Chapter 225

Four teams have been set up for the new project. Our four project managers are the leaders of the four teams respectively. The company also has two team members for each team.

If the deputy project manager of each project department is not required to be in charge of the project within four months, the more time he or she will be in charge of the project.

Each of our four groups has a fund of 500000 yuan for activities. Of course, the money can only be used for special projects and can not be used for other purposes.

There is statistical software in the background of the company, and each of our groups has a special password. If these customers are developed by us, as long as we input the special password, they will be included in our own statistical data.

In order to reflect the principle of fairness and justice, except for the members of their respective teams, members of other departments of the company are not allowed to participate in the operation of the new project. Once it is found and verified clearly, the candidates will be disqualified.

The reason for doing this is very simple, because the number of big health and intelligent project personnel is the least, and the number of manshifu and big data personnel is the most. If manager Tang and manager Mu mobilize people from their departments to help, then manager Yu and I will suffer a big loss.

Of course, we can use the personal resources outside the company freely, because the resources outside the company also belong to the category of personal ability and interpersonal relationship, which is not limited.

This challenge is really difficult. On the one hand, each candidate should do his own job well, on the other hand, he should put his energy into the promotion of this new project.

This new project has just been put into operation, and it's a temporary platform. The team members don't cooperate with each other tacitly. It's very difficult to make achievements in such a short time.

But in any case, for every candidate, the difficulty is the same. This time, the company's planning is very fair and impartial, and it is not biased to any side. It's hard power to work hard. It can be seen that the company has used some brains to design this selection scheme.

Manager Tang of man Xue payment is in the first group, manager mu of big data project is in the second group, and manager Yu of intelligent project is in the third group. I am divided into the fourth group.

After the establishment of the project team, we started to act separately, sharpening our swords and not mistaking the firewood cutters. Before the action, we must first formulate a promotion plan, otherwise we are not busy.

My two team members, one is Xiaoyang, the other is Xiaomei. They are about the same age as me, and they have not graduated for two years.

The three of us held several short meetings. First, we discussed a framework to discuss where to publicize and how to publicize in order to increase the number of customers as much as possible.

After we worked out a basic framework, we discussed some details. It took us two days to come up with a complete plan.

Because this app is basically suitable for the people used, we have spent some time in selecting people. I initially selected three groups: middle school students and college students, middle and low-income white-collar workers, women and the elderly.

The reason why I choose these three groups of people is very simple, because it is mainly a small educational software. Students are one of the mainstream groups, while students with the sense of self-control can only be those above middle school students. They not only have mobile phones, but also have certain appreciation ability. As educational software, parents and teachers are also easy to accept.

The reason for choosing the low-income group is that the software involves some career planning, financial management and industry information, and the low-income group are eager to change their own destiny and are more interested in this kind of charging or business opportunity information. The middle and high-income group have achieved certain success or social status in some fields and have their own information channels or judgments This kind of people are difficult to persuade, or the cost of persuasion is too high, so they are not our mainstream group.

As for women and the elderly, it's better to understand, because this is another app related to beauty and health. I don't need to say more about the importance women attach to beauty and health. The market is basically women's skin care products and cosmetics. The desire for health of the elderly is also a very big breakthrough.

Of course, there are also many problems. For example, the elderly who are too old may not be able to use mobile phones. Some mobile phones are too simple to install software. This kind of problem is also very likely to exist. If this is the case, they do not belong to our target group.

I made a new arrangement for the work of the big health project. I gave Lu Yuan the specific work as a whole. Now she can be on her own. I only take a general direction, and my main energy is focused on the new project.

I took Xiaomei and Xiaoyang to several districts of Shencheng for three or four days, and the effect was average. The customers had some resistance to this project.

In fact, this is very easy to understand. When a new app comes into the market, it will encounter some problems. In the process of acceptance, users have a process of understanding first and then accepting.

Moreover, there are so many apps on the market now, and the mobile phone memory is limited that they can't install one app on the previous one. Even if the memory is unlimited, they can't do such a thing.

Today is Saturday, I get up early in the morning, I give Xiaomei and Xiaoyang a holiday, but I don't plan to give myself a holiday, now time is money, I want to seize the time.

I asked Ren Yifei, Yu Xi and Tao Ying to help me.I can't do it alone.

I went to rent a car after work last night for a month, because it's more convenient for me to run around during this period.

I rent a silver gray corolla. All the new cars on the market are about 100000. The monthly rent is 2800, less than 100 per day on average.

On weekdays, we mainly go to schools, hospitals, major companies or factories for promotion. Because there are so many people in these places, as long as I get one, I can get a lot of users.

On weekends, I usually choose to stay in the community. Usually, these people go to work. There are few people in the community, only some elderly people. But on weekends, people basically rest, so there are more people in the community.

Today, I chose a community nearby. This community is very big. It's not far from Shannan village. It's only ten minutes' drive.

I went to pick up Yu Xi and Tao Ying first. Anyifei took a taxi by himself.

We pull things first. When I get to my destination, anyifei has been waiting at the gate of the community.

I asked Yifei and Tao Ying to look at things in the car. Yu Xi and I mentioned some fruits and visited the director of the neighborhood committee of the community. The director of the neighborhood committee of the community was elected by the owners themselves. He is a retired veteran cadre with high prestige.

It is estimated that she usually has nothing to do. Seeing me and Yu Xi visiting her, she received us very warmly.

After I made my intention clear, I gave her a detailed introduction to the practical value and significance of this app, especially the physical and mental health of the elderly.

The director agrees with me very much, because now the health of the elderly, especially the mental health, is a commonplace topic, and they are easy to be ignored. As a representative of the elderly, the director naturally feels the same. Therefore, she is very enthusiastic to help me publicize the call, and also received a large stack of publicity materials from me, saying that she would distribute them to the people in the community.

There is a QR code on the publicity materials. Just scan the QR code and download it on your mobile phone.

Of course, if I input a special password after the installation, then this order will be mine. No input does not affect their use.

These leaflets are designed by myself, with detailed operation instructions. They just need to follow the above step by step.

Yu Xi and I left the director's home to join Yifei and set up a booth in the community to promote my app.