Chapter 418

(error correction: the CBRC was not established until 2003. In 1996, banking supervision and monetary policy were not separated. They were all the businesses of the people's Bank of China)

Zhang Ke always respects Tang Xueqian as his father's generation and pays attention to maintaining the humility of his younger generation. He also stops short on the future economic situation in Southeast Asia. When Tang Xueqian asks about the economic problems in the city, he answers. He says too much, which may not be appropriate. More content, ye Zhenmin has explained it thoroughly in his article, even as ye Zhenmin, It is not mainstream for him to expound this argument at this time.

What can be affected by the impact, let time verify the rest.

At about four o'clock, Zhang Ke walked out of the municipal government and stood on the sidewalk, blowing the autumn breeze. Waiting for the traffic lights across the street to change, he didn't let Fu Jun drive into the municipal government. Whether it was Volvo or Audi with military brand, it was too conspicuous. It was yellow after autumn. It felt good to walk through the city occasionally.

Zhang Ke thought so, kicking the small stones on the cement pavement under his feet and putting his hand in his trouser pocket, thinking whether to pick up Tang Jing at school or call Fu Jun to drive him to Xiangshan to see the construction progress of Wanqing school.

"Ke Shao..."

Zhang Ke turned to see Li Yihua putting the cigarette end on the gray grey Wutong tree and asked him, "wait for me here?"

"I have to make sure that the experience of these two days is not a dream," Li Yihua flicked the twisted cigarette butt into one side of the trash can. "You know, it's hard to tell."

"I also have the feeling that life is like a dream," Zhang Ke smiled. "I'm usually not stupid enough to slap myself."

"I really pinched myself twice," Li Yihua said mockingly. "I didn't see Ke Shao's car in the parking lot, so I squatted here and smoked for a while..."

Zhang Ke walked over and saw that the Wutong tree was twisting a lot of black spots. It seemed that Li Yihua had smoked a lot of cigarettes here, and stretched out his hand to smoke for him. Li Yihua took out the empty cigarette box, crumpled it into a ball and threw it into the dustbin. He ran to the nearby tobacco store and brought a bag of Yunyan.

"I want to ask you some questions..."

"Why me? Why you?" Zhang Ke asked Li Yihua.

Li Yihua nodded.

"Jinhu plans to participate in the city commercial firm. I happen to be the boss of Jinhu. It's incredible, so there's no need to make a fuss," Zhang Ke explained with a smile, "Things in the credit union are too troublesome. I'm a impatient person, so I need a sharp knife. The things you just said happen to be your failure experience in Chengdong Credit Union for a short time. The credit union is more used to treating you as a non pragmatic dreamer, but my ideas are often different from others."

Li Yihua opened his mouth, was stunned for a while, and then smiled and said, "only a handful of people know the truth. In the past, the Credit Union also followed the practice of some enterprises to compete for posts, but it competed. However, he wanted to use his own ideas to attack Chengdong credit Union, and he was transferred back to the Union for the crime of 'fooling around' in two or three months."

"Chinese people are used to pulling out silk and cocoons step by step," said Zhang Ke, holding a cigarette in his hand. "Let you enter the preparatory group for the time being. I don't want you to get along well with others in the preparatory group..."

"Director Zhao is not also in the preparatory group," Li Yihua smiled mockingly. "How can we live in harmony?" Zhao Shi has to be crazy to know this. At this time, he won't worry about him. He is targeted everywhere in the preparatory group, which is predictable.

"Don't just stand here and talk, go to Xiangshan," Zhang Ke called Fu Jun to pick them up and told Li Yihua what he wanted while waiting for the bus, "You should have a deeper understanding of the people and things in Haizhou than me. Who has the potential to develop with the enterprise? You should have more extensive contact than me. I hope that the established urban commercial bank can become the backing of the overall expansion of Haizhou industry. I and the other two shareholders have made a commitment not to finance from the urban commercial bank. Naturally, I don't want to see the urban commercial bank become a small profit The tools in the hands of the benefit group... "

Li Yihua is also clear about the meaning of Zhang Ke's words. Zhang Ke has the ability to send him to the position of president of the urban commercial bank, but the urban commercial bank he supports should implement Zhang Ke's financial strategy.

