Chapter 921 - The Other Live-Streaming Platforms Are Panicking!

Long Yu Corporation and Bunny Tail Live-Stream were very efficient. The contract was roughly done by noon the next day after a simple communication.

The reason why it was done so quickly was mainly because Long Yu Corporation was in a hurry.

The ICL league had already begun its publicity. The venue and other preparations were basically done. Only the matter on its live-stream had not been finalized.

Those few live-streaming platforms had obviously guessed that Long Yu Corporation was in a hurry, so they deliberately delayed it, wanting to lower the price.

However, what kind of temper did Eric have? Why would he spoil these people?

Eric would not tolerate anything except for matters with Boss Pei where he had no choice.

After some consideration, Eric decided to forget it since all of the live-stream platforms wanted to lower the price and were so insincere!

In any case, it would be the same no matter which live-stream platform they sold it to. Boss Pei gave them a lot of money and guaranteed publicity. It was not a bad idea to cooperate.

In terms of strength alone, Bunny Tail Live-Stream could not compare to a few veteran live-streams. However, if Boss Pei really promised to use a portion of Tengda Corporation’s resources to advertise, the energy of Bunny Tail Live-Stream would definitely not be inferior to other platforms.

Thus, both sides quickly reached a consensus as Boss Pei was very tolerant of the price and conditions.

The main agreement in the contract was as such:

First of all, this was the exclusive broadcast contract. Only Bunny Tail Live-Stream could live-stream the ICL league. The price was the same as before. 35 million yuan.

Second, the contract required that Bunny Tail Live-Stream had to invest a large amount of resources to publicize the ICL league, both inside and outside the website. Of course, Long Yu Corporation would also spare no effort to promote the ICL league.

On top of that, if there were any unsolvable or special circumstances, such as insufficient bandwidth on the website, the impact of the live-streaming of the cartoon, and major public relations incidents, the party at fault would have to bear a certain loss while the other party could unconditionally terminate the contract. Of course, after terminating the cooperation, Long Yu Corporation would have to refund this sum of money according to the actual losses. At the same time, the exclusive broadcast rights would be terminated.

Lastly, there was a supplementary clause. Even if both parties did not make any obvious mistakes, none of the parties would need to pay a sky-high penalty fee to terminate the contract. They need only pay 20% of the price, which was seven million yuan, to terminate the contract.

Logically speaking, there should not be a need for the last option. This was because if both parties strictly adhered to the regulations in the contract, the ICL live-stream and publicity work should be very successful. They would not be forced to terminate the contract.

The reason why he added this additional clause was mainly because they were old enemies. Eric did not trust the crafty Boss Pei.

To Pei Qian, this contract was not a problem at all. After the legal department of both parties had decided, Pei Qian sent Chen Yufeng to Shanghai to officially sign the contract and discuss the details of the cooperation.

…

Guangzhou, ZZ Live-Stream Headquarters.

The new function that Liu Liang had set up previously had already been developed through a 996 state. The stone in his heart had finally been lifted and he could rest a little.

Recently, he had also spoken to Zhao Xuming a couple of times on the phone. He briefly discussed the issue of ICL’s broadcasting rights. Liu Liang’s thoughts were the same as Boss Zhu of Wolf Fang Live-Stream. They both hoped to lower the price.

The ICL league was about to be held. There was not much time left for Zhao Xuming. In the end, he would have to make some concessions.

Of course, Liu Liang did not want to make things too awkward. They still had to cooperate in the future after all. Liu Liang planned to buy the broadcasting rights of ICL as long as Zhao Xuming was willing to reduce the price by a little more than a million yuan.

However, Zhao Xuming did not call him today at all even though he had been calling him a lot. This surprised Liu Liang.

At that moment, Liu Liang heard hurried footsteps outside his office. Someone knocked on the door.

“Enter.”

Liu Liang looked up. It was the employee in charge of livestreaming ICL with Long Yu Corporation.

“What’s the matter? Tell me slowly.”

“You have to maintain a calm and natural attitude during work. How can you do your job well if you panicked first?”

“You have to be like me in the future, calm in the face of adversity.”

Liu Liang criticized his impatient behavior seeing that this guy was so anxious he was panting.

The employee was not in the mood to dwell on these details. He quickly said, “Boss Liu, something bad has happened!”

