Since the second batch of tea produced by the food factory, the product name and packaging have been changed. Although the shape of the plastic bottle has not changed, coupled with the cartoon character modeling made by Wang Yuying, it is really lovely that makes the otaku men and women love it. In addition, the taste is really good, so the sales volume has also increased greatly.
In a very short time, it has swept through counties, county-level cities and towns in the whole province, especially the wholesale Department of towns and townships, which has been mainly promoted by bosses of all sizes. They don't think the taste of drinks is unique. After all, there are countless types of drinks on the market. Correct its root, where can they go if they are good to drink? It's all marketing.
These people mainly promote Pengyu's drinks, which can not only earn the profits of normal beverage wholesale, open the caps and recycle the exchanged bottle caps with prizes, but also change a bottle of drinks in the factory and add a dime of hard work fee. Although a dime is not a large amount, it is also very considerable as long as it accumulates over time! After all, a bottle of mineral water wholesale profit, even no hair.
In terms of prizes, Pengyu has done much better than other drinks. For consumers, another bottle can be exchanged on the spot, which is more convenient for sellers. Unlike other drinks, the prizes look very good, either big TV or cash, but if they really win the prize, they refuse for various reasons.
Details determine success or failure. Grass roots achieve the future. With the main promotion and goodwill of vendors, what do people know? Moreover, most of the beverage consumers are young people, who follow the trend seriously. They buy whatever others buy. In addition, the beverage name of Yingying is really easy to remember, and it is also equipped with beautiful cartoon characters like big dolls. It will also produce some different stories about Yingying in batches, which is a unique selling point.
Yingying's sales speed of new products entering the market, which is contrary to normal, will naturally attract the attention of some large supermarkets in various cities. After all, the current market is completely a buyer's market. If customers find more of this beverage, you must purchase it, otherwise the guests will not be happy.
In the final analysis, the supermarket industry is a bit like a hawker. It just puts 10, 100, or even thousands of goods in the same shop, and sells things by bundling.
It's possible that customers just want to buy vegetables. As a result, they see that the meat sold is also very cheap. Maybe they can buy some more meat. If they see that cigarettes are cheap, they may also buy a pack of cigarettes. Maybe it's only a few cents or even a dime, but they're easy and on the way anyway, so they won't go to other places.
But once you don't have what the customer wants to buy, he will go to other supermarkets, and it is possible to buy more things in other supermarkets. In this way, the loss is not just a bottle of beverage.
During this time, Li Zeyu has been contacted by a large supermarket in the city, hoping to buy a batch of goods without paying the first payment, trying to promote sales, but he was politely declined.
Shen Dapeng has set a "three no's" rule for Li Zeyu's sales. Those who have venue fees in the supermarket, those who send their own promoters, and those who can't buy goods in cash are not allowed. There's no need to talk about any of these three.
This arrogant and strong attitude will naturally lead to the dissatisfaction of many supermarket leaders, especially the large chain supermarkets like longmart. They do have the strength of Niubi and can do different promotional activities every day, but the medium-sized supermarkets can't stand the loss of customers caused by this beverage. They have no choice but to accept the conditions.
If, as Shen Dapeng said before, county towns and county-level cities in the province are compared to rural areas and prefecture level cities are compared to cities, he has already succeeded in half of his original strategy of Encircling Cities from rural areas. Although he has not completely occupied the urban market, he has already started, so there is no need to worry too much about the choice of other supermarkets.
For a time, the popularity of goods also highlights the lack of production capacity. After all, there is only one production line. Even if there is 24-hour uninterrupted production of overtime, how can we meet the product demand of a province?
If we had followed Shen Dapeng's previous pace, we should have expanded several production lines, but now the money is invested in uncompleted residential buildings and industrial park projects, so the working capital is naturally stretched.
"Shen Dapeng, recently, we have opened many markets of medium-sized supermarkets in the city, so the demand for products has soared. One production line is not enough to cope with it. Otherwise, the project will slow down and expand the production line first?"
In Pengyu's office, Wang Yuying asked tentatively.
"Don't worry, wait."
Shen Dapeng directly shook his head and denied it.
"Shen Dapeng, you don't want to make steady money, do you?"
Wang Yuying was angry. "You want to do a project as soon as possible to please your future daughter-in-law, but can't you ignore our feelings? That's all money. "
"Who says I don't want to make money? What I lack most now is money, but it seems that it's time! "
Shen Dapeng wanted to stop talking. He immediately aroused Wang Yuying's curiosity and stared at Shen Dapeng blankly.
"Now supermarkets and township wholesale departments are blocked at the gate of the factory to buy goods. It looks like our factory is booming, but it's troublesome if we can't make too much money. It's time to recruit an agent..."
"Well, you guy's eyes turn around and you don't want to hire an agent again? Charge agency fee? "
Wang Yuying deliberately kept away from more than half a meter, and turned her lips. "It's really a greedy scoundrel."
"What about my scoundrel? What about insatiable greed? If you don't recruit agents and charge agency fees, where can you get the money to expand the production line? Or, sister Wang, do you want to make money? "
It was Wang Yuying's words that mocked Shen Dapeng. Unexpectedly, she was asked back at the right time. Suddenly, Wang Yuying was speechless.
Knowing that she was going to recruit an agent, Wang Yuying called Wang Huailong when she left the office.
"Dad, our factory wants to recruit beverage agents, that is, the Yingying classmate named after me. We are discussing to find a national or provincial agent. If you have nothing to do, help me advertise in your network to see if there is anyone interested. As long as you introduce him, give him a 10% discount..."
"Forget it, you're so stingy. I'm afraid you'll break people's bones, ha ha! I see. I'll mention it when I have time to have dinner with your uncles. "
Wang Huailong hung up the phone and suddenly smiled. His daughter, ah, implied that it would be really profitable to win the agent?
However, he also heard his daughter mention Yingying's drink. He said that Yingying was named after her daughter, and the cartoon characters on it were also made by her. He was really paying attention, but he didn't expect to sell so well. If he could act as an agent, it would be a profitable business.
Thinking, he picked up the phone, "Hello, investment promotion department? There is a product in Qingshu county. You should follow up. The drinks of Pengyu food factory and Yingying classmate series. Yes, they should recruit agents, try to talk about the national agents, and at worst, a provincial agent. City Representative? Then why should I keep you? "