How much is Huanyu super TV.
This price is naturally to be announced.
If only 45 inch LCD screen and voice remote control, the price is 15000 yuan.
This price is much cheaper than the plasma of Samsung and Panasonic.
However, Huanyu TV is sold separately in different versions, such as the karaoke version.
This is a little more expensive than the basic version. It costs 18000 yuan.
The game version also needs 18000 yuan.
Supreme version.
That is, game + karaoke + voice... That's 21000 yuan.
What about the price?
He is a little expensive.
no way out.
Now the large-size LCD screen has not begun to popularize. Although the panel price has been falling, it is still very expensive.
This is why Panasonic plasma needs 19999 and Samsung 60 Inch LCD TV needs 18999.
It's not that they don't want to reduce the price. In fact, the output hasn't come up and can't be reduced at all.
In fact, whether Panasonic plasma or Samsung's 60 Inch LCD color TV, this is the price after their price reduction.
In their words, such a price is basically not profitable.
Why sell when you can't make money.
It's just opening the market in the early stage.
As long as the market is opened and the future output is increased, this market can be made.
For Huanyu electronics.
The same is true.
In fact, the production cost of Huanyu electronics is still lower than Panasonic and Samsung.
Although Huanyu electronics acquired BOE, BOE can only produce small-size LCD panels at present.
The small LCD panel may be used on notebooks and netbooks.
But if you put it on a large TV, you can't do it at all.
Therefore, if Huanyu electronics wants to make a super TV, their panels must be purchased from Samsung.
Imagine?
Samsung's own production of large-size LCD panels is so expensive, and the procurement cost of Huanyu electronics is even more expensive.
Moreover, the production cost of Huanyu electronics is not only the panel, but also a series of other electronic components.
For the sake of karaoke, games and realizing these functions, the cost of these electronic components alone is higher than that of ordinary TV. In addition, we have to carry out system research and development on TV. Although Huanyu technology is supporting this area, the research and development also needs expenses.
In this way, even if Huanyu TV has only a 45 inch screen, its price is also very expensive.
Therefore, when Huanyu TV announced the price of four versions, the crowd was not as excited as before.
The supreme version of more than 21000 yuan is really not acceptable to ordinary people.
As for the 15000 yuan of the basic version, he only has the function of voice remote control.
Although this function is also very good.
But they are also very excited about karaoke and games.
If you want to add any of these functions, you have to start at 18000.
"It's dangerous."
When Huanyu Electronics announced the price of its super TV, the heads of other TV manufacturers breathed a sigh of relief.
Although they know that Huanyu TV is really amazing.
But no matter how amazing, when the price is too high, people will also consider it.
Just like now.
The extremely excited human feelings just now became calm after announcing such a price.
That's not to say no one bought it.
Some families have good conditions and are enthusiasts. They won't care about the price.
So a dozen consumers placed orders for the supreme version of Huanyu super TV on the spot.
But more than a dozen consumers are too small to affect the masses.
Of course, they also know that Huanyu electronics doesn't want to cut prices.
But Huanyu electronics, like them, can't bring down the price at all.
How much can you lower the TV for 10000 or 20000?
It's no use dropping hundreds of dollars.
If you drop a few thousand dollars, you will lose thousands of dollars on one machine. Which manufacturer can withstand it?
"Let's go back."
Instead of staying in the universal TV exhibition area, the heads of TV manufacturers are ready to go back and digest.
Although the price of Huanyu TV is a little expensive, if they are given time, they will be their most powerful competitors.
They must seize the time to study universal TV.
Like his design.
His narrow border.
Of course, there are his voice remote control, karaoke system, game system
These seem not difficult to do, but his ideas are extremely advanced.
At the same time, they also feel that this is far from being as simple as it seems.
……
"Mr. Chen, it seems that everyone still thinks our pricing is a little high."
China TV products exhibition ended in one day's exhibition.
Huanyu TV has mixed feelings on this side.
Fortunately, their super TV has become the most popular presence in the exhibition area.
The worry is that such pricing seems to be generally regarded by onlookers as somewhat high.
This also worries Liu Zhihong.
Although Liu Zhihong has a position in the government, he also holds the position of CEO of Huanyu electronics.
Moreover, after Huanyu technology acquired Furi color TV, Liu Zhihong found that the whole TV factory had completely taken on a new look.
At this time, Huanyu electronics is no longer the original enterprise that needs technology but no technology and no capital.
Now Huanyu electronics has the support of Huanyu technology, and everyone in the whole factory is working very hard.
This also affected Liu Zhihong.
In particular, the success of their super TV has little to do with Liu Zhihong, but it also gives Liu Zhihong a sense of achievement.
This sense of achievement is much better than working for the government.
Sometimes, he would like to quit his job and devote himself to the manufacture of universal TV.
"High is a little high, but we can't lower the price for a while and a half."
Chen Yu nodded.
However, Chen Yu was not worried at all: "director Liu, don't worry, there are a large number of rich people in China. Although our price is high, there is not much burden for them."
"But the problem is that these rich people may not necessarily buy our super TV."
"Who said he wouldn't buy it."
Chen Yu said, "director Liu, don't forget that we have our own sales channels."
Liu Zhihong was stunned at this.
Immediately, his heart was excited.
Yongle Home appliances and Dazhong Electric appliances, the two home appliance chain giants, were acquired by Huanyu technology.
Of course, this is why Chen Yu dared to set such a high price.
No, Chen Yuzhen thinks these rich people will buy their own products.
If you don't have your own sales channel, don't say you set the price of 21000. Even if you set the price of 10000, users will feel expensive.
However, what if you put your super TV in the most concerned position of major home appliance stores in China at this time?
This is not what ordinary electrical appliance manufacturers can do.
Even a number of domestic home appliance giants can't do it.
It's not that they don't have this strength, but around 2000-2010, the sales channel has always had a strong voice.
Even in the next 2020, the sales channel is also one of the core keys to the best-selling of products.