Chapter 383

This Spring Festival, people all over the country have a chattering topic, that is, wechat and wechat red envelopes. From the 15th of the twelfth lunar month to the 15th of the first lunar month, wechat has sent a total of 3 billion red envelopes to people all over the country!

The effect of wechat's two huge activities, traffic subsidies and red envelopes issued by the whole people, is also extremely significant.

From the beginning of the flow subsidy activity in the middle of December of the Gregorian calendar to the 15th day of the first month of the lunar calendar, that is, February 17, 2011 of the Gregorian calendar, wechat has added 177 million users worldwide.

The total number of global users of wechat has also increased from more than 212 million before the event to more than 389 million now, which is only one step away from the gateway of 400 million users!

Among the 389 million users, more than 80 million are domestic users, that is, the traffic subsidy plus red envelope subsidy for two consecutive months has doubled the number of domestic users of wechat from the previous 40 million to more than 80 million!

It can be seen that Huizhong's huge investment has indeed played a considerable role in the development of wechat.

With the pouring of this wave of powerful drugs, wechat has far surpassed hundreds of other competing software of the same type in the leading position in the field of global mobile social software.

Overseas, even the mobile versions of Myspace and Facebook are unable to compete with the vigorous growth of wechat. In China, only the mobile version of QQ on the mobile end is mobile QQ, which can slightly overwhelm the Chinese version of wechat because of the number advantage.

However, whether Fang Zhe, Huizhong executives, or peers in the global Internet industry, there is reason to believe that the