Chapter 573

On March 13, Chenfei media completed its registration in Beijing, and the two studios were officially merged into a new company.

The registered capital of Beijing ChenFei Media Co., Ltd. is 10 million yuan. Lu Chen is the legal representative, Chen Feier is the chairman and Lu Xi is the general manager. The three hold 45%, 45% and 10% respectively. The company is headquartered in building C17, Beijing new era art center.

At the same time, the two studios cancelled the official V of Inspur blog, and Chenfei media official V went online simultaneously. On the same day, the number of fans exceeded one million.

The establishment of Chenfei media has aroused great repercussions in the circle, and even alerted many industry giants.

Chen Feier's studio was established very early. Lu Chen's studio is relatively short. The two studios have a common feature, that is, they basically only serve their own family and never sign other artists.

The only exception is gegentana, but Chen Feier signed the Mongolian girl for another reason, which is quite different from ordinary artists.

Now Chenfei media has been established, the two studios have been jointly upgraded to a real company, and the business scope covers pop music, TV dramas and films. The business strategy is bound to change greatly.

Looking at the development track of Lu Chen in the past two years, people have to feel shudder.

Lu Chen first changed the domestic pop music, stirred the music world with amazing talent and vigorous creativity, and made 2016 his pop year!

While sweeping the pop music world, Lu Chen also crossed the border into the film and television circle. A self-made and self performed "blue life and death love" and a "romantic full house" all created a viewing miracle, and won the viewing champion in South Korea. His achievements are as dazzling as the sun, and no one can ignore them.

However, after making great success in TV dramas, Lu Chen was still dissatisfied. He went to Xiangjiang to set up a new studio and made his first film, the ghost of a beautiful woman.

The film, based on strange tales from a lonely studio, invested only 30 million yuan, but beat the same type of blockbuster "painted skin", which invested more than 100 million yuan at the box office. At present, the cumulative box office has exceeded 100 million, and even the surrounding areas have sold tens of millions.

What makes people speechless is that Lu Chen arranged the director, male star, screenwriter and soundtrack of the ghost of a beautiful woman.

The film will be shown in China soon.

Such a variety, he joined hands with Chen Feier, how can he not make his peers in the industry feel like "the wolf is coming"?

Of course, many people want to cooperate with Chenfei media, especially those who have tasted the sweetness of cooperation with the two studios before, and have sent congratulations and blessings on their blogs.

On March 15, the newly established Chenfei media obtained the permit for the domestic release of the ghost of a beautiful woman, passed the content review of the State Administration of radio, film and television, and the 100 minute original sample was cut off for 9 minutes.

The domestic film censorship system is unique all over the world, and the control scale is also very large. Many domestic films are shot at the script review stage, and the slightly sensitive content is not enough.

This is not the most pitiful thing. If the script is killed, it is nothing more than to change it back, which will waste some printing fees and brain cells. At most, it will add some time. The most pitiful thing is that the film is sent for trial after hard shooting, and the final result is the word "fail"!

"It's like you're standing outside a thick door, you don't know anything, you don't know the rules, you don't know the time node, and you don't know the fate of your film. You can only wait for a cold answer and some vague comments in the end. If you don't know some people inside the door, you can't even get real modification opinions..."

This is a desperate remark made on a personal blog after a filmmaker's film was killed.

Also, it was not easy to pass the review. As a result, a large part of the plot and lens in the film were cut off. As a result, the audience was often confused when watching the film. It was clear that they were still fighting in the room in front, and suddenly came out to take a bus. Those who did not know the truth often scolded the director for being unreasonable and editing.

But the director was really wronged, because the scenes involving bloody violence were cut, and not only domestic films, but also the introduced Hollywood blockbusters could not escape this "big scissors", so that many viewers went home to search the original version on the Internet after watching the film in the cinema.

The water here is too deep. If you really want to say, there is no problem in compiling a thick ancient book.

Later, the following opinions were too big. Even Americans tried to put pressure through various ways. Since 2010, the film and television censorship mechanism of the State Administration of radio, film and television has been reformed. Generally speaking, the speed of censorship has been accelerated and the intensity of film cutting has been reduced.

Nevertheless, the ghost of a beautiful woman has been deleted from two so-called Xiangyan plays.

In fact, this was expected by Lu Chen. It was strange that the censors of SARFT didn't cut a knife.

The deletion of the 9-minute content basically has little impact on the plot. It is a great success to get such a result. The large-scale publicity of the ghost of a beautiful woman in China can finally be carried out in an all-round way.

Lu Chen made a budget of up to 30 million for the domestic publicity of the film!

Of course, Xiangjiang has made brilliant achievements at the box office of more than 100 million, but it is nothing at all for films with a box office of more than 100 million in China. Especially after 2010, the record of film box office has been broken continuously, ranging from 300 million, 500 million, 1 billion to 1.5 billion and 2 billion. Breaking the record is like cutting melons and vegetables.

Although many record breaking films have the phenomenon of water injection at the box office, and the news of buying and stealing the box office appears from time to time, there is no doubt that the domestic film market is popular. The former box office champion is nothing today.

The market explosion brings amazing benefits, and the amazing benefits bring fierce competition!

At this time, the role of publicity and marketing is greatly highlighted and indispensable.

If a new film is not publicized and hyped, there are also some examples of winning the audience only by word of mouth, but it is absolutely rare, with a great element of chance and luck.

The cinema won't give many rows to unknown films - valuable resources can't be wasted on unknown people. This is the reality and the rule of the circle!

Lu Chen's publicity budget for the ghost of a beautiful woman is really not high, because before the ghost of a beautiful woman, the domestic publicity of painted skin has been carried out vigorously, and Huaguan film is obviously unwilling to fail in Xiangjiang and bet on the domestic market.

The rival of the ghost of a beautiful girl is not just the painted skin!

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