Sima Yi looked at Zhou Yixing in front of her eyes, squinted and carefully examined Zhou Yixing. In fact, before that, Sima Yi had planned to set up sales outlets for Daqin daily in the southeast and northwest cities of Chang'an, so as to sell Daqin daily.
But it took too much manpower and material resources, so Sima Yi gave up her mind and set up a peddler's shop outside the imperial city for the time being. She did it first, and then considered the follow-up instructions.
Unexpectedly, Zhou Yixing came directly to the door.
Zhou Yixing's practice was beneficial to Sima Yi's plan, but Sima Yi had another idea in her mind.
Looking at Zhou Yixing, he said in a deep voice, "if you want to operate in the west of the city, how much do you think the one-time purchase is? In addition, do you think the west of the city can't sell Daqin daily any more besides you? In the end, it's not how much money we earn, but how much we promote it. "
Zhou Yixing thought about it in his heart, and then said: "Mr. Sima, the amount of one-time purchase, villains think, the first time should not exceed 3000, this number is not much, not too little, not too much."
"After sales, we can test a bottom."
"Next time, the order quantity will be more accurate."
"As for the shops selling Daqin daily in the west of the city, naturally there can't be only one. We must open one at a certain distance, or sell newspapers with the help of the existing bookstores. But in order to avoid malicious bidding, only one shop in the west of the city can get the newspaper from Daqin daily, and the rest of the shops and bookstores in the west of the city can only get it from this bookstore. "
"Only in this way can malicious competition be avoided."
Zhou Yixing, with a solemn expression, said, "this is my consideration. Please judge it by Mr. Sima."
After hearing this, Sima Yi nodded her approval.
Zhou Yixing has a lot of experience in business, and his suggestions are very good.
After a change of heart, Sima Yi said, "how much do you think is suitable for newspaper pricing? Although the price of Daqin daily is already fixed, I have not yet assessed whether it is reasonable. "
Zhou Yixing said: "it depends on the cost of a Daqin daily. If the cost is low, the price can be reduced. If the cost is high, we have to consider the price according to the cost. But the villain thinks that since we need to consider promotion and focus on expanding influence, the sale of newspapers has little to do with the cost. The key is to lower the price and let more people see the newspapers. "
Sima Yi's face was full of praise.
Good! pretty good!
Zhou Yixing has a lot of experience in running newspapers. Even Sima Yi had a heart of love for talents, and wanted to take Zhou Yixing for his own use and bring him into the system of Daqin daily.
The plan of Daqin daily is to form a Daqin newspaper system just like Daqin coal industry and Daqin paper industry. It needs a lot of talents to participate in the system. But such a system needs the participation of businessmen instead of scholars.
Without a businessman's mind, it is difficult to run Daqin daily.
Sima Yi said: "Zhou Yixing, since you have come into contact with Daqin daily, what can you do if you want to run Daqin daily to expand its influence and make profits?"
Zhou Yixing was a little confused.
He didn't understand how Sima Yi asked him such a question, or that it was Sima Yi's intention to ask him.
However, Zhou Yixing, who had been in business for many years, soon recovered and regained his composure. He solemnly said, "Mr. Sima, would you please allow me to think for a moment?"
"No problem!"
Sima Yi was not worried. Since he wanted to test Zhou Yixing, he was willing to give Zhou Yixing enough opportunities.
Zhou Yixing thought carefully.
Little by little the passage of time, half a quarter of an hour, fleeting.
Qin Yishen said: "if you want to take into account the interests of both Mr. Qin and Mr. Zhou, you need to take a breath."
"The first is the channel."
"Villains used to be booksellers, selling books. If they sell a set of books, they will sell books to the maximum extent under the condition that all channels are unblocked and all selling points are selling."
"It's the same with newspapers."
"For example, in Chang'an City, it is necessary to build channels at all levels to sell newspapers, and then as soon as there are newspapers, they will be sent out quickly."
"It can get the message out in the shortest time."
Zhou Yixing continued with a frank talk: "second, the price of newspapers. If we want to expand our influence, the cost of newspapers must be reduced again. It must be small profits but quick turnover. "
"Because of the low price, more people buy Daqin daily. For example, you can buy a newspaper with a penny at hand. You can get news with a newspaper. Why not do it? "
"After all, there's a lot of information in the newspapers."
"That's what many people want to see.""So the iron has to be hard on its own, and the selling price has to be lowered again, so as to maximize the promotion."
After saying two points in succession, Zhou Yixing said again: "the third point is to set up a special team to deliver newspapers. This newspaper should be sold not only in Chang'an and even Sili areas, but also in the whole territory of Daqin. Therefore, we have to make sure that the roads in different places are unblocked, and even the traffic between different places must be more frequent, so as to ensure that the newspapers can be delivered quickly. Even if we set up branches of newspapers all over the country, we can print and sell them locally according to the newspapers as soon as they are delivered. "
Zhou Yixing said: "Mr. Sima, this is a shallow opinion that I thought of in a hurry. Please forgive me."
"Not bad, not bad!"
Sima Yi's face was full of praise.
Zhou Yixing is quite knowledgeable.
It's very good.
Sima Yi said, "if you want to take the right to sell newspapers in the west of the city, I will consider it again and arrange for someone to inform you later. I'll let you know whether it's done or not. "
"Thank you."
After hearing this, Zhou Yixing bowed to thank him, but he was disappointed.
Sima Yi didn't make a decision immediately, so Zhou Yixing was worried. If Sima Yi doesn't agree, his plan won't succeed, and the bookstore won't improve, that is, everything will be closed.
Sima Yi waves her hand, and Zhou Yixing and Zhou Hong leave. Just as they get to the door of the hall, Sima Yi stops them and asks them where they live before they leave. After Zhou Yixing and Zhou Hong left, Sima Yi thought about it again. Then she got up and left the government office and took a carriage to the palace.
On the other side, after Zhou Yixing and Zhou Hong left, they walked down the street. Zhou Hong said, "uncle, Mr. Sima asked you how to run Daqin daily. You said, "does he mean anything?"
Zhou Yixing joked: "you want to say that master Sima wants to attract me, right?"
"Yes
Zhou Hong answered immediately.
Zhou Yixing shook his head and said, "you are too young after all. In this world, there is no such easy thing. Lord Sima's inquiry is just a question, that's all. Don't think about the rest. Now we have to wait for news. Alas, I don't know whether Mr. Sima is willing to delegate the management right of Daqin daily to us in the west of the city. "
Zhou Hong clenched his fist and said, "certainly."
"I hope so," said Zhou Yixing
On Zhou Yixing's face, it was already a frosty cheek, with a touch of uneasiness, but there was still more hope.