Chapter 53

The publicity of "I love to remember the lyrics" is very good.

Because the TV station is more optimistic, the publicity resources have been smashed down, and the popularity of the program has also increased during this period.

For publicity, the stage is also a new way.

In addition to the traditional propaganda channels, such as TV stations, or radio, KTV posters, etc., inspired by Chen Ran's selection of the lead singer, he also launched fixed-point advertisements in several singing apps.

As long as Zhaonan users log in, there will be open screen ads.

For the ads of all ordinary people, the ads of this app are more accurate, and they are basically the target audience of the program.

So in the days of the program's full publicity, the popularity of the program has improved rapidly.

After a preliminary survey of the program, the audience who were basically drawn said they were looking forward to the program.

Director Liu Xianlong stayed in the TV station today, not only he, but also director Yang Qijun.

In fact, the investment in "I love to remember lyrics" is not too big, which is the standard of the general program.

At the beginning, it was said that the funds were open to use, and those that could be used in practice were the ones that should be spent.

Without a star, the expenses are not too big.

What makes director Yang and director Liu uneasy is that they have high expectations for the program.

Now, the most popular program on the TV station is "Saturday lottery" on Saturday night.

This old program was not the highest ratings in the past, but it is very stable, which has killed many opponents, and now it is number one.

"This kind of publicity, with a 10% audience rating, is not too much?" Director Liu Xianlong thought.

Now the audience rating of "Zhaonan focus" is close to 17%, sometimes higher than, sometimes lower, but when the overall stability is so much.

Is it a news program or a daily broadcast? Liu Xianlong is afraid to compare with this kind of program.

Chen Ran is also planning the program, he is looking forward to a 10% premiere ratings, feel reasonable.

At eight in the evening.

The program officially begins.

The broadcast time is just staggered with "Zhaonan focus".

It's not deliberate. After all, the news is always at this time, and the entertainment starts at eight o'clock.

Backstage ready, signal in.

The program is officially on air.

"Welcome to Binghua Jishuang beer, I love lyrics!"

The host Zhang Chengyu's slightly boastful voice came out. It's not about his basic skills in hosting, but the director asked him to have such a style.

Then he read the advertisement words in a fast rhythm and introduced the program emphatically. The band behind him played music with his voice. At the end of his introduction, the band came to rock and roll.

The cheers of the audience were very high. Zhang Chengyu said in a loud voice: "let's have a look. Today, those lucky audiences will come to the scene and compete for the 20000 yuan prize!"

The rhythm at the beginning of the program is very fast.

There are not many boring points, the host's speaking speed, fast-paced music, and the cheers of the audience, quickly come to the KTV selection link.

In fact, for local programs, many people have the idea of watching them casually. Recently, there are not many interesting programs on the entertainment channel.

In particular, the quality of last time's "boundless joy" program is so poor that many people think that it can also be called a program?

"I love to remember lyrics" program publicity, although high visibility, many are holding and first look at the attitude.

After all, what is more attractive is the TV program.

Friday is a golden day, many satellite TV will not let it go, one by one more attractive.

If I love lyrics is boring, they will naturally turn to satellite TV.

But the start really intrigued them.

Atmosphere.

The atmosphere of the program is very active, and the fast rhythm brings a very happy feeling.

After a turn of the camera, most of the local people have been to diamond KTV.

Diamond KTV chain in all the cities of Zhaonan, you see feel some cordial.

The location host went in to pick the lucky ones, which was a very interesting part for the audience.

A group of strangers suddenly opened the door, and the joyful people who were singing were startled. First they questioned, then they were surprised, and finally they gladly participated in the show. This kind of feeling of reality show made many people feel interesting.

On the local station, the audience doesn't care too much whether you have a star or not. The key is to make the program interesting.

After all, it depends on the stars. I went to watch satellite TV. Isn't that better than you?

And interestingly, "I love to remember the lyrics" did a good job.

Zhang, director Zhang knocks on the door.

No one's driving.

There were two more knocks, and when she heard it, she heard her wife yell, "open the key yourself."

Director Zhang thought that she might be busy and couldn't leave. He took out the key and opened the door. Then he saw Zhang Fanzhi and aunt Yun sitting in front of the TV, watching the TV.

The sound coming out of the TV is noisy. It sounds very happy.

Director Zhang was in a bad mood: "I just went out for a turn. Why didn't I even open the door?"

He said in his heart that he wasn't around when he was smoking just now. He shouldn't be found out.

Aunt Yun loves to reply: "watching TV, just have the key to open it by yourself."

Director Zhang thought that TV was so attractive, but later he responded, "Oh, the program has started?" He went over to watch TV and was rejected by his wife: "sit down, you're blocking me!"

Zhang Fanzhi pretended not to hear his parents' interaction, so he watched TV without blinking.

This program is really interesting.

When she is usually bored, she will listen to songs and watch variety shows.

But she felt that it was different from the variety shows of satellite TV, which were about the number of stars. It was very funny and interesting.

I remember some time ago Chen Ran told her not to be disappointed when she watched the program. It may not be as good as satellite TV.

Now Zhang Fanzhi thinks that this program is much better than some satellite TV programs!

Especially when several lead singers come out, Zhang Fanzhi's eyes brighten slightly. As a singer, he can naturally hear good or bad.

The contrast between the appearance and singing of the singers is also a bright spot.

From this we can see that the program is really done very carefully.

It's rare for a family of three to sit together and watch TV. It's rare since Zhang Fanzhi went to high school.

Basically, those who play with mobile phones play with mobile phones, those who read newspapers read newspapers and have no interest in TV.

Zhang Fanzhi turned to look at his parents and felt warm.

The program ended in laughter.

Aunt Yun doesn't know the quality of the program, but she knows it's good-looking. She asks, "is this program really made by Chen Ran?"

Director Zhang glanced at her: "Chen Ran wrote the plan and showed it to me first. Can it be fake?"

Next to Zhang Fanzhi, the corners of her mouth turned up, looking a little happy. She turned her head and asked, "Dad, you are a program maker. How do you feel about the performance of this program?"

Director Zhang pondered a little and said with some hesitation: "I feel that the audience rating will explode..."

He's not sure.