11 November 2004.

This day doesn't have much meaning.

Singles Day, on November 11, is not popular yet.

Since there is no singles day, the so-called double 11 naturally does not exist.

But without the concept of double 11, today's promotion is also extremely strong.

Many consumers have long been waiting in front of the TV and have selected the goods to buy.

They only wait for 0:00 to arrive, and they place orders as soon as possible.

Of course, there are many people who can't use computers.

When they heard that it was so cheap to buy home appliances online, they also asked some friends who understand computers to buy them.

All this indicates that this promotion will exceed the imagination of countless people.

In fact, it is.

When 0:01 arrived, thousands of data poured into the background of Huanyu mall.

"I want to buy a refrigerator."

"I want to buy a washing machine."

"I want to buy an air conditioner."

"I want to buy everything when I move to a new house."

In itself, B2C products sell more expensive than C2C.

Not to mention, this time we are targeting a series of large household appliances.

Even now, most household appliances are 1999 yuan, but this is also a big order.

Thousands of big orders are smashed like this. Do you dare to predict how many figures he can sell?

If this time, you will pay attention to the turnover figures on the home page of Huanyu mall.

You may not see it at all.

Because the frequency of this number is too fast.

In just one second, he reached eight figures.

Soon it was nine digits.

In half an hour, it broke the 10 digits.

In one hour, it exceeded 1.9 billion.

yes.

In just one hour, Huanyu mall almost broke the previous promotion records.

"I have to correct it. The whole day sales of Huanyu mall will exceed 6 billion."

"Make another correction, it should be between 6.5 billion and 7 billion."

"I don't know how the outside world will react when such a number is exposed."

"Don't talk about the outside world. For us, he has been hanged."

E-commerce is just a small website.

Although e-commerce looks far inferior to physical sales.

But the potential of e-commerce has refreshed the eyes of countless people again and again.

Since then, the turnover on the day of promotion was about 2 billion, and now it is 2 billion an hour.

It was only less than a year.

Can you imagine how much their sales will reach in another year?

Don't think about it.

As long as you think about it seriously, you will feel terrible.

In fact, the current figures are scary enough.

2 billion goods an hour, about 6.5-7 billion goods a day. You can imagine how many cars it takes to transport out.

"Cheers."

"Don't get drunk today."

This night, a series of Huanyu technology companies are celebrating.

Although the whole day sales have not come out yet, it doesn't matter if you wait for the whole day sales.

2 billion an hour and at least 6 billion a day, which not only broke the previous promotion record, but also more than three times the original promotion record.

Of course, it's not just Huanyu technology that celebrates.

A series of businesses cooperating with Huanyu technology also celebrated.

"Brothers, let's do one, too."

"Well, today's list is crazy. Brothers have to work overtime later."

"Boss, no problem. There are so many lists. I'm willing to work overtime every day."

2 a.m.

At this time, the list is less and less. Some other businesses in Huanyu mall are looking for opportunities to make up for their physical fitness.

In fact, before the promotion, they once worried that Huanyu's self-management would take away their business.

After all, a series of home appliances owned by Huanyu are so cheap that many of them sell more expensive than Huanyu's own.

As long as consumers are not stupid, they will not buy their.

But it turns out not.

Although Huanyu's self operation has become the highlight of this promotion, their sales have also soared.

This is not to say that a series of consumers have mental problems and don't buy cheaper ones.

This actually has nothing to do with whether consumers are stupid or not.

Every product has its positioning.

Huanyu's self operated products are cheap, but not everyone wants to buy them.

Some people want a brand.

Some people need more high-end products.

Others need better service.

In different positioning, a series of products with different positioning also sell well.

In fact, by now, they have found out.

On the surface, Huanyu self-management seems to be engaged in by Huanyu technology itself, and it seems to be robbing their business.

But at a deeper level, they don't make money on their own.

They are also building platforms.

However, they use the new model of self-management to attract more consumers.

In addition, it is not just these enterprises that celebrate.

In fact, many individual shopkeepers also fried a few small dishes in the street in the early morning to celebrate.

Although this promotion is mainly B2C.

But Huanyu mall and Huanyu department store are one.

Huanyu mall is promoting sales, and the products of Huanyu department store are also selling.

This is normal.

Those who can buy household appliances also have strong spending power for buying other small things.

Such as home furnishings, stationery, clothes

Since I bought large household appliances, it's normal to go shopping at small stalls and buy some small things?

……

"Mr. Chen, today our sales should be about 7 billion."

At 7 p.m. that day, Huanyu mall also got off work, five hours before the end of the promotion.

But although there are still five hours, because the promotion starts at 0 o'clock, the trading volume is not much for the remaining five hours.

Chen Yu called Zhang Jianming and Huang Zheng. They came to the West Lake Street in Hangzhou to have supper.

"7 billion, I thought it would break 10 billion."

Chen Yu said with some regret.

"10 billion, Mr. Chen, you have too much appetite."

"Otherwise."

After eating a peanut, Chen Yu said, "forget it, it can't be broken this year. Let's break it next year."

Breaking 10 billion is sooner or later, and Chen Yu doesn't tangle.

At the same time, this time point coincides with CCTV's news broadcast.

If it is normal, the news broadcast should be broadcast, which has nothing to do with Huanyu technology.

Even if sometimes it will be reported, the most is to click the name. Everyone just has an impression.

But this time, I don't know why, the news network paid attention to the current e-commerce.

In addition, they also focused on the promotion festival of Huanyu mall.

[since the beginning of the new century, China's e-commerce has developed steadily, and consumers' online shopping has become a trend. On that day, Huanyu mall held promotional activities...]

The host is broadcasting a series of news about e-commerce.

Then, under the broadcast of the host, a series of data about the promotion Festival appeared one after another.

Of course, it's not just promotional data.

While the promotion figures appear, a series of enterprises, logistics and factories are running crazy.

According to relevant experts, e-commerce can play a very key role in stimulating the economy.

This is the first official public positive support for e-commerce.

And this one lasted three minutes.

Is three minutes short?

It's too short for some things.

But for the news network, three minutes is almost unknown.

Can you imagine talking about e-commerce for three minutes and reporting on Huanyu mall?

At this time, Huang Zheng suddenly received a call.

Later, Huang Zheng said excitedly, "President Chen, our background sales data has suddenly increased."

"What's strange? Although the best time has passed, it is now the golden time."

After looking at the time, it's already 7:15. At this time, everyone came home from work.

There are some friends who didn't rush to buy at 0 o'clock. When they think of it, they begin to place orders.

"No, Mr. Chen, according to the feedback from the technical side, the background data is soaring at the moment. Now the increase is 100 times that before 7 o'clock."

"100 times, so crazy?"

Chen Yu is very strange.

It's not reasonable.

Even if this time point is the prime time, after all, most of the promotion time has passed.

At this time, even if more people buy, there are not many people.

"Is there any error in the data?"

"That should be right."

"Reconfirm."

"President Chen, I have confirmed that there is no problem."

"That's strange. Let's go back to the company."

Such data growth is strange. Chen Yu plans to go back and see the situation.

Wait for Chen Yu, Zhang Jianming and Huang Zheng to come back.

At this time, the technician who has been monitoring the data in the background reported to Chen Yu: "President Chen, our total sales have exceeded 10 billion yuan..."