The Shanghai conference, which has made a great record in the history of computer sales, was held on October 1, 2002, the first day of China's golden week. The computer manufacturers present included representatives from Dell, HP, Lenovo, Sony and Toshiba.
China is the future it "gold" market. These computer sales companies can't let the "second world" break the rules of the game, let alone be the only one. Although for multinational companies like Dell, Sony and HP, the market share of personal computers only accounts for about 20% of their total sales, which does not pose a major threat to their overall profits.
But this trend is extremely serious. Moreover, many companies are optimistic about the Chinese market and the emerging "gold" market. At the same time, I am also afraid that the "second world" computer sales model will start. Once it develops to a certain scale, it will seriously threaten their existence.
Threats must be nipped in the bud. In particular, "second world" has "amd" CPU and "ATI" graphics card, which is a headache for other computer sales companies. Although at present, whether it is CPU or graphics card, "the second world" is oppressed by "Intel" and "NVIDIA" and is in a backward situation. But who is right about the future!
Therefore, "Dell" and other companies set up temporary strategic alliances to put pressure on the "second world". If the "second world" does not comply with their requirements, they will unite "Intel" and "NVIDIA" to resist the "second world". Using its huge sales network and sound after-sales service, to coerce the "second world" and force it to raise prices.
"Mr. Lin, if you don't raise the price, we will accuse you of unfair competition to the world trade organization, and will jointly punish you," said Yongtian Qingkang, President of Sony China.
Originally, sales of "smart" computers had nothing to do with Sony. At present, Sony has only launched laptops, not desktop computers, which is different from the "second world". However, what Sony values is the prospect of "second world", a new super company that is likely to become its rival.
During this period of time, Sony heard that Sega intended to sell its hardware development department. According to internal rumors, the most likely person to take over is Lin Feng, a Chinese.
Sony has four brands: PS game console, TV, Walkman and digital camera. In view of the current industry situation, it can be said that except for the TV and digital, there is no business dispute with Lin Feng at present, the other two brands of Sony have business competition with Lin Feng, or may have competition in the future.
One of the most resentful is walkman. Originally, Sony's Walkman led the world for decades. As a result, since the launch of MP3 format, Lin Feng launched "phantom mp3" and "apple" also launched "iPod". The two companies joined hands to carve up the Walkman market, making Sony's Walkman market share shrink sharply.
In terms of games, if the rumor is true and the buyer of Sega's hardware development department is really Lin Feng, then the two companies will naturally become enemies. Sony does not believe that after Lin Feng's acquisition of Sega's hardware department, it will not launch the corresponding home game console. Before "Microsoft" spared no effort to promote "Xbox", who knows whether Lin Feng will smash his home game console with money in the future.
What's more, the second world is now launching smart computers. Who knows if the second world will launch laptops in the future. Therefore, Yongtian Qingkang was ordered to participate in the "Shanghai conference" in order to attack the "second world".
Lin Feng took a light look at Yongtian Qingkang and gave a sneer. Although Sony is so proud now, next year will be the most gloomy year since its establishment. When Sony's financial statements are released next year, it will be a headache for Sony. In 2003, Sony announced its 2002 results. Sony lost 926 million US dollars in the whole year, while Sony Ericsson's mobile phone division alone lost 240 million US dollars. Of course, Lin Feng can only remember the news and can only worship "that year", which is also the reason for PS2 fans.
However, in this case, Sony has the leisure to challenge itself, which is really insidious. But Lin Feng had a plan.
"Mr. Yongtian Qingkang, accuse me of unfair competition, and want to punish me jointly? Ha ha, what a joke. If I was forced to raise the price, would I also violate the "cartel" treaty? I remember that in 2000, Mitsubishi was fined $134 million by the U.S. Department of justice for being accused of participating in an international cartel with fixed prices. Mr. Yongtian Qingkang doesn't want to set this trap for me, does he Lin Feng said with a sneer.
"Mr. Lin, you are insulting me!" Yongtian Qingkang retorts indignantly. This is a big blow to Sony. If it is publicized, its share price will definitely drop.
In developing countries, the monopoly law almost does not exist. However, in western countries, "monopoly law" is very strict. Sony never wants to establish Mitsubishi.
Lin Feng's words were exported, and the representatives of other computer manufacturers looked at each other. They didn't expect Lin Feng to be so fierce. Without waiting for them to speak, they gambled with the "cartel clause" in the anti monopoly law. This makes them want to let Lin Feng's plan to raise prices, has not yet been export will be blocked.
Lin Feng swept a circle of representatives from the corner of his eyes and laughed to himself.
"Well, ladies and gentlemen, today we are not here to fight. I know your purpose. First of all, I would like to make one point clear that second world is a very friendly and open-minded company. It will never use its own power to suppress other companies. " Lin Feng said gently, but then his face changed, "but if some companies want to oppress our company by power or other things, I can tell you very responsibly - better be a broken jade than a broken one."
Many company representatives, you look at me, I look at you, a face of horror. They didn't expect Lin Feng to be so resolute. They come here today only to put pressure on Lin Feng, not to declare war on him. If a declaration of war is declared, it will not be good news either for them or for the "second world". It will definitely hurt both sides. In the end, it will only take advantage of the "Intel" who is watching the play at the moment.
"Mr. Lin, this is serious. Today we just want to discuss the current situation. We are not bullying others. We are all equal, just for the sake of making money fairly and equally." Wang Xiaoyan, a representative of Lenovo, came out to make a round.
Lin Feng glances at the people who are slightly shocked and smiles to himself. All of you are representatives of various companies. You only have the right to attend, but you don't have the right to make decisions. Lin Feng is not afraid of them. Because now has "amd" and "ATI" of the "second world", and these companies are a subtle symbiotic relationship, no one can do without who.
