There are no new year's celebrations in the United States. In addition to a few years ago when kids were in charge, there are no brilliant Christmas blockbusters these years.

"James, how about IMAX version terminator, the effect is different?"

"Boss, I think I need to increase my budget. The second terminator, I want to shoot it directly in IMAX. I saw Jurassic Park, and the effect is better than the transformation. "

In the face of God card's request, William White is very helpless, this guy's cost control, it is a disaster. Nima, if so, I don't know how much it will cost in the end.

"Fifty million dollars, no more. James, the company belongs to me. The investment in it is not. You don't know, these investments can be traded over the counter, that is to say, they are similar to stocks. "

Kashin turned his lips. He didn't think much of the boss's practice. If you can make money, you don't have to let one out.

"Well, boss, the project manager you sent last time is good. Let him control the cost. You know, I'm not very sensitive to numbers. "

well, this reason is very strong, strong enough to make complaints about William White. However, just know your own shortcomings. Just not so stubborn, these are not problems.

"Terminator? Isn't this movie over? How come again? "

"Don't you know, David? It's said that the IMAX version, the director's final editing version

"Lying trough, ten beautiful knives? There's a special price. Why don't you grab it? "

The unveiling of white cinema did not attract much attention. After all, there are only 20 or so, which is nothing. Two guys at the gate of the cinema are talking. Suddenly, a group of big children rushed over, and their mouths were swearing.

"Shette, if she can't get the ticket, Annie will be disappointed. If she is disappointed, when will my first brother's career end. Get out of the way, get out of the way. "

The two people who were pushed to one side were stunned. NIMA, do you want to exaggerate! Just rent a video and take it home. It's an old movie.

"Brothers, this is an old movie. Is there anything special about it?"

"Old movies? You know a wool, IMAX movie understand? There's a sense of being there. Are you from New York? " After saying that, a look at the Idiot's expression. The disdain on his face is really too much.

"Cut, isn't it 3D movie? It's no big deal. "

As soon as his voice fell, he was met with a loud laugh. The man with only one eye is more kind, so I explained it to him.

"Brother, those before are only Pseudo 3D, only IMAX version of 3D can have that kind of immersive feeling. Don't talk about the 3D movies that used to make people dizzy. "

The above scene happened not only in New York, but also in Los Angeles. At the same time, more than 10 regions of the world's white cinema, the same staged this scene.

Some people said, you don't pull it, there won't be so many people's attention. To put it bluntly, it's not from the industry. Who knows what IMAX is.

Well, you guessed right. This is shameless hype. From BBS, which young people are keen on, to TV news. William White hyped IMAX in a very covert and gentle way.

To put it bluntly, it's a bit of viral marketing. People who have seen it are all kinds of displays. People who don't get tickets are all kinds of envy. There's hope that you can roll the sheets. It's just a fabrication.

William White has decided to be shameless for this IMAX. Anyway, as long as you have money, everything else doesn't matter.

We can't do without hype. Professional investigation institutions have shown their reports. For this latest movie technology. Everyone generally maintained a wait-and-see attitude.

Nima, this is the rhythm of all the investment in hand. William White has already thought of it, when it comes to painting in Jurassic Park. IMAX tickets may not sell at all.

Three or four times the price is not a small number. People who are more price sensitive will not choose IMAX. So the hype in advance began.

In the face of the sudden popularity of IMAX cinema, Hollywood giants are stunned. They thought that William White would launch an advertising campaign in the years to come. Like his Tesla, he would increase his popularity through intensive advertising bombing.

However, they seem to be wrong, IMAX cinema quietly trial run. It didn't cause any waves, and there was no advertisement bombing. Everything was very Buddhist.

But why are you so red? This is not scientific at all!

What about good marketing masters?

What's the point?

Lying trough, an old film is so popular, when it's painted in Jurassic Park. You don't even have to think about places.

Tut Tut, if you want to talk about this theater line, the grade is really high. Those ordinary broadcasting rooms are also very luxurious. Well, this kind of place is really suitable for taking female potters to see."Boss, our plan is successful. It seems that those old guys should be excited."

"Well, there are ten every year, and we can't afford more. We still need to be careful. In case of a crash, there will be no one to go into the water in the future. "

"Yes, we'll gain wisdom by taking a cut. The storm in the 1970s caused heavy losses to many companies."

"The most important thing is the content. The films suitable for IMAX are actually very limited. Now the computer simulation technology is not good, there is no way to complete the special effects I need

"You should urge Lucas, who has made a lot of money recently. It seems reasonable to invest more in special effects companies. "

"It doesn't have much to do with him. The speed of 3D accelerator card is too poor to meet the requirements. It's not cost-effective to develop a GPU. Let's wait and see. It's the whole semiconductor industry. "

Lucas, of course, is very happy. When the terminator draws, he can make another profit. Originally, I was worried about the cost. Now it seems that my worry is totally unnecessary.

Well, we need to find some good scripts. William White is right. The bigger the production, the more suitable it is for IMAX. It's just that the smaller independent film companies are in trouble. These things are not something they small companies can think about.

The movie ticket of 20 US dollars, tut Tut, if it goes on like this, the box office record of ET aliens will be lost.

As a veteran of Hollywood, Lucas knows all too well. It doesn't matter whether these big guys like it or not, as long as the shareholders like it. Only big productions can attract the capital of Wall Street, and only big productions can bring big profits.

As for whether or not people will rush to the street, to tell you the truth, who cares.

Only, ten theaters a year. Trough, isn't that too much. When he first heard the news, Lucas thought it was hunger marketing. Now it seems that this is not the case at all.

He can now imagine what the draw will be like next year.

Eh, this guy, why do you want to do this? Take control of the cinema line in your own hands

As soon as the idea came up, it was cut off by him. Yes, that damn antitrust law. Don't say anything else, even the cinema line in his hands will need to be sold.

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