"The competition for instant noodles is too big."
When it comes to instant noodles, I'm afraid everyone will have two super giants in mind.
Tong Yi and Master Kang.
yes.
you 're right.
Or these two guys.
Tongyi and Master Kang are not only food giants, but also absolute overlords in instant noodles.
In addition to these two instant noodle giants, there are also white elephant, jinmailang, Huafeng, old Beijing instant noodles... And so on. But all these markets combined are not enough for a fraction of the two overlords.
It is precisely because these two overlords are too powerful. Basically, it is difficult for other enterprises to enter this market.
"The competition is big, but the market is also big."
Chen Yu nodded: "if you only make bowl noodles, there are only Xinfeng and Xinfeng surrounding markets. In addition, you said the promotion cost, it is difficult for everyone to accept bowl noodles."
You know, although instant noodles have only a few dollars, the profit is not big.
But if you sell more, the profits are terrible.
According to statistics, the domestic sales volume of instant noodles alone is as high as 40 billion packages a year.
When it comes to global sales, it has reached 100 billion packages.
Even if you make only 10 cents per package, this is a market of tens of billions.
What's more, you can't make only 10 cents per bag.
"However, Mr. Chen, we haven't made instant noodles. It's difficult to compete with the two giants."
Shi Lanfang is still not optimistic.
This is different from Duocheng.
Duochengduo is a new type of fruit juice beverage. This is a new market. Tongyi and Master Kang have just entered. It is normal for the two overlords to lose. However, in the field of instant noodles, they have been the core market for decades. It is really too difficult to grab food in such a market.
Baixiang, jinmailang... They have fought with Tongyi and Master Kang for decades, but they have never fought, which proves the horror of the two in the instant noodle market.
"Not necessarily."
Chen Yu shook his head.
Although the two overlords are as stable as Mount Tai in the instant noodle market, they are not invincible. Of course, Chen Yu didn't want to defeat the two overlords for the time being, but it's still possible to seize some markets under the two overlords.
"Let's go around again."
Without much stopping at Nanshan noodle factory, Chen Yu continued to visit Xinfeng Industrial Park.
An hour later, the two returned to the beverage factory.
"Mr. Chen, this is the financial statement of Nanshan bowl noodles."
"Doesn't seem to owe much?"
"Well, in the past, Nanshan bowl noodles had good benefits. In the past two years, they lost a lot under the competition of Huafeng. Their main liabilities are the wages of workers and the payment for goods from some suppliers, which add up to 10 million. If you add some equipment of the bowl noodle factory, it would be about 30 million."
"30 million is not much. Is no one willing to buy it?"
"President Chen, 30 million is not much in your eyes. For Xinfeng, a small county, it is a huge sum of money."
Shi Lanfang said helplessly.
Who calls his big boss so rich.
"That's true."
Remembering that Duoyuan beverage factory only needed 10 million before, county magistrate Lan also found Chen Yu.
It can be seen that there are too few enterprises that can come up with 30 million in Xinfeng.
Even if some can get it, they may not be interested in the bowl noodle market.
In addition, Huafeng, a strong player in the flour industry, has come. Let alone 30 million, 20 million should be considered.
"Factory director, the general manager of Nanshan bowl noodle factory wants to see you."
"Why is he here?"
Shi Lanfang is a little strange.
Just as I was studying Nanshan bowl noodles, the general manager of the bowl noodles factory came.
"Just say there's no time for now. Make an appointment another day."
Shi Lanfang said to her assistant.
"No, just let him come."
It happened that Chen Yu was also very interested in this noodle factory and wanted to meet their general manager.
"President Chen, the general manager of Nanshan bowl noodle factory, is Ye Peng, the son of Ye Ji, the founder of the original bowl noodle factory. Xinfeng's famous rich second generation later took over the bowl noodle factory because of Ye Ji's serious illness. Many people say that Nanshan bowl noodle factory went bankrupt because of this Ye Peng."
"So this one named Ye Peng is a black sheep?"
"Almost."
I briefly introduced Ye Peng. Before long, Shi Lanfang's assistant took Ye Peng to the office.
Seeing Chen Yu sitting in the middle, Ye Peng was surprised. However, when he saw Chen Yu clearly, he said, "Chen Yu, I've heard your name."
"Mr. Ye, please sit down."
Seeing ye Peng, Chen Yu was also a little surprised.
Because of his age, this Ye Peng is only a few years older than himself.
"Just in time, since President Chen is here, I'll come straight to the point. I hope Duoyuan beverage factory can buy our Nanshan bowl noodles?"
"Why?"
Chen Yu asked.
"Because you have this strength."
"We have this strength, but we are not interested in bowl noodles."
"I know Mr. Chen is not interested in bowl noodles. He should be interested in making money."
"Ha ha..."
Chen Yu said with a smile, "please speak."
"I have a transformation plan for Nanshan bowl noodles. As long as we complete the transformation, Nanshan bowl noodles can not only bring back the dead, but also further expand the scale."
"Transformation? How do you want to transform?"
"It's also very simple. We're going to make instant noodles."
Although he saw Chen Yu, Ye Peng didn't have stage fright at all. He said confidently.
Chen Yu doesn't know whether this is his self-confidence or whether he has always been like this.
However, Chen Yu was also surprised when he talked about the hard side of transformation.
You know, this coincides with his idea.
"Instant noodles? Mr. Ye is joking. Do you think you can win Tongyi and Master Kang?"
"Of course we can't win. But the instant noodle market is very large. We can only seize part of the market."
"What do you rely on to seize this part of the market? You know, even in the remaining market of Tongyi and Master Kang, there are dozens of well-known instant noodle enterprises competing."
"I naturally have my confidence. This is my plan..."
Ye Peng was about to take out the plan, but he put it back in his bag and said, "the plan can't be given to you for the time being. If you buy our Nanshan bowl noodles, you can see my plan."
"Mr. Ye, please go back."
Chen Yu is not interested in Ye Peng's plan.
But after talking with Ye Peng, Chen Yu has a general understanding of Ye Peng.
Even if ye Peng is not a black sheep, his estimation ability is also very general.
Otherwise, I wouldn't be here today.
"Since President Chen wants to see it, I can show you my first plan."
Seeing that Chen Yu was not interested in his plan, Ye Peng was a little embarrassed.
However, today he swore before his father that he would persuade Duoyuan beverage factory.
If he left empty handed, he would have no face to go back to see his father.
"Triplets."
Ye Peng handed the first copy to Chen Yu.
Chen Yu opened the copy and saw that the words "triplets" were written on it.
"Triplets, what do you mean? They can't be three packs of material."
Remembering the "twins" instant noodles he had eaten, Chen Yu guessed.
"Almost."
Unexpectedly, Chen Yu guessed at once, and Ye Peng could only nod. But worried that Chen Yu underestimated his plan, Ye Peng explained: "although it is three bags of material, it is completely different from twins."
"What's the difference? Isn't there an extra bag of materials?"
Chen Yu asked.
"This..."
Ye Peng blushed a little, but he still insisted on his point of view and said, "although it seems that there is only one more package of materials, it is just one more package of materials that he can attract the attention of users. The reason why the twins were successful in those years was that he had two packages of materials, but there was only one package of other instant noodles. We added one package of materials on the basis of twins, which is definitely more marketable than twins."
"What if other instant noodles also make 3 bags of ingredients?"
"Then we'll have quadruplets."
Stretch out four fingers, said Ye Peng.