Next, the second goal selected by Fang Zhe is Gan Lei, a producer with a small reputation in the mobile game industry in the future. A few years later, the leisure game happy Xiaole, which is popular all over China, is his work.
In the leisure mobile game market at home and abroad, there are two successful cases of three consumer products, which are the object of admiration and learning of every game industry practitioner. One is candy crush saga produced by overseas king company, which is called candy legend in Chinese. From its launch in 12 years to Fang Zhe's rebirth, it has always been at the top of the best-selling list of major overseas app stores.
The Mau of this game has more than 500 million monthly active users, and the dau has more than 100 million daily active users, that is, more than 100 million players play this game every day and more than 500 million players play this game every month. And its monthly flow is more than $100 million.
Another three elimination game is the domestic happy elimination game, with dau breaking 30 million and Mau breaking 100 million. In the history of domestic games, one hand can count any of these two data.
It is precisely because of these two successful cases that Fang zhe wanted to find a producer to make three consumer products.
Fang Zhe is determined to find Gan Lei, who should still be planning in a company, for a reason.
Since the gem maze many years ago, Sanxiao games have been popular on PC for many years. Sanxiao games are blooming everywhere from home to abroad. Happy Xiaole can break through in such an environment and grow into a national mobile game, which is inseparable from its excellent game quality.
After "happy Xiaole" became popular, countless domestic imitators, but apart from Tencent's "love elimination every day" because it appeared earlier than it and Tencent's super strong distribution capacity, none of the remaining products can reach or even one tenth of its level.
The same is to do three elimination games. Why are these successful? The reason is that they are doing so well, just like the three peaks of this kind of game. Unless you can surpass them in game quality and other aspects to become a new peak, users will see these games at first sight.
This is also the reason why countless domestic game companies that like to imitate Shanzhai die. If they make the same products as the creators, they are not as good as the creators. It's strange that they don't die.
How to make a good game has been thinking about this problem since Fang zhe entered the industry in his previous life. There are five or six projects he personally participated in in in his previous life. Except for the last one dominated by himself, the performance of the previous products is not ideal.
Among them, there are products that follow the fire in the market, products that change skin and style, and products that pieced together Sixiang products with various functions, as well as products that seek to make a breakthrough in a niche type.
In the final analysis, whether we can make a good game product depends on people, its production team, especially its producers, and other art and technology. In theory, it is determined according to the requirements of the producers.
Fang zhe does not deny that in the big companies such as Netease and Tencent, game production has formed a set of industrialization and industrialization standards and processes. Even if the producers' skills are not enough, they can also produce good products. However, from the development of the whole game history, there is a producer with good skills behind most famous games that can become popular.
Just like Miyamoto and Super Mario, Hideo Kojima and alloy equipment, Wang Xinwen and the legend of the sabre tower, Jin Tao and Yin Yang division in China, and even the glory of the king of the fire, I'm afraid not many players know that this is a reworked product, formerly called heroic battle trail. The initial test data are very unsatisfactory, After the production team carefully polished and revised it and went online again, there was a myth of billions of months running water later.
Therefore, when possible, Fang zhe still hopes that some popular games with non creativity as the main selling point will still be made by the original team or core team in the previous life, so as to improve the success rate of the product.
Even if space and time are very different from previous lives, Gan Lei may not have the ability to control a game project, but Fang zhe believes that the producer and production team are still the key to the success of a good project.
If Fang zhe knows the playing methods and characteristics of happy Xiaole, which has been successful in his previous life, he believes that there is still a great probability to reproduce this popular style.
Li Yifei is the key figure that Fang zhe wants to operate the page tour platform. Gan Lei is the figure that Fang zhe wants to touch his foundation as soon as possible. Depending on the situation, consider whether to let him continue his experience or let him lead the group to rise experience.
As for other talents, such as technology and art, although Fang zhe has accumulated some contacts in his previous life, they may need several years of growth because of time. Therefore, Fang zhe plans to find them through the combination of headhunting and social recruitment.
Fang zhe told Zheng Siwen the names of Li Yifei and Gan Lei, as well as the conditions for the required technical and art talents. Even if he was looking for or hiring people, his contacts and channels were much better than himself. Zheng Siwen didn't ask Fang zhe where he saw the names of the two people. Anyway, he didn't know until he met a real person to understand the situation.
On Sunday, September 21, the day after Fang zhe got the office key, he took the subway from Zheng Siwen's house to Xierqi again. Zheng Siwen's arrangement today is to contact several talents who have been talked about before, so that they can go to the company tomorrow and formally meet Fang Zhe, the big boss. This is also the advantage of Fang zheselection's partnership with Zheng Siwen. He should let him find these talents by himself, not to mention the problem of talent quality. In terms of time, who knows how long it will be wasted.
On Fang Zhe's side, today he plans to rent a house near Xierqi. Next, whether it's the meeting tomorrow, or the subsequent purchase of office supplies, recruitment interview, etc., all have to be carried out in the company. Fortunately, Fang zhe plans to live nearby as soon as possible.
Perhaps because of habit or nostalgia, Fang zhe came to the place where he had lived for several years in his previous life, Room 502, unit 3, building 2, zhixueyuan, which can be regarded as Fang Zhe's "former residence".