Chapter 213: Chapter 213: A New Investment Project
“President Xu, don’t keep refusing, just drink the wine,”
“President Xu, if you don’t drink, are you trying to starve this old man?”
“President Xu, cheers!”
The other magnates all spoke up, urging him on.
“Alright,” Xu Yang, having no choice, raised his glass in response.
“Cheers!”
Everyone clinked glasses, drank their wine, and then started eating.
“Hmm, this braised fish is good, definitely the best braised fish I’ve ever had.”
“President Shen, the place you brought us to didn’t disappoint us at all.”
“Next time I come to Jiangcheng, I’ll just eat here.”
Everyone who had tasted the dishes couldn’t stop singing their praises.
The meal, filled with conversation, lasted for over an hour.
After eating, people were having tea when Xu Yang and Wang Xiaocong went to the restroom together.
On their way back, Wang Xiaocong asked, “Old Xu, have you come across any investable projects recently?”
Xu Yang was about to say no when suddenly, a system notification sounded in his head.
[Ding! Shengda Literature, valued at six billion, is poised for major growth. Popular novels are being adapted into films and games, which will lead to an explosive increase, and the company’s profits will surge significantly!]
Shengda Literature!
Xu Yang’s eyes lit up.
Ordinarily, he also read some online novels and knew that Shengda Literature dominated the online novel industry.
The leading literature website, Qidian Literature, was under Shengda Literature, among many other websites.
Six billion was sufficient for an acquisition.
At present, Xu Yang’s company’s profits were mainly from Fengcai Guild and Pioneer Culture.
Fengcai Guild had a net profit of over a hundred million every month.
Pioneer Culture’s cash flow was even more impressive, exceeding tens of billions.
They also had many rights in negotiation with various film and TV websites.
Taking out six billion to acquire Shengda Literature was entirely without pressure.
As for Jiang Bottom Fishing, the business was booming, but they couldn’t spare much for expansion.
However, Xu Yang didn’t plan to invest alone.
His foundation wasn’t solid enough yet, and if anything happened, it would be troublesome to resolve on his own.
If Wang Xiaocong joined in, it would be different.
With this in mind, Xu Yang smiled and said, “Actually, Old Wang, there is one.”
Wang Xiaocong’s spirits lifted, “Really? Do tell!”
He had just asked casually and hadn’t expected there really to be one.
He had no doubts about Xu Yang’s judgement.
After all, he had already enjoyed the sweet fruits of it.
Any project Xu Yang was interested in was definitely worth investing in.
“Shengda Literature,” Xu Yang said.
“Shengda Literature?” Wang Xiaocong frowned, “You mean the sales prices of online novels’ rights are going to rise, right?”
“Yes,” Xu Yang nodded.
“But last time we followed your advice and acquired some online novel rights, the value didn’t seem to rise much,” Wang Xiaocong said.
After the last rights acquisition, he, Jiang Yuheng, and Su Wenbin had been actively acquiring various cultural work rights.
They covered film and TV works, games, variety shows, sports events, music, and literary works, including online novels.
However, the value of the literary works rights hadn’t risen much.
“I know, but I believe it’s only temporary. Think about it, the number of people reading online novels is increasing,” Xu Yang explained.
“Those highly popular novels have terrifying readership numbers, starting in the tens of millions.”
“We can predict that in the future, this trend will only grow more intense, with more and more people reading online novels.”
“Compared to other entertainment methods, reading online novels is the most cost-effective leisure activity.”
“That’s just one aspect. Many popular novels will be adapted into TV shows, animations, and some even turned into games.”
“I personally am very optimistic about the future of online novels and feel it’s a very worthy investment,” he continued.
“There are two ways to invest in this area: starting a new online novel website or directly acquiring an online literature company.”
“The former requires a lot of manpower, material, and financial resources, and it’s not guaranteed to grow strong.”
“The most secure method is the latter, to directly acquire a capable online literature company. Personally, I’m in favor of Shengda Literature,” Xu Yang outlined his findings.
Speaking convincingly, Xu Yang got Wang Xiaocong nodding along.
“I know about Shengda Literature, and I do read some online novels, but I don’t really understand the specifics. Tell me more,” Wang Xiaocong said.
“Qidian Literature is the largest online novel website in the country, and it belongs to Shengda Literature,” Xu Yang explained.
“Really? I had no idea,” Wang Xiaocong was surprised.
He had the Qidian app downloaded on his phone.
But whether it belonged to Shengda Literature, he truly had no clue.
“Yes,” Xu Yang nodded, “In fact, not only Qidian, but many other novel websites are also under Shengda Literature, such as Da Jiang Novels, Hong Xiang Novels, and so on. Most of the popular online novels originate from Shengda Literature,” he continued.
Xu Yang shared what he knew, information he had learned while researching online novels during his university days.
“That makes Shengda Literature indeed impressive. How much is the acquisition?” Wang Xiaocong inquired.
“Six billion,” Xu Yang gestured with his hand.
“Yikes… that’s a lot!” Even for someone with Wang Xiaocong’s wealth and temperament, he couldn’t help but take a sharp breath.
If it was a few billion, he would have invested right away, without any pressure.
But an investment of tens of billions was beyond his financial reach.
He would have to report it to his father.
Though the Wan Da Group had money to spare, it was a heavy-asset enterprise with limited liquid funds on the books.
To come up with that much money all at once would give his father a headache and would need some time.
“That’s the price for a full acquisition, right?” Wang Xiaocong continued to inquire.
“Yes, that’s the price for a full acquisition. Here’s what I’m thinking: if we’re going to acquire, let’s go for a full acquisition. How about we team up to buy Shengda Literature? What do you think?” Xu Yang proposed.
“If we’re teaming up, I don’t really have that much money. I need to ask my dad to see if he’s interested,” Wang Xiaocong replied.
“No problem, you discuss it with your dad first. There’s no rush. Though it shouldn’t take too long either—I’m planning to start talking about the acquisition in the next few days,” Xu Yang advised.
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“Okay, after we leave, I’ll discuss it with my dad and give you an answer as quickly as possible,” Wang Xiaocong nodded.
The two returned to the private room, where the bigwigs chatted a bit more before dispersing.
The owner of the Ultimate Private Kitchen, Gao Lean, personally saw everyone out the door and didn’t go back inside until their cars were out of sight.
Today’s reception was sure to boost the restaurant’s reputation even further amongst the wealthy circle.
After all, it was the private kitchen where wealthy magnates like Wang Xiaocong and Zhang Yimin had dined.