Su Yuwei took the initiative to stay and help, but Zhang Qianxiu didn't say much, so he became a free labor force.
Today's business is still not very good. In the morning, only one person came to buy rice.
Zhang Qianxiu wanted to go to deliver rice, but Zhang Lanmei refused to let him go. She was worried that his injury would not be good and that carrying such heavy things would have an impact. She pushed her bicycle to deliver rice.
Zhang Lanmei has been doing farm work in the countryside. When she collects rice, she can bear more than 100 Jin of rice. For her, it's not a big problem.
Zhang Qianxiu was already thinking about the details of the next activities.
The three outside also send rice, which is a great blow to their rice shop. Zhang Qianxiu has to find a way to lock customers in his shop.
Zhang Qianxiu has a general plan in mind, that is, discount, that is, price war.
In fact, such a way of business is to kill 1000 enemies and lose 800. But as long as we can stabilize our customers and keep a certain profit, we can make money when we have a large number of customers.
Many businessmen make complaints about the price war. When they open the shop, they make complaints about the price. It is those businessmen who stand on their own standpoints.
In business, everyone wants to make money, and everyone wants to make profits. When a new store opens, there is no source of customers, and everything can't be sold. It also makes fart money, and the store has to close in two days.
Price war is the simplest and most direct way of marketing.
Now the three stores outside don't want to fight a price war, because they have enough profits and customers. It's not good for them to fight a price war.
Zhang Qianxiu's store location is not good, and other marketing methods are easy to copy, so he has to fight a price war.
Of course, the price war is also easy to copy, so Zhang Qianxiu has to package the price war so as not to make it easy for opponents to copy.
At 10:30, Huang enquan and Zhang Jiankang came.
Huang enquan was stunned when he saw Su Yuwei: "brother Xiu, new recruit?"
"No! Come after me. " Zhang Qianxiu said casually.
Su Yuwei said in a hurry: "you are talking nonsense again."
Huang enquan listened to the conversation between the two people, with an expression of "I know" and turned to move the rice.
Zhang Jiankang stands aside and still laughs.
After unloading the rice, Zhang Qianxiu said to Huang enquan, "I'll go out later, and you will guard the shop."
"Good! Brother Xiu, are we going to think of some way to get the business back? " "We can't sell all the rice we collect every day," Huang enquan said as he unloaded the rice
Zhang Qianxiu said, "I'm just going out to do business for you. You can rest assured that they can't beat us."
Although Zhang Qianxiu is not an expert in marketing, he has personally experienced those strange marketing methods of later generations. Now he has no problem using them.
"Brother Xiu, he's going to beat the shit out of them." Huang enquan has a deep faith in Zhang Qianxiu.
Although it was just a few simple dialogues, Zhang Qianxiu paid more attention to Huang enquan.
Huang enquan is not a shareholder. He gets a fixed salary every month. The business of this shop has nothing to do with him.
However, Huang enquan has been very attentive these days. He has been collecting rice, guarding the store and occasionally helping with delivery. He has done his best and never had any problems.
This kind of "employee", put any boss is like.
Zhang Qianxiu is no exception.
When Huang enquan finished unloading the rice, Zhang Lanmei also came back. Zhang Qianxiu said hello and went out with a register.
Su Yuwei and Zhang Lanmei said hello: "elder sister, I'll go with him to have a look."
Zhang Lanmei nodded with a smile: "pay attention to safety!"
Although Su Yuwei and Zhang Lanmei have seen each other before, they really know each other from last night. The relationship between the two women is developing rapidly.
In fact, there is a reason for this, that is, people nowadays especially recognize the villagers.
As long as you are in a little far away place, you will always have a special feeling of intimacy when you see your "fellow townspeople".
Although the county seat is only a few tens of miles away, people nowadays seldom come to the county seat. When they meet in the county seat, they will feel very friendly.
Su Yuwei catches up with Zhang Qianxiu: "what are you going to do?"
Zhang Qianxiu said casually, "go and recruit business!"
When she spoke, Su Yuwei took a look at other people's grain and oil store. Although there were only a few people in it, her business was obviously much better than that of Zhang Qianxiu's: "why did you choose it then?"
Zhang Qianxiu said: "there is no good appearance!"
"You can rent one outside! It doesn't have to be here. " Su Yuwei said.
Hearing this, Zhang Qianxiu was stunned. In fact, this is a very simple truth, and some people in the county also do it.
However, at that time, Zhang Qianxiu didn't really think so. What he saw at that time was the flow brought by the vegetable market. And now, as long as people buy rice, they think of the market at the first time.
Now I think it would be a bit difficult to do rice business in another place in the early stage, and no one would go at all. However, after a long period of time, some customers can be accumulated, and there is no problem in making small money. These three grain and oil stores will not chase him.
Zhang Qianxiu said: "if you said that to me before I rented the shop, I might really consider it."
"But it's not bad here. Everyone is used to buying rice here. I don't have to try to change their habit of buying rice."
Su Yuwei didn't expect to say it casually. Zhang Qianxiu really thought carefully: "what are you going to do now?"
"Give me money!" Zhang Qianxiu said with a smile.
"Money? To whom. " Su Yuwei was a little surprised.
Zhang Qianxiu nodded: "door to door to send."
Su Yuwei said, "I'll go with you."
Su Yuwei is very curious about how Zhang Qianxiu gives money.
"Whatever you want!" Zhang Qianxiu said and asked curiously, "you didn't go back last night, and you don't go back today. Are you in a hurry?"
"I called my dad yesterday, just one more call later." Su Yuwei said.
Now children in rural areas have to help work at home during holidays, but Su Yuwei's family conditions are good, not as many farm work as ordinary families.
They have a grocery store and can afford a TV. They are definitely rich in jiuniuao.
"Call first! So that your family won't worry. " Zhang Qianxiu said.
Su Yuwei makes a phone call to her family along the way, and then follows Zhang Qianxiu to go through the streets and do the promotion one by one.
Zhang Qianxiu's promotion strategy is actually very simple. Each family "gives 100 yuan", which can't be used directly. Now I'll make a registration for you. When you go to buy rice next time, no matter how much the market price is, one tenth of the actual purchase price will be deducted. The 100 yuan is valid for one year.
That's the 10% discount.
If you talk about 10% discount directly, the other three stores can do it easily, and can't directly bind customers.
If you send out 100 yuan in this way, you can bind the customer's consumption quota of 1000 yuan. Ordinary families can't buy 1000 yuan a year.
Moreover, "give 100 yuan" sounds like a psychological feeling that haoduanduan takes advantage of 100 yuan, which makes it easier for customers to feel that they are losing money even if they don't spend it.
Almost all people are willing to do this kind of thing without any pay, as long as they do a level and get a number. Anyway, they don't have the loss of half a cent.
The registration was very smooth. They didn't go back to dinner at noon. They ate casually outside. They were busy until 6 p.m. and had registered 250 or 60 households.
The door-to-door registration tool looks simple, but it's still a little troublesome to operate. Because they have to explain to others, especially some elderly people, their understanding ability is not very strong. It may take about ten minutes for them to explain clearly. In this way, they can't register a few in an hour, and they can achieve more than 200 results. It's su Yuwei who, after finding out the routine, takes the initiative to ask for help to register. If Zhang Qianxiu is alone, It is estimated that more than 100 people will be registered today.