Leng Yichen ignored his banter and threw him a document, "look, this is an advertising plan!"
You Yi sits upright and reads the document carefully. After about ten minutes, he closed the paper and threw it on the table. "Don't be so pompous! Delete those complicated plots, I think it's OK to divide them into several consecutive stories! "
He thought about it and then said, "every piece of jewelry has a unique story. Let's put it together. It's like a micro movie! It can not only attract customers' attention, but also highlight our unique features! "
Leng Yichen thought and frowned, "OK, I'll let them revise it!"
You Yi nodded with a smile.
He likes such a boss! Be able to listen to other people's opinions, rather than blindly follow their own ideas!
He took out a piece of white paper from his pocket and handed it to Leng Yichen
"This is the girl I told you last time. You have seen her design before! What do you think? "
"Very good! Her style is totally different from yours, but it is in line with our brand! There is a kind of warm feeling in her design, which makes people want to be close to each other. It's not just jewelry, but represents a kind of emotion! "
“Binggo!” You Yi snapped his fingers!
"Are you interested in using her design?"
Leng Yichen smiles and puts down the design. "Although I appreciate her design, you Yi seems to forget that I am a businessman! In the eyes of businessmen, interests come first
"If you let me use the work of an unknown designer, that doesn't mean I'll dig my own grave?"
You Yipai mouth, also not disappointed! Anyway, he had expected the result long ago! He just wanted to take a chance!
Leng Yichen is right. He is a businessman. What he needs is the interest from the public, not the appreciation from an Xiaojing!
Now the masses only look at the brand, not the effect!
Just like Gucci, chanel and other luxury goods! The higher the price, the higher the reputation, the more convinced the consumer!
You Yi put away the design, "OK! It's only a matter of time before she becomes famous for her talent! She just took part in the selection competition of our company recently. It is estimated that she will become my new colleague soon! "
Leng Yichen can not deny the smile, "when she entered the final, remember to call me, I also want to see who can make you so praise!"
"Of course! I'm sure you won't be disappointed! "
You Yi chuckles.
"When will you hand in the draft?"
"Now!" With a smile, he took out his mobile phone, opened the software and handed it to Leng Yichen.
"How's it going? I gave it a unique name, called Acacia
"Acacia?" Cold also Chen picks eyebrow, in the eyes have don't understand.
"I said, there is a story behind every jewelry. My inspiration for designing it comes from a story. It says that there is a girl who was a princess held by her family since she was a child. She is not familiar with the world and is arrogant. She naively thought that all the people in the world had to be obedient to her, until one day she met a man who ignored her and didn't care about her emotions. However, such a man attracted her attention. "
"The girl is more and more attached to him, but the boy is tired of her! He scolded the girl, saying she didn't know love. The girl was very sad. She thought that as long as she was good to him, it was love! Then the boy left and the girl was heartbroken. She thinks of the boy every day and night. At that moment, she seems to understand what love is, so in order to prove herself, she hikes thousands of miles to the boy's side! "
"This is the power of love. It's the girl's love for the boy that makes her understand what love is!"
Leng Yichen listened to the whole story and frowned. After a while, he asked softly, "what did you say about advertising planning?"
You rolled his eyes and said, "in the form of micro film, small stories can be pieced together
Before he finished, Leng Yichen waved his hand, "let's use this story."
"The first season of jewelry, called Acacia, highlights the theme with this story! It's going to be a stunt! "
You YILENG, suddenly patted his head: "yes! Why didn't I think of that! "
The two hit it off and took action immediately.
……
In the intense preparation of imperial group's upcoming jewelry, the designer competition launched by G society also ushered in.
As the school is still on holiday, the venue for the competition is set up in the gymnasium in the center of the city.
The second round is different from the primary. The second round is much more formal. Besides You Yi, there are several judges who an Xiaojing doesn't know.
As soon as I arrived at the venue, I saw you waving to her. He said a few words to the judges around him, and you walked towards her.
"How are you getting ready?"
An Xiaojing embarrassed smile, "a little nervous."Patted her on the shoulder, you Yi said with a smile: "take it easy, I believe you!"
An Xiaojing nodded and took a deep breath.
"I'll get ready first. You'll be busy first."
You nodded.
An Xiaojing draws lots to draw the number in the middle, which is no doubt not a good thing for her!
Draw too front, judges will be picky, draw too back, judges and visual fatigue, so the middle is a top good position!
After several rounds, we finally arrived at an Xiaojing.
Her nervous hands are sweating! Before going on stage, she took a deep breath, closed her eyes, and silently read: "there are pigs under the stage! There are pigs under the stage
After reading it several times, she felt her heart gradually calmed down, and then she walked slowly onto the stage.
His eyes unconsciously look at you Yi. He gives her a thumbs up. She smiles and relaxes a lot.
Behind the big screen unfolds, a pair of lovers' bracelets and bracelets appear in front of everyone.
Under the stage a sigh, such a design is too simple! Dare to make a fool of yourself!
An Xiaojing pursed her lips. When she raised her eyes, she saw some disdain in the host's eyes. Her heart suddenly became angry!
These people didn't look at her design at all! She was denied by appearance alone!
They don't know what design is!
In that case, it's up to her to teach them!
An Xiaojing raised her chin and her clear voice resounded throughout the gymnasium.
"I know everyone thinks my design is very simple! Of course, I don't deny that its appearance is really ordinary, and it can even be said that there is no refreshing feeling! "
"But I hope you can look at my design carefully!"
As an Xiaojing said, she pointed to the middle of the men's bracelet, where a small water drill was inlaid. At first glance, it didn't have any special features, but when she looked carefully, she found that the water drill was protruding, not inlaid into it like it was on the market!
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