“Finger Games seems to be selling the exclusive broadcasting rights of ICL to Bunny Tail Live-Stream!”

Liu Liang’s expression changed instantly. He jumped up from his chair. “Bunny Tail Live-Stream?”

“Exclusive broadcasting rights?”

“When did this happen?!”

“Why didn’t you say so earlier!”

Liu Liang’s series of questions stunned the employee.

“Boss Liu, I just found out about this as well. The two companies seem to have negotiated very quickly. It seemed to have been finalized within a day or two. I don’t know the details, but the chances of success seem very high…”

Liu Liang fell into a daze.

This was beyond his expectations!

No matter how you looked at it, Bunny Tail Live-Stream and ICL league were two completely different things!

Boss Pei had said before that Bunny Tail Live-Stream did not form a direct competition with other live-stream platforms. It was a platform that focused on knowledge and education. The publicity and live-stream content of Bunny Tail Live-Stream proved this point.

Logically speaking, even if they wanted to do a live-stream of the game, they should first poach a few big streamers from GOG or broadcast GPL to test the waters. What was the meaning of spending a huge sum of money to buy the exclusive broadcasting rights of ICL?

As for the ICL league, what happened to Finger Games and Tengda Corporation being enemies? What happened to IOI and GOG being the biggest competitors?

Eric and Zhao Xuming had suffered so much from Boss Pei. Shouldn’t they reject working with Boss Pei directly?

Previously, Liu Liang had actually thought about whether there would be other live-stream platforms fighting for the exclusive broadcast rights of ICL. However, after a few days of observation, he felt that the possibility of this was negligible.

That was because the price of ICL’s broadcast rights was already too high. There was no need to take such a huge risk to buy an exclusive broadcast if it was uncertain if the league could do well.

Wouldn’t it be better if everyone worked together to lower the price of the broadcast rights and obtain the ICL broadcast rights at the lowest price and the smallest risk?

However, he did not expect Boss Pei’s Bunny Tail Live-Stream to suddenly pop up!

This disrupted Liu Liang’s entire plan. He was at a total loss.

He had just chided his employees for not remaining calm. Now, he was even more flustered than his employees.

The two of them stared at each other. The employee quickly asked, “Boss Liu, what should we do?”

Liu Liang’s brain worked quickly. “I’ll give Zhao Xuming a call!”

There was still a possibility of Long Yu Corporation and Bunny Tail Live-Stream cutting it off if they had not signed the contract yet.

Everyone knew that Boss Pei had always been swift and efficient. Thus, Liu Liang did not dare to delay and immediately called Zhao Xuming.

It rang many times before the other party slowly picked up. “Hello? Boss Liu, what’s the matter?”

Zhao Xuming’s attitude was indescribably calm and relaxed.

Liu Liang’s heart paused momentarily. He had a bad feeling.

Previously, Zhao Xuming had been the one rushing to find him to sell the ICL broadcast rights. He had been very polite and had even given him various preferential conditions.

However, Zhao Xuming’s tone was obviously cold now.

Liu Liang quickly said, “Boss Zhao, I heard that you’re discussing the exclusive broadcasting rights of ICL with Bunny Tail Live-Stream?”

Zhao Xuming did not comment. “Ah, what’s wrong?”

Liu Liang: “Boss Zhao, that’s a little unethical! We’ve been talking about the broadcasting rights previously, and we haven’t come to a conclusion. You suddenly want to sell the exclusive broadcasting rights to Bunny Tail live-stream without even saying anything, isn’t that a little unreasonable?”

Zhao Xuming smiled. “Oh, Boss Liu, I actually planned to tell you tomorrow, after we’ve officially signed the contract with Bunny Tail Live-Stream. Hey, you can’t blame us. It’s mainly because you don’t seem too interested in the ICL league. Of course, we have to find a more suitable buyer.”

Obviously, Zhao Xuming was not going to let him off now. He would not say anything harsh but he could not avoid being sarcastic.

That was because Zhao Xuming had previously gone around begging for help from these live-stream platforms to promote ICL’s broadcast rights. In the end, the Vice-Presidents of these live-stream platforms had lowered their price and postponed it. They were good at Taiji, causing Zhao Xuming to be filled with anger.

