly gave Meng Chang a boost.
Meng Chang gradually became bolder and dared to challenge more difficult projects.
GPL might be famous and popular, why would he worry about not getting commission as long as he could do reverse marketing?
At that thought, Meng Chang nodded. “No problem. I’m going to shoot a promotional video about GPL now!”
Pei Qian immediately corrected him. “It’s not a GPL promotional video. It’s a promotional video for the entire E-Sports industry. There shouldn’t be a GPL logo at all.”
The reason for this limitation was mainly because Pei Qian was worried that it would bring unnecessary popularity to the GPL.
Expanding the theme of the filming to the entire e-sports field without any elements related to GPL would naturally cause the publicity effect to be much worse.
Of course, Fei Huang Workspace had filmed a documentary on E-Sports a long time ago. What’s more, it produced very good response. Pei Qian almost fainted.
However, Meng Chang was not Fei Huang Workspace. Pei Qian was full of confidence in him.
Meng Chang was stunned for a moment before nodding. “Alright.”
He was secretly puzzled. This condition had reduced the difficulty.
If he only filmed GPL, the content that Meng Chang could display was actually very limited. There was more room for him to show off after expanding to the entire E-Sports industry.
Pei Qian nodded. “Don’t worry about funding. Go ahead and film it!”
…
Meng Chang felt that something was amiss when he returned to the marketing department.
Why did Boss Pei seem to be helping him?
Was Boss Pei being sarcastic or was he mistaken?
Meng Chang could not figure this problem out.
However, he was a very practical person. Since he could not figure it out, he would not think about it for now. He would focus on completing the publicity plan this time.
Meng Chang knew very well that IOI was currently attacking GOG. The promotional video about E-Sports that he was going to film now should be a powerful counterattack for GOG.
If it was a normal shoot, Meng Chang would choose to shoot a lot of inspiring and hot-blooded scenes in the GPL. He would have more positive lines and scenes so that more people would accept the new GPL and E-Sports.
However, he had to do things in the reverse.
Meng Chang returned to his desk and sat down. His nimble brain worked quickly and he came up with a rough plan in less than half an hour.
It was the same as the Bunny Tail Live-Stream, reverse marketing!
Didn’t Bunny Tail Live-Stream AOE all the live-stream platforms previously? It would be the same this time. Wouldn’t his job be done if he AOE the entire E-Sports industry?
Everyone knew that e-sports was an emerging industry. It also had many problems while it brought about opportunities.
Take professional players for example.
Many viewers could only see the glory of the small group of professional players at the top of the pyramid, but they could not see how miserable the lives of the professional players at the bottom of the pyramid were.
This was a very cruel industry, but most people seemed to only see its bright side at the moment. Very few people would choose to open the bloody wounds under its bright exterior.
Therefore, Meng Chang decided to shoot a promotional video about E-Sports and publicize how miserable the industry was. He wanted all young people who yearned for professional players to back off and produce the best effect of dissuading them!
That would also cause negative effects in the GPL league.
Wouldn’t the high commission be easy to obtain that way?
Meng Chang immediately began writing the detailed plan for the promotional video happily at that thought.