The first round of the "Second World E-sports Champions League" is undoubtedly brilliant and highly praised. Both at home and abroad, it is praised as the most outstanding "E-sports League". Lin Feng's completely commercial operation has made the "Second World E-sports Champions League" more attractive to the audience than any other E-sports event at present, and also made all the audience crazy for it.
However, the game is wonderful, but for all 18 clubs, balance of payments is the first. At present, the average annual investment of the 18 clubs is about 50 million yuan. If there is only input but no output, no matter how close the relationship between the boss of Wahaha and Lin Feng is, it involves the life and death of the club operation. No matter how close the relationship is, it is useless. After all, no one is willing to spend tens of millions of RMB every year, but there is no harvest.
Of course, the exception is people like Suleiman al Fahim who came out of the Middle East oil empire. Arabs are always the ones who have too much money to spend.
Since this competition is initiated by Lin Feng, Zong Qinghou and others give Lin Feng face and respond one after another, then Lin Feng must find financial resources for it. In the first year, in order to expand the popularity of E-sports Champions League, Lin Feng has sold his broadcasting rights for free. As for next year, it's hard to say which TV station to sign a contract with and how much profit it will make.
As for the ticket revenue, the seats in the 18 clubs' competition venues are 3500-4000 people. Although the venues are almost full, each ticket costs only 8-20 yuan, which can be described as low price. Taking into account the sales of team uniforms and other peripherals of various clubs, it only brings less than 2 million revenue a year.
With an input of 50 million yuan and an output of 2 million yuan, it is obvious that the income can not make ends meet.
In order to make more money, Lin Feng ran an official magazine, life of e-sports, in the name of E-sports League, which was sold before each round of competition. The content of the magazine is to analyze the classic matches of the last round of league matches, comment on the star players of the last round, publish the player ranking and club ranking of each game in the magazine, interview a popular player every week, and predict the next round of league matches.
The sales volume of "e-life" is very good. The first issue sold 1.2 million copies, and each magazine sold for 10 yuan. After witnessing this gratifying achievement, Lin Feng also plans to open magazine branches in Europe, South Korea, Taiwan, North America and other places, expand it to multi language edition, and strive to make it the most authoritative E-sports magazine in the world. Lin Feng believes that E-sports will definitely be a long-term industry. As long as the "Second World E-sports Champions League" keeps the title of the best E-sports League in the world and has the best professional players, the sales volume of this magazine can be guaranteed.
After all, when all the professional players of the "Second World E-sports Champions League" sign a contract, each club has the right of portrait. Without the consent of the club, the players are not allowed to be interviewed privately. This move is intended to attack other E-sports leagues, but now it has also completed the newly released "life of E-sports".
The future game industry will be divided into three parts: stand-alone game, online game and electronic competitive game. One single game may be swallowed by online games sooner or later, while E-sports games will continue to radiate its light and compete with online games.
"Boss, Mr. Ding Lei, President of Netease, has arrived." When Lin Feng conceived the bright future of the Champions League, Ding Lei came to see him.
Lin Feng's eyebrows jumped slightly, and the corners of his mouth suddenly showed a happy smile.
"Mr. Ding, it's a great honor for you to come." Lin Feng warmly went to meet Ding Lei in person.
"Lin Dong, you are still exaggerating." Ding Lei light a smile, but the brow but twist into a piece, obviously in the heart have something to worry about.
Lin Feng light a smile, in the heart nature clear Ding Lei comes at the moment what. Netease's current situation is not good. Because there is no profit project, it has been suspended by Nasdaq. This time, it has invested the remaining funds into the e-sports Champions League. Now Netease is almost out of business.
"Mr. Ding, I don't know what to do with me, but it's OK to say so." Lin Feng said with a smile.
Looking at Lin Feng in front of him, Ding Lei sighed.
Once upon a time, he was so high spirited that he directed the domestic IT industry. But the collapse of the Internet bubble brought NetEase into financial crisis, making it the first IT listed company in the us to be suspended. Once the scenery of the three major domestic portals, now is unbearable. New wolf was swallowed by Lin Feng, Sohu now rely on a "apple pie" to open the campus market, barely support. As for its own Netease, it is even more miserable and almost bankrupt.
Now the industry has been re evaluated by the four major domestic portal sites - Tencent, Baidu, Sohu, Netease. Its ranking can see the status of the four major portals. Among them, Tencent and Baidu are the most popular. Tencent relies on QQ, an instant chat tool, to occupy absolute customer resources. Baidu relies on Baidu search engine, as well as the financial resources behind Lin Feng, and Tencent each occupy one day. Only Sohu and Netease will almost become the dust forgotten by the public.