Why couldn’t I return the favor you did me?

Given the current situation, he would definitely vent his anger from a few days ago!

Liu Liang did not dare to say much. He quickly continued, “You haven’t signed the contract yet, right? That’s good. Boss Zhao, it’s not that we’re not interested in the ICL league, but we were just doing our due diligence previously. We want the broadcasting rights of ICL now that we’re done with our diligence! Why don’t we buy it at the price you suggested previously?”

“Ten million yuan, what do you think?”

Zhao Xuming chuckled. “I’m sorry, I really can’t sell it. To be honest, the conditions offered by Bunny Tail Live-Stream are very, very generous! However, I cannot divulge the exact amount.”

“Actually, I can understand your thoughts, Boss Liu. The ICL league is a newly established league after all. No one can guarantee that it will succeed. It is indeed very risky to buy the broadcasting rights at a high price.”

“Since that’s the case, you don’t have to take on these risks for now, right? We’ll talk in detail when we sell the broadcast rights next season!”

“I’m sorry, I still have work to do. I’ll hang up first. We’ll contact each other later.”

Zhao Xuming hung up immediately.

“Hello? Hello!”

Liu Liang was furious. He walked three rounds around his office.

On one hand, he was angry because of Zhao Xuming’s change in attitude. On the other hand, he was angry because of Bunny Tail Live-Stream.

What was Boss Pei up to?!

On the one hand, he said that Bunny Tail Live-Stream would not pose a threat to other live-stream platforms as they focused on knowledge-based content. In the end, he spent a huge sum of money to buy the exclusive broadcast rights of ICL, catching them off guard!

However, it was useless for Liu Liang to be angry. All was fair in war. The business world was like a battlefield. It was normal to release fake news.

Boss Pei was such an unpredictable person.

Liu Liang paced back and forth in his office, thinking about what to do.

Seeing how determined Zhao Xuming was, Bunny Tail Live-Stream must have given him an offer that he could not refuse.

That was normal. After all, Boss Pei was willing to spend money no matter what industry he was in. He would definitely give a lot of money if he wanted Finger Games, his archenemy, to give up on their previous hatred and cooperate.

In other words, it would only be possible to intercept if ZZ Live-Stream, Wolf Fang Live-Stream, and a few other live-streaming platforms worked together to pay a much higher price than before, adding up to more than 20% of the price offered by Bunny Tail Live-Stream.

However, he was caught in an awkward situation.

He could have won it with around nine million yuan previously. Now, he had to add three to four million yuan or even more for no reason at all. It was very difficult to accept that he would incur losses mentally.

The interests of each live-stream platform were not exactly the same. They had to pay a high price for the broadcasting rights. The cooperation would not be successful if there was even one live-stream platform that did not want to cooperate.

However, what if he gave up the ICL broadcasting rights?

Even though it did not look like there would be much losses on the surface, everyone knew how good Boss Pei’s sense of the industry was and how good he was at controlling games and e-sports industries.

Boss Pei could be said to be the godfather of E-Sports. No one would dare to claim to be number one if he were to claim to be number two in the country.

Boss Pei had set his sights on the ICL. He had paid a huge sum of money for the exclusive broadcasting rights of the ICL. Did that mean that the value of the ICL was far beyond everyone’s imagination?

Would he regret it in the future if he missed this opportunity?

He still had a chance if he increased the price by three to four million yuan now. What if he could not buy it even if he increased the price by five million yuan or six million yuan in the future?

Liu Liang did not expect the situation to take a drastic turn in just one or two days.

“Forget it, they are going to sign the contract tomorrow. It’s too late even if we want to collaborate with other live-stream platforms to intercept it. It’s not realistic for us to fight for the exclusive broadcast rights. The price is too high and the risk is too high. What’s more, Boss Pei will definitely continue bidding with us.”

“I can only say that Boss Pei’s moves were really steady, accurate, and ruthless. He predicted the reactions of Finger Games and our live-stream platforms and seized the opportunity to directly snatch the exclusive broadcast rights of ICL.”

“We can only take it one step at a time. If ICL and Bunny Tail live-stream don’t work well, we might still have a chance…”

Liu Liang thought about it but could not think of any good ideas. He could only give up and wait to see what would happen.