Fang zhe originally thought that in this storm of public opinion, Tencent would stand up to clarify or confront Huizhong, but unexpectedly, Ma and Tencent were so calm that they ignored online public opinion and accusations, and even didn't send a decent public relations statement.
Fang Zhe and Huizhong really contributed to this public opinion. There are three main focuses of public opinion. One is that Tencent stepped in after Huizhong negotiated an agreement with YY, which is immoral. The second is that YY challenged Tencent in the field of computer social software. The third is that the wechat operation team accused QQ of plagiarism.
However, although these three focus public opinions were indeed popular on the Internet for a while, the heat did not last long because of Tencent's disregard.
These days, Internet users and people in the Internet industry are used to it whether Tencent's practices are immoral or Tencent plagiarizes wechat. In previous lives, Tencent began to take into account its corporate image, establish an open platform, transform the mobile Internet, and slowly get rid of its plagiarized cheeky image, It has also become a famous giant in innovation and copyright protection in the industry.
Therefore, future netizens ridiculed that Tencent began to scold plagiarism when it finished copying!
However, it is obvious that Tencent's image and the impression of netizens have not changed yet. Fang Zhe's idea of going to war with Tencent on the moral commanding height has been dissipated by Tencent's cold treatment and thick skinned behavior!
Anyone with a clear eye can see that Huizhong and Fang zhe can't give up so easily, and Tencent's general manager Ma can't swallow this tone easily. The reason why Tencent hasn't stood up to spit with Huizhong is that the version of QQ hasn't been updated, and the evidence of plagiarism accused by the wechat team hasn't been put on the table!
On the face of it, Tencent didn't catch Fang Zhe's trap, so Fang zhe planned to use the second scheme to sow discord.
On April 12, Fang zhe went to see a man, general manager 360 Zhou, who had dealt with Fang zhe once before. Fang zhe came to general manager Zhou for a simple purpose, that is, to detonate the 3Q war in advance!
3Q War refers to an internet war between 360 and Tencent in the previous life. The war began quietly in early 2010 and reached a climax in September and October, sweeping all overlapping users of 360 and Tencent QQ across the network. The contradiction between the two companies was not stopped until the Ministry of industry and information technology and the Ministry of public security intervened. Finally, 360 lost the lawsuit in 2014, The 3Q war, which lasted for four years, was successfully concluded.
The cause of the 3Q war is very simple, because Tencent has been involved in the Internet security field which has been regarded as "forbidden" by 360. From the beginning, Tencent launched QQ doctor, and later QQ doctor was upgraded to QQ housekeeper. The more markets Tencent occupies in the security field, the deeper the contradiction with 360.
Until the end, the two companies that made a real fire even asked users to choose between QQ and 360 security software. This practice not only pushed the contradiction between the two sides to the highest point, but also completely shocked the whole domestic Internet.
Throughout the development history of the domestic Internet, there has never been such a bad behavior of threatening users with their huge influence. This struggle also led to a sharp decline in the image of Tencent. That is, after that, Ma Zong Tencent, who was criticized by the media and Internet users, became open under great pressure and began to care about its "plagiarism" image.
The influence of 3q war is great, not only because the two sides of the battle are two famous Internet companies in China, each of which has more than 100 million users, but also because other Internet companies in China also chose and supported one of them to varying degrees in this battle.
Among them, Baidu, which has a natural aversion to 360, and Jinshan, which has direct competition with 360 in business, all stand on the side of Tencent. In turn, there are more parties supporting 360, including Ali, companies large and small that have been copied by Tencent, and most Internet users who sympathize with the weak.
The reason why Fang zhe hopes to detonate the 3Q war in advance is that Tencent hopes to waste more energy to deal with it in the future, so that it has no time to take into account the war with wechat and give wechat more leading advantages and development time.
As long as wechat can accumulate more than 50 million users in China and Tencent still hasn't made a new social software for the mobile Internet, Fang zhe feels that the probability of wechat winning in the future will exceed 80%!
At that time, even if Tencent sees the essence of "wechat" and the real gap between QQ and wechat, Tencent can only go one way to black and always invest resources in QQ, because at that time, with the scale effect, 50 million will become 100 million, 100 million will become 200 million, and 200 million will become 400 million, and the time will only be shorter and shorter.
For an Internet product, the most difficult thing is to accumulate seed users and test whether its core model has enough growth potential.
It took more than a year for Tencent's wechat in the previous generation to accumulate 100 million users. From 100 million users to 200 million users, it took less than half a year, and to 300 million users, it took less than three months. After that, in only nine months, wechat users exceeded 600 million, occupying more than 95% of the domestic market of mobile social software, Completely become a veritable national mobile social software.
"President Fang, I heard from my people that you have something important to find me. I didn't even eat lunch, so I hurried to see you!" President Zhou's tone was very respectful. This didn't mean that President Zhou flattered, but because Fang zhe instructed 360 to search in the security field last time, which really inspired and helped President Zhou 360.
Now, 360 has secretly tested 360 security search in a small range, and the market response and performance are very good, which makes President Zhou very happy. At the same time, he is more grateful to the other Zhe. He seems to see the opportunity to avenge Baidu for 3721.
"President Zhou, I think you look red and seem to be in a good mood!" Fang zhe said teasingly. Of course, he guessed that President Zhou was so happy because of the 360 search.
"Hey, it's not Mr. Fang's insight. Don't tell me. The road you pointed out to me is really very insightful. 2000 ordinary Internet users were selected for our products to use our anonymous browser and search. Guess what about the data?
More than 60% of daily active users and more than 90% of monthly active users are not worse than Baidu and Microsoft IE! "President Zhou was full of joy.
Fang zhe looked at him happily, pretended to sigh and said, "Alas! President Zhou patronized happiness. Don't you find that 360 is about to face a very serious crisis?"