As for this time, why did Netease use up all its financial resources to invest in the e-sports Champions League held by Lin Feng when the financial situation was tight? This is also why Ding Lei is optimistic about the future of E-sports. If you don't come in now, Ding Lei will regret it in the future. Anyway, the more than 10 million yuan (18 E-sports clubs, Netease invested the least, Wahaha invested the most) can not save the fate of Netease. It is better to invest it in an emerging industry with a very promising market.
After all, the e-sports Champions League was initiated by Lin Feng. With Lin Feng's current financial resources, Ding Lei absolutely believes that Lin Feng can make the "Second World E-sports Champions League" the most successful E-sports League in the world, and even the most profitable one.
Facts also prove that Ding Lei's judgment is extremely wise. Now three rounds later, the scene is more and more popular. 4000 seats are not enough. Most of them can only watch the live broadcast at home or in Internet cafes. Many E-sports players hope that the e-sports league can expand the competition venues.
In addition, the sales volume of e-life, the official magazine, has also been rising. Especially after the English, Korean and Spanish versions were launched, the sales volume of e-life has reached an amazing 4 million copies per issue, and this figure is still rising. Experts predict that it will not be difficult for the sales volume of E-sports life to exceed 10 million.
After all, in the "Second World E-sports Champions League" high salary lure, more and more players into the e-sports market, hoping to become E-sports players. Even if you can't become an E-sports player, it's good to buy a magazine to enjoy the competition of these players and see the ranking.
Therefore, Ding Lei does not regret that he has invested all the remaining working capital of Netease into "Netease E-sports club". However, all the money has been invested, but it is not possible to make profits in a short time. Now Ding Lei comes to Lin Feng, hoping that Lin Feng can help him solve Netease's current difficulties. After all, when there was a "new era" alliance before, Lin Feng invited him, but he was a long time late.
"Mr. Lin, everyone knows about Netease, and I won't say anything polite. I'm here today to ask for help from Mr. Lin. I don't know what Lin Dong can do to save Netease now. " Ding Lei said sincerely.
Lin Feng smiles.
"Mr. Ding, it's hard for Netease's portal website to maintain normal operation only by advertising revenue. After all, all domestic online games habitually log on to Tencent or Baidu, and Netease and Sohu have been gradually forgotten." Lin Feng said.
Ding Lei listened to sigh tone, this words is very ironic, but it is a fact. Depending on QQ's absolute market share, netizens are the first choice to open Tencent when viewing current affairs and news. To search for information, they use Baidu, Netease and Sohu.
"So Netease must develop new industries. Now the game industry is very hot. I heard that Netease is developing an online game called dream journey to the west, right Lin Feng said.
Ding Lei nodded. This online game is also valued by Ding Lei, but the process is not very smooth, several members of the development team face other game companies poaching, has been hesitant. After all, the current situation of Netease is too miserable, but Ding Lei can not give any commitment. And there's no money on hand to keep the game going. And the most important point is that at present, the "second world" is the only one in the domestic online game industry, but Lin Fengfang says that he does not set foot in the 2D round online game market. As a result, other game companies that are unable to compete with the "second world" have turned to the 2D round online game market, which makes the market too competitive, Ding Lei is not confident that "dream journey to the west" will make money when it is developed.
Hesitation, hesitation, Ding Lei in this hesitation, just to find Lin Feng.
"Mr. Lin, I want you to invest in Netease and dream journey to the West." Ding Lei thought for a long time and said sincerely.
Lin Feng listened to a joy in the heart, oneself have been waiting for Ding Lei this words. It's true that the competition in the domestic 2D round online game market is unprecedented fierce because it released the "second world" and did not enter the 2D round online game market. But Lin Feng knows better than anyone about the prospect of dream journey to the West. At that time, "dream journey to the west" broke the record of 2.56 million people online at the same time. Of course, it can't compare with the highest online record (5.01 million people) created by the "second world", but there is no doubt that "dream journey to the west" is the king of the 2D round online game market.
Especially when thinking of Chen Xiaowei, the "ninth city", Lin Feng smiles coldly. It's time for this woman who has been looking for her troubles to give her a thorough blow.
"Dream journey to the west" is the best weapon to give it a thorough blow( To be continued, if you want to know the future, please log in www.qidian.com , more chapters, support authors, support legitimate reading!)