Chapter 228

Facts have proved that hunger marketing is a tried and true trick of shopping malls in future generations. Ice cream has been popular in the whole city in just three days.

"Delicious."

"I've lived for more than 20 years. It's very hot every summer. I hate summer most. Now I want to spend summer every day."

"I'll go and sell it out again!"

………………

The whole Chang'an city is restless because of ice cream. Everyone who has had the honor to eat shows off the delicacy of ice cream like a superior, welcoming a group of envious eyes.

Everyone who didn't eat was itchy. He bit the fruit popsicle in his hand, looked contemptuously and showed off. He secretly determined to buy it early tomorrow.

Fantastic stories, unprecedented hunger marketing, delicious food with saliva in the mouth, hot temperatures and word-of-mouth reputation. All kinds of factors add up to directly detonate the reputation of ice and snow.

This is the magic of hunger marketing. The more you can't buy it, the more you want it.

However, not everyone is willing to spend a penny on ice cream. Ten Wen popsicles are also delicious, and the supply is open. More Chang'an citizens choose to buy fruit popsicles to relieve the summer heat, which directly increases the sales of fruit popsicles.

Ten Wen a is not cheap for ordinary Chang'an citizens, but no one says it's expensive, because everyone knows how valuable it is to chisel ice in summer.

"It's really unlucky. Why is my young master so unlucky that he hasn't bought ice cream for five consecutive days!"

Fang Jun entered the ink mansion with a fruity popsicle on his face. The ice cream was so hot that it naturally attracted the interest of young master Fang. Unfortunately, the ice cream shop was so hot, and young master Fang was frustrated and returned empty handed every time.

Although the popsicle can relieve the summer heat, he has eaten it in Mo mansion. Naturally, it doesn't have much attraction.

"Merton, you know, ice cream is made by chef Zhou Yuchu. You'll never forget the taste if you take a bite." the unlucky second room chattered to Merton next to the swimming pool. Obviously, he has a deep obsession in his heart.

"By the way, did you buy it?" Fang Jun couldn't help asking.

"I didn't buy it!"

Merton shook his head. This sentence is indeed true. He did not buy it, but he had already tasted all the flavors in the palace.

Fang Eryi looked disgusted and said: "This shop is advertised in your Mohist Ink magazine. You don't know how popular it is now. There are only 100 copies a day, and there is no more than one point. Those crafty and cunning guys Li Zhen sent servants to line up there early. Once they opened the door, they sold out in a quarter of an hour. Young master wants to buy tomorrow's products in advance and don't sell them. I have to say do it now and sell it now. I want to say Merton and ice making You made it. Why didn't you open the ice and snow adventure? This guy robbed it first! "

Fang Jun complained to Merton that if Merton opened a shop, wouldn't he be able to have access to ice cream every day and don't have to be bullied.

Merton said with a smile, "they're ice cream. I can't get milk."

Fang Jun was suddenly frustrated. Of course he knew that ice cream was made of milk, but Li Zhen showed him off many times.

"It's said that there are two more in Chengnan and Xishi. Why don't you go there and try your luck!" Qin Huaiyu came from the kitchen with a plate on his face. The two people behind him also looked like this.

Fang Jun spat and said, "do you think the young master didn't go..."

Suddenly, Fang Jun opened his eyes and couldn't believe looking at the plates in their hands. Qin Huaiyu and everyone were eating happily with a plate of ice cream.

"Good! It turned out that he secretly sent someone to line up and you..." Fang Jun had a gnashing expression. It was these unruly guys that made him not eat ice cream for several days in a row.

"You've wronged us. It's so hot. Who ran so far to buy?" Wei Chi Baolin looked at Fang Jun like a fool and immediately hurt Fang Jun by 10000 points.

Fang Jun said angrily, "no, it can be given to you by chef Zhou Yuchu!"

The three nodded together.

Merton smiled and explained, "they didn't buy it. It was really sent by Zhou Yuchu. Some time ago, I built a swimming pool in the palace, met Zhou Yuchu, and helped me a little in the ink magazine. He specially thanked me."

Merton dared not tell them that the ice cream shop was opened by the princess, so he had to put it on chef Zhou for the time being.

"No wonder you know there is milk in ice cream?"

Fang Jun suddenly said that when he thought about it carefully, he immediately felt that the popularity of this ice and snow strange fate had Merton's shadow, fantastic stories, strange sales strategies, ink magazine advertisements and unprecedented food. This is simply a strong Mohist style!

Fang Jun immediately hated his teeth and couldn't buy them, but the three people sent delicious food to the door.

"Is there any more?" Fang Jun hurriedly asked. Now is not the time to settle accounts.

Chumo said with a smile, "there's more when we leave, but Ziyi has been waiting there."

Fang Jun was in a hurry. Regardless of being wet all over, he put on his clothes and ran back to the kitchen.

"Sister in purple, keep one for me!" Fang Jun shouted as he ran.

Merton shook his head and laughed. At the same time, he also deeply felt the popularity of the ice cream shop. After a while, Fang Jun came out of the kitchen with ice cream on his face. It seemed that he didn't say good words to Ziyi and promised benefits.

"Cool!"

Fang Junmei took a mouthful of ice cream and shouted delicious.

Qin Huaiyu looked at Fang Jun contemptuously. Although they also felt delicious, they couldn't feel Fang Jun's feeling.

Merton sighed in his heart that this was the power of hunger marketing. He secretly thought it was time to increase the supply of ice cream.

On the tenth day, ice and snow Qiyuan ice cream shop decided to increase the supply to 150 copies a day. The supply was still in short supply and was looted in a short time.

The three ice cream shops in Chang'an City have become more and more famous. They have become a favorite place in Chang'an city. The ice cream here is delicious. Everyone praises them after eating it.

Even if the ice cream shop has been sold out, it is still open here. Huge ice basins are placed in the shop all day to keep the air cool and comfortable. This is the most comfortable place in Chang'an city.

Ice and snow Qiyuan shop took the initiative. Under the guidance of Merton, Zhou Yuchu, who holds a huge fortune, bought two four-wheel trucks and sold fruit popsicles directly along the main streets of Chang'an city. Wherever he went, he was immediately robbed, especially loved by the younger generation.

In this hot summer, a wonderful fate of ice and snow conquered Chang'an City in just half a month.