They jointly put pressure on themselves. They just took advantage of the fact that the representatives on the scene had no decision-making power, put pressure on them in reverse, and told their bosses behind the scenes that their "second world" was by no means easy to bully. Negotiation can be done, but it must be done in good faith and on an equal footing.
Lin Feng took advantage of Wang Xiaoyan's steps to ease his tone.
"I know that you are worried that our company will launch other models of computers in the future, which will affect your interests. Here, I can assure you that you can rest assured that our company's launch of" smart "computers is aimed at promoting the development of computer education in China, not to compete with your computer manufacturing and sales companies." Lin Feng said with a smile.
"Mr. Lin, we believe you won't be like this either, but it's just empty talk after all. We can't restrict your company to launch other models of computers in the future." Fu flaunt, a representative of Dell, frowned.
"Oh, what suggestions do Mr. Fu biaoping and your representatives have?" Lin Feng asked.
People looked at it, and in the end, it was Dell that represented the people.
"I hope to reach a friendly agreement with your company, your company will only launch low-end entry-level computers, computers below 3000 yuan, we will never take any action to interfere in your business activities." Fu flaunt said.
Originally, people hoped that Lin Feng would raise the price of "smart" computers to the point where people could compete with them. However, Lin Feng has blocked people's mouths with the "cartel clause", so they have to adopt the second plan to limit Lin Feng's computer sales price.
A 3000 yuan computer can only be an entry-level computer with limited performance, which has little impact on many companies.
Lin Feng smiles faintly.
"What good is that for me?" Lin Feng sat down and asked.
"Mr. Lin, you are breaking the rules of the game. If many of our companies join hands to launch the corresponding price reduction strategy, and unite with Intel, I believe AMD's CPU and ATI's graphics card will not be sold at all Yongtian Qingkang sneered.
Lin Feng glances at the arrogant Yongtian Qingkang, turns his eyes and ignores the silly bird. When Yongtian Qingkang is half dead, he talks about the story leisurely.
"Ladies and gentlemen, in ancient times, there were two fishermen. One used large sailboats to cast nets and the other only used small fishing boats to fish with forks. And a group of businessmen are waiting for two fishermen's fish to be sold in the market. Fishermen who use modern fishing boats not only have plenty of fish, but also are fresh. For those fishing with small sailboats, there are only a few fish at a time, and they are not fresh enough. But why do these businessmen still buy fish from small fishing boats when they buy fish from large sailboats? " Lin Feng looked at the crowd and asked.
After listening to this, many representatives did not understand what Lin Feng meant. Fishermen who cast nets with large sailboats are "Intel", fishermen who fish with small fishing boats are "amd", and businessmen are computer hardware buyers. The meaning of this story is that the reason why businessmen want to buy the fish of small fishing boat fishermen is because of competition. Although this small fishing boat is small and the fish is not fresh enough, its value is to ensure that the large sailing boat will not monopolize the fish price. Otherwise, it is the businessmen who suffer in the end.
This is Lin Feng's reminder that if they punish "the second world" in this way, they will benefit only one company - "Intel", and the victims are not only the fishermen of small sailboats, but also businessmen.
"Mr. Lin, we know what you mean. But if the fishermen of this small fishing boat go to the market and sell it themselves, and the businessmen have no profit, will they care who they buy? " HP representatives said.
Lin Feng made a "bingo" gesture with a smile.
"So, I can promise not to launch other models of computers, but you must also give me some benefits." Lin fengxiao said.
"Mr. Lin, speak up." Wang Xiaoyan, the representative of Lenovo, said very sincerely that, at the same time, Yongtian Qingkang, the representative of Sony, who wanted to speak, secretly scolded in his heart that this Japanese was full of troubles. As soon as he opens his mouth, he is blocked by Lin Feng's "cartel clause". They want Lin Feng's "smart" computer to raise its price. If they ask him to open his mouth again, I'm afraid he won't have to talk about any terms and go home directly.
Lin Feng smiles.
"Very simply, I hope you will increase your orders for AMD CPU and ATI graphics card. Of course, I will give you the title of "second world" recommending dedicated game computers. " Lin Feng snapped his fingers.
Many representatives took a breath, but Lin Feng did not expect to make this suggestion. And looking at Lin Feng's confident smile, many representatives feel as if all this is in Lin Feng's calculation. However, "second world" recommends the title of dedicated game computer, which is more attractive. After all, it has entered the era of online games. Most people buy computers just for the sake of games.
"Hehe, at the same time, not only can I promise that you will only launch computers under 3000 yuan, but also I can promise that you will not set foot in the enterprise purchasing computer market in the next five years." Lin fengxiao said.
To everyone's surprise, this is the real economic lifeline of many computer manufacturing and sales companies. But does Lin Feng say you can get involved?
"Ha ha, don't forget that I am a Chinese, and our company has CPU and graphics card technology, which can provide customers with the best cost-effective computer." Lin fengxiao said.
Many representatives frowned. This is indeed a thorny issue.
"Mr. Lin, this matter is of great importance. We can't make a decision. Can we discuss it with the headquarters?" The representative of Dell said.
"Sure, please." Lin Feng stretched out his hand.
The meeting ended temporarily, and many representatives rushed back to the hotel to get in touch with the headquarters to discuss Lin Feng's proposal.
"Boss, will they really agree?" Wu Zhaopu asked.
"Don't worry, they will. Because "amd" is indispensable in the world now. They will make rational choices for their own interests. But I'm afraid Intel never thought that this time it would become an opportunity to fight against its absolute hegemony. " Lin Feng smiles( To be continued, if you want to know the future, please log in www.qidian.com , more chapters, support authors, support legitimate reading!)