Li Yihua asked, "why is Jinhu so enthusiastic since it doesn't need financing from urban commercial banks?"

"Broader influence means broader power," Zhang Ke said with a smile. "Am I still a very ambitious person?"

"Maybe it's easier to accept it from a 40 year old middle-aged man." Li Yihua said this without concealment. He was only thirty-six years old. Although he was shocked, hearing Zhang Ke say so, he could naturally understand his foresight. In the eyes of this young man who is young only by age, but with quiet speech and appearance, wealth is no longer an extremely eager target. There are many rumors about Jinhu in Haizhou At this time, Li Yihua can't wait to know the deeper truth.

When Fu Jun drove over, Zhang Ke invited Li Yihua to the school site on the South Cliff of Xiangshan and said to Li Yihua, "go and meet the big customers after the city commercial firm."

Wanqing devotes her energy to private schools and botanical gardens, that is to say, the economic activities of Haiyu company will be limited to Haizhou to a large extent. The funds under her name will be transferred to urban commercial banks as deposits, which will not be greatly affected by the geographical restrictions of urban commercial banks. Urban commercial banks need to develop and draw in a large amount of deposits to support their financial services for financing. The biggest restriction on the newly established urban commercial banks is that they can only carry out financial business locally. It was not until 2003 that the regional restrictions were gradually liberalized. The economic activities of Aida and Xinguang are mainly outside Haizhou, so it is impossible to deposit long-term funds into urban commercial banks. However, the economic activities of Aida and Xinguang are large-scale, and some of them leak out from the fingers. They are the major customers of credit cooperatives with a deposit and loan scale of only 500 million. However, they are still not comparable with Haiyu company. Haiyu company has nearly 300 million dividends from Aida this year, As long as half of the cash flow goes from urban commercial banks, the business of urban commercial banks can move forward to a big level. In addition to Haiyu company, Shengqing, Shao Zhigang and Zhang Zhifei have no plans for large-scale expansion, and can become major customers of urban commercial banks.

Zhang Ke is sure enough to lift Li Yihua to be the president of the city commercial bank.

After autumn, the evening scenery under the South Cliff of Xiangshan Mountain is very rich. The maple leaves on both sides of the corridor give the cool wind after autumn. Zhang Ke PI smiled.

Li Yihua looked at the woman who was said to be the most rich and powerful woman in Haizhou and a widow. It was probably because of her good family background and long-term rich life that the woman in front of her showed her elegant and noble temperament.

Haiyu company will take a stake in the city commercial bank, and will send Li Yihua to the position of president of the city commercial bank. Even if it is acting for others, even if it is formal respect, it will also lead him to visit and also visit Ye Jianbin.

After a short conversation in the office, Zhang Ke asked Fu Jun to take Li Yihua back to the city. He stayed.

"Just want to come and see me. Where are you going at night?" there was no one else in the office. The evening was pleasant and relaxed. The upright posture showed tenderness and charm in the elegant temperament.

"Go out for a walk. It's so beautiful outside. It's a pity to stay here," Zhang Ke helped Wanqing pick up her dark coat from the back of the chair. "Shall I wait for you to put it on?"

Wanqing looked outside through the frosted glass. Zhang Tingren was not in the Secretary's room. She turned around and gave Zhang Ke Rouwan's back and asked him to help him put his coat in the button. Her heart was beating, but there was some excitement of cheating.

The exquisitely cut navy blue coat, the lake blue pleated snow gauze thick shirt, the dark denim narrow skirt and the knee length crocodile leather boots all give people a cold and rigorous feeling. This is Xie Wanqing's working image. Only Zhang Ke can feel the hot flame wrapped in the cold ice.

"I'll drive back later." Wanqing came out of the office and met assistant Zhang Ting.

Although you can see the beautiful scenery after autumn through the glass wall in the office, it is not as fresh and pleasant as the breeze on your delicate face and the fragrance of flowers in the garden.

Turn into the path paved with pebbles in the bamboo forest. Xie Wanqing puts her hand in her coat pocket and asks Zhang Ke to stretch out a hand. Even if people see it, they just think they are close together.

"Go to Xinwu at night and take Yang Yun and Liu Minghui together. The winery in Xinwu has been prepared. I'm too lazy to use my head and pull them to give my father a move."

"You are really thorough in employing people," Wanqing smiled, and Ren Zhang Ke scratched his palm with his fingers. "Kewang has made great moves recently."

"Xie Jiannan still has a set of market. DanJin oral liquid still helps Zhengtai get money. Haitai has also accumulated considerable experience in the field of commodity circulation. At present, all market data are positive. It's not surprising that they want to be the king of science and technology."

"Will you talk to Liu Minghui again?"

"Yes, after all, he has made contributions to Aida; he has no wider way to go to Kewang." Zhang Ke nodded. If he didn't want to retain Liu Minghui at last, it's not necessary to force Yang Yun to go with him to Xinwu this time.

The night wind blew and the bamboo shoots moved and rustled. Zhang Ke twisted the palm of Wanqing's hand. He really wondered why he could not make every skin so tender and smooth. When he twisted and pinched it, he felt very * * and said to her, "there's something I want to tell you. I want idado to pay for goods in Hong Kong for a few months..."

"Ah?" Xie Wanqing turned to look at Zhang Ke. "You've been studying the financial defects in Southeast Asia these days. Do you want to fish in troubled waters?"

"It's not so easy to fish in muddy water. Taking advantage of the fire and looting will avenge others," Zhang Ke smiled. He only knew that in the Asian financial storm, any wantonly short trading in Hong Kong's foreign exchange market and stock market should be filed with the regulatory authorities. It's easy to take advantage of the fire and loot, but we should also prevent settling accounts after the autumn. If Jinhu wants to expand its industry, its relationship with the government cannot deteriorate, Even if you have to do something to take advantage of the fire, you have to do it skillfully, said with a smile, "When Hong Kong returns to China next summer, its economy will easily be kidnapped by politics. Before the crisis, there will always be the craziest prosperity. During the most prosperous period, our main goal is to smoothly put IDA electronics into Jiaxin industry. Others are just to earn some pocket money. Besides, the 200-300 million capital may even be a loach in Hong Kong, a global financial center Not to mention, you want to eat others, and they still want to eat you with their mouths open. "

Yuexiu (Hong Kong) is responsible for the re export trade of decoding boards between Aida and TI company. It is settled by bank acceptance bills every month. Aida electronics now adopts 120000 sets of decoding boards of TI company every month, with a monthly capital flow of 70 million or 80 million. Aida's extra payment for three or four months to Yuexiu (Hong Kong) is equivalent to two or three billion dollars to Hong Kong. Only to this extent, no matter how much money is transferred, it will affect IDA's own capital turnover and the progress of its project.

Although Yuexiu (Hong Kong) can make huge profits from the re export trade of decoding board every month, it spent 30 million yuan to participate in the additional issuance of Jiaxin industry in early March. In early June, Jiaxin Industry issued HK $300 million corporate bonds to hold Huishan xiangxuehai. Yuexiu (Hong Kong) subscribed nearly 40% independently. At the beginning, it was in the form of advance payment of Aida electronics to calculate the funds, It was not until last month that the money was wiped out. According to the calculation, Yuexiu (Hong Kong) actually retained nearly 200 million profits as of September,

They walked into the depths of the bamboo forest. Xie Wanqing held Zhang Ke's well-defined face, smiled and said, "I really want to dig out your skull and see what's different from ordinary people."

"Studied other parts of me and began to want to study my head?"

"Go, what nonsense?" said Wanqing Jiao angrily.

Zhang Ke gently printed a mouthful on the delicate red lips in the evening.

The railway from Haizhou to Xinwu has to turn a big corner from the north. The train at seven o'clock at night can reach Xinwu at seven o'clock the next day, and we have to hope that the train will not be late. In Zhang Ke's impression, in the 1990s, he didn't seem to encounter the problem that the train was not late.

The straight-line distance between Haizhou and Xinwu is only more than 300 kilometers. It takes at least 100 kilometers to bypass the provincial capital. However, there are few expressways in the north of the East China Sea. The distance around national roads or provincial roads is also very different. If we can't promote it, the Provincial Expressway network will be basically completed by 2003.

At this time, you can drive to Xinwu unless you have to start anytime and anywhere. It's most convenient to take the train in advance. You can sleep overnight. Even if you're an hour late, you don't delay doing things during the day. You can deal with things in the carriage.

Zhang Ke drove his car back to the city. He didn't have time for dinner. After the train started, he asked Fu Jun to help him make a bowl of instant noodles. He picked up the market promotion plan for next year drafted by the marketing department and read it.

At the meeting at the end of September, he set a budget of 600 million for Aida Electronics' market promotion next year, and the marketing department worked out this detailed plan according to the budget.

After winning the title of CCTV on November 8 last year, IDA electronics became famous in one fell swoop. While gaining market attention, it also allowed IDA electronics to recruit a group of marketing elites into the marketing department. This scheme is perfect. Zhang Ke can't see what needs to be changed.

The meeting was almost soft. Zhang Ke threw the half turned plan aside and ate instant noodles first.

"Ke Shao, what do you think of this plan?" Yang Yun couldn't hold his breath and asked Zhang Ke.

"Oh, oh," Zhang Ke was so hungry that he just scratched noodles in his mouth. He didn't have time to pay attention to him. He rolled half a bowl of noodles into his stomach and said with a sigh of relief. "Lunch at 11:00 has been seven or eight hours now. You can talk about these problems after I finish eating instant noodles."

"It's rare to eat instant noodles in a soft sleeper car, and you're not afraid to lose your shelf."

"I don't have any shelves to fall off. Compared with instant noodles, the food provided by the dining car is not edible." Zhang Ke poured all the soup into his stomach, and Fu Jun came to help him take out the garbage. Zhang Ke took the plan and continued to turn it over, saying: "Claude Hopkins, the advertising master in the United States, has a very casual passage in his book: many of the business crises I have seen are mostly due to the following reasons: doing too much, not daring enough in front of potential opportunities, looking down on the conservative style and acting hastily, afraid that competitors may go further or climb higher than themselves, so I don't want to I regret to take the lead on an unexplored path. His passage is very interesting. I have analyzed that most enterprise crises from the 1980s to today are still caused by these reasons listed by Hopkins... I don't think those enterprise crises that may emerge in the future can escape these categories. "Zhang Ke looked at Liu Minghui and asked him, "What do you think of these words?" after getting on the train with him, he said very little and worried.

"I......" Liu Minghui looked up at Zhang Ke, and his eyes met for a moment. He looked away and dared not look at Zhang Ke's deep eyes that could almost see through the hearts of the people. He thought Zhang Ke was talking about IDA, and said, "It's too early to talk about the enterprise crisis. I think there is a special soil suitable for the germination of miracles in the domestic enterprise circle. The roaring of IDA should be regarded as a miracle in the eyes of most people. I believe IDA can continue to create miracles."

"Take 280 million to continue to create miracles?" Zhang Ke smiled and ADA made a budget of up to 280 million yuan for next month's CCTV Standard King. Liu Minghui still attached too much importance to the miracle aura of market means. What he could really see was too narrow. Zhang Ke closed his mouth and couldn't help feeling a trace of sadness for him: he might think that the slight suppression of the marketing department in the early stage was aimed at him, "On the soil suitable for miracle germination in China, it's easy to make a big splash by using market means. I think the current Kewang has a great impulse to make a big splash," Zhang Ke looked at Liu Minghui's eyes and pressed his fingers on the proposal book, "However, after a blockbuster, curbing the internal irrational market impulse and quickly reborn the enterprise is the way to survive for a long time. I am more concerned about this issue now. I think Kewang should also consider this issue in advance." Relying too much on market means is just an irrational impulse. It almost includes several reasons listed by Hopkins that may lead to enterprise management crisis. Kewang competes for the standard King of CCTV. Unfortunately, the cruel market can not give them enough time to adjust. Zhang Ke threw the proposal in front of Liu Minghui. That's what he said, but he still thinks it's time to go Kewang is more promising, and there is no need to retain him. "Your marketing department will decide on next year's market promotion plan. You two will accompany me to Beijing for the advertising bidding conference of CCTV..."

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