Chapter 131

"Zhou zhouxiu" is of great significance to Zhou Zhou. This is his first program hosted by satellite TV after he left for five years.

If it is successful, if the program is not cut off, he can continue to work on satellite TV. Otherwise, he may really have no chance to stand out in his whole life. He will sit on the city channel with his "Zhou zhoulai as a guest" until he is old.

At his age, it is not easy to have such an opportunity.

It is precisely because of this idea that he makes every effort. He always ponders over the copywriting, thinks about it when eating, and even dreams about the program. Therefore, when recording the first issue, he will have such super level play.

Today, when recording "Zhou Zhou is a guest", the director reminded him several times that his style has changed a little, so let him be gentle.

But Zhou Zhou didn't change. After discussing with the director, he still recorded according to his style in Zhou zhouxiu, focusing on his personal style.

If we want to change, we should change it thoroughly and set up our own people.

The director can't say whether it's good or bad, but after discussing with Zhou Zhou, he decided to do it according to his idea. If the feedback in the next issue is not good, just continue to change it back.

After all, the audience of an old program is all of these. The problem of an occasional issue will not have a great impact.

After recording the program, Zhou Zhou washes his face and runs to Zhou zhouxiu's column group to find Chen Ran to think about the second issue.

After the first issue is approved, they will also start recording the second issue.

When Chen Ran saw what Zhou Zhou looked like, he naturally knew what he was thinking. Not to mention Zhou Zhou, even he devoted all his energy to changing the copywriting over and over again, with a unified style.

This is the first program he came to satellite TV, even if it's just a small program that is not favored by the TV station, he also needs to do his best.

It's under review, and the program is on file.

It's just after Thursday, and the last episode of the antiques history program has just finished, so it's scheduled for next Thursday.

During the meeting, director Zhao Peisheng talked about the publicity of "Zhou zhouxiu" and promised that he would give a lot of channel resources. After he applied with the above, he could insert some advertisements at a specific time.

Although the content of the program is good, the time slot is really bad. The reason why we are fighting for so much is that we want to win a little share from magic Meng Bao.

Director Chen Ran and director Wu Tao are quite satisfied. After all, before director Zhao applied, publicity was equivalent to nothing. Basically, an advertisement was put at the end of the program in the previous period.

Now there is a specific period of advertising, even if only a few days before the broadcast, it is also very good.

After the meeting, Chen Ran went to Director Wu Tao and asked, "director Wu, you have been on satellite TV for so many years, are you familiar with other people?"

Director Wu Tao nodded hesitantly and asked, "don't you want me to contact other programs and ask them to help promote? It's impossible. There are strict rules in Taiwan. If you can do anything, it's a mess. "

Chen Ran said with a smile: "although I've just come to satellite TV, I can't say that I'm a new person. I know all this."

Director Wu Tao asked, "what do you mean?"

"In addition to the stage, there is also online publicity." Chen Ran said.

Director Wu Tao shook his head and said, "I also know about online publicity, but we can't even throw in this budget."

"So it's just that you need director Wu to run." Chen Ran said: "in addition to the conventional channels, there is also the tradition of our stage, to do cost-effective publicity."

When he said that, director Wu Tao felt it.

Zhaonan satellite TV has been criticized for the fact that it is hard to stir fry when it comes to porcelain.

Where is the battlefield?

Weibo!

It is certainly impossible to touch porcelain, but it can appropriately arouse the topic.

"In addition to the clips cut out in the station's notice, director Wu will cut out some more, just for the house price and drug price, which are the two most heated parts. After cutting, put them on the microblog. Please contact them and ask their official blogs to forward them." Chen Ran gives a detailed explanation to Director Wu Tao.

As for publicity, it's definitely easy to operate with a budget, but there are ways without a budget.

It doesn't cost a cent. It depends on director Wu Tao's contacts. It's really cost-effective.

Director Wu Tao thought about it, which is a good way, "I'll try it!"

Both of them are people with strong executive power. Director Wu immediately started editing the propaganda film, and then registered the official micro blog. After the certification, he put the propaganda on it.

A new number, certainly will not have any attention.

This requires director Wu Tao to give up his face and ask for help.

Although he is doing such a small program now, he is actually an old man on satellite TV and has contact with several hot program crew members.

It's impossible to ask others to help promote it. Just forward it on Weibo. It's just a little help. It's certainly not rejected.

So in recent days, several popular programs of Zhaonan satellite TV, official micro blog, continuously forwarded this micro blog.

There are many fans of these programs. They usually show some recorded gags of guests, and then shout people to stir up.

Let's forward and promote a program together, which really attracts the attention of fans.

Fans thought it was a push program of Zhaonan satellite TV, but they were stunned when they click in.

It's just a stage, a person with an excited face talking about the house price. The propaganda film is very compact. It's the most exciting time Zhou Zhou said. The golden sentences come out of his mouth, which is easy to attract people's attention.

Finally, Zhou Zhou stood on the stage, his hands slightly open: "this is Zhou zhouxiu, I'm Zhou Zhou. At ten o'clock on Thursday evening, Zhaonan satellite TV, we won't see each other, we won't leave!"

"Can it be a show, too?"

"It's interesting to see the notice!"

"Look at this preview, it's not like a big show. How can it be pushed like this?"

"I feel that the host is a little too pretentious, and his views are too biased to agree with..."

"I think what he said is quite right. At least the price of medicine is too high. I agree with that!"

"Other pharmaceutical companies have to pay for the research and development of drugs. When the price of drugs is low and the pharmaceutical companies do not make money or even lose money, which company is willing to invest in the research and development?"

"That's true, but some pharmaceutical companies use expired patents and sell them at the same price as imported drugs. It's too black hearted. The prices of the original drugs are lower than those of the counterfeit ones. It's really sucking blood!"

The effect of this kind of promotion is really good. The topics selected by the talk show are all hot topics at present, which often cause extensive discussion on the microblog. Now that Zhou zhouxiu's publicity comes out, there are also people talking about it at the bottom.

Chen Ran and Wu Dao are also staring at the microblog and are quite satisfied with the current results.

Because the audience of the program coincides with many people on microblog, the discussion on microblog means that the attention of the program is OK.

The publicity effect is not bad. Naturally, some people will watch TV, and their goal has been achieved.

The topic on microblog is not bad, but there is not much response in TV station.

And with this momentum, the time came to Thursday, and the program began quietly.