Chapter 592

Lin Feng was very surprised. He didn't expect to receive a phone call from Steve Ballmer, President of Microsoft, and Steve Ballmer had a very careful interview with him.

Later, the two met at a cafe in San Francisco. After a brief conversation, they went straight to the subject.

"Mr. Ballmer, what's your date for?" Lin Feng asked directly.

"Mr. Lin, our company is very interested in your holding company 'avenue-a', and has acquired 20% of the shares in the market. I wonder if Mr. Lin is willing to transfer 51% of your shares. This is our acquisition plan. I believe the price will satisfy Mr. Lin very much." Ballmer smiles and hands Lin Feng a contract.

Lin Feng was slightly surprised. He didn't expect that Microsoft wanted to buy its own "avenue-a" company‘ Avenue-a 'is an Internet company that Lin Feng invested on Abby Cohen's advice last year. At that time, he bought 51% of the equity of avenue-a for us $180 million. After the acquisition, avenue-a has changed its name to "aquantive", and its main business is to plan and implement Internet-based advertising services for many companies in the United States.

Lin Feng can also understand that Microsoft wants to acquire its own "aquantive" company. Now the influence of "Google" is becoming more and more significant. Almost all Internet users rely on its services. In the future Internet age, "Google" is bound to impact the position of Microsoft. Microsoft is now preparing for a rainy day, and it is reasonable that it wants to acquire its own "aquantive".

Lin Feng took the contract with a smile, opened the contract, saw the terms of the acquisition, slightly surprised in the heart. Microsoft is a big hand!

At present, the share price of "aquantive" is $19 per share, but Microsoft's purchase price is more than double, willing to buy 51% of Lin Feng's shares at $39 per share.

The total share capital of "aquantive" is 100 million shares. Lin Feng owns 51% of the shares, which is 51 million shares. Microsoft's acquisition price of $39 per share is $1.989 billion. In one year, Lin Feng's initial investment of 180 million US dollars has increased 10 times.

"Mr. Ballmer, Microsoft is a big hand." Lin Feng carefully looked through all the terms and said with a smile.

Steve Ballmer gave a faint smile. The reason why Microsoft is willing to buy "aquantive" at twice its price is also helpless. After entering the Internet age, Microsoft has made at least two mistakes. First, miss the MP3 market, let Lin Feng's "phantom" and "Apple's" iPod "make a pot full of money, although later Microsoft and Lin Feng cooperation to promote wma format, but the wma format in sound quality does have a certain gap with MP3, up to now is only a half red not red embarrassing situation.

But miss MP3 market, Microsoft still can accept. What Microsoft really can't accept is that it underestimates the potential of the search engine market and the impact of the Internet. We have directly watched the rise of "Google". According to the current development of the global Internet and the ambition shown by "Google", Microsoft's position in the IT industry will be shaken in the future. This is not allowed by Microsoft. Microsoft must start to clamp down on "Google" as soon as possible to ensure its absolute position.

Moreover, the Internet search engine advertising profit is enough to make any company envious. And "aquantive" company, in this area of business and customer resources is Microsoft value. As for the purchase price of $39 per share, Microsoft has repeatedly measured this.

First, Lin Feng has an absolute controlling interest. No matter how Microsoft buys, how it announces various rumors, and how the stock price of "aquantive" fluctuates, Lin Feng can stand still and watch it change. Therefore, Microsoft wants to buy a fully controlled company, the price paid is huge.

Second, it's Google“ The strong rise of "Google" has brought "Google effect". All companies associated with "Google" are favored by the industry. For example, the "aQuantive" company of Lin Feng holdings is the same. In the past year, the share price has risen from 3 yuan to 19 yuan in the shadow of the Internet bubble, and it will continue to rise in the future. Therefore, Microsoft also had to come up with a purchase price of 39 yuan.

Third, Lin Feng is too rich. Lin Feng's personal assets are second only to Bill Gates and Warren Buffett. If the purchase price is too low, Lin Feng will not be moved at all. For Lin Feng, this "aquantive" is in hand, and it's good to make money slowly. Anyway, Lin Feng is not short of money.

Therefore, after careful analysis, Microsoft's Acquisition Department set a purchase price of $39. This is enough to represent the sincerity of Microsoft, and should also be able to move Lin Feng. Therefore, Steve Ballmer drank coffee confidently, waiting for Lin Feng to nod his head.

Unexpectedly, what depressed Steve Ballmer was that after reading the contract, Lin Feng, like him, sat in Diaoyutai, sipped coffee and said nothing. This depressed Steve Ballmer.

Originally, he thought that Lin Feng would be a little excited, and then very happily agreed to transfer the shares of "aquantive". Then he looked down on Lin Feng, the world's third richest man, who had risen abruptly recently. After all, making nearly $2 billion in a flash, Steve Ballmer believes anyone will be happy. Who expected that Lin Feng would be so calm, as if this was not a $2 billion contract, but a $20 contract.

Wait—— Although Steve Ballmer is very itchy and wants to know what Lin Feng thinks, after all, this "aquantive" is related to a more important "sharp weapon" for Microsoft to fight against "Google" in the future, so he can't show too impatient appearance, so as to avoid Lin Feng taking this opportunity to start.

Be indifferent, be indifferent—— Steve Ballmer constantly warned himself that he should never be impatient.

Such is the case with negotiations. Whoever is more stable will be more able to take the lead.

Unexpectedly, three cups of coffee, time has been from 2 p.m. to almost 4 p.m., two people have been here, you a mouthful, I a mouthful, quietly tasting coffee, as if very leisurely retirees, sitting here enjoying the sunshine of San Francisco, savoring the wasted life.

Steve Ballmer looked at his watch and cried. These two hours were wasted. He spent two hours sitting in vain, but he was a big man with hundreds of thousands of dollars per minute. He actually sat here drinking coffee for two hours in vain.

Do you have so much leisure, so much time to waste—— Steve Ballmer took a silent look at Lin Feng. He doesn't understand. It's good enough for him to sit here for two hours and hesitate. What's more, Lin Feng is also the third richest man in the world. How time flies!

In terms of time, this is what Steve Ballmer, a top wage earner, doesn't understand. As the president of Microsoft, he is naturally haunted by Pepsi. It's a bit like a crime to waste these two hours. But if Bill Gates, the founder of Microsoft empire, sits here for two hours, or even two days, Bill Gates will have time to accompany Lin Fengmo. After all, there are employees to do the work, and the boss is only responsible for making money. Unfortunately, Bill Gates is not good at negotiation. He is good at software design.

That's the difference between a boss and an employee. Therefore, in the end, Steve Ballmer couldn't stand it any more. He could only break the deadlock.

"Mr. Lin, it's been two hours, one minute and 25 seconds. Have you thought about it?" Steve Ballmer looked at his watch and pressed Lin Feng for the right time.

Lin Feng smiles faintly.

In these two hours, Lin Feng is not really competing with Steve Ballmer, but is thinking about the benefits that this contract can bring to him. Indeed, Lin Feng is very satisfied with the $2 billion contract. But Lin Feng thinks the contract can bring him another gain.

Microsoft wants to acquire "aquantive" just to fight against Google's "dynamic advertising reporting and targeting" technology. Of course, Microsoft can also do research on its own. There is no problem in technology, but it costs too much time and energy. Moreover, everything has to start all over again, and it may not be able to occupy the market in the end. It's better to buy an existing company with similar technology. Lin Feng's "aquantive" is the company with the most strength and market besides "Google" in the current market.

Since it is Microsoft's "sharp weapon" against "Google", Lin Feng ponders whether he can use this contract to put pressure on "Google" to satisfy his desire to successfully finance "Google". What's more, Microsoft is so in urgent need of "aquantive". Naturally, Lin Feng will not be transferred at the price of $39.

Bargaining is the most common behavior in the business field. Naturally, Lin Feng has to bargain with it to fight for his best interests.

"Mr. Ballmer, your price of $39 is very attractive." Lin fengxiao said.

Steve Ballmer looked down slightly on his face. This is Microsoft. As long as Microsoft sees something, it will succeed. Unexpectedly, what Lin Feng said made Steve Ballmer unable to keep calm and elegant.

"But I think the price is too low. It will cost at least $50 a share for me to sell" aquantive. " Lin Feng looks at Steve Ballmer with a smile.

"What! 50 dollars a share? Mr. Lin, are you joking? " Cried Steve Ballmer.

"Aquantive" company, the current price of 19 dollars, Lin Feng actually bid 50 dollars to transfer, this is too outrageous. At Lin Feng's price, Microsoft would have to spend at least $2.55 billion to acquire 51% of Lin Feng's "aquantive". But they bought 20% of the outstanding shares at a cost of $380 million.

It's not worth it（ To be continued, if you want to know the future, please log in www.qidian.com , more chapters, support authors, support legitimate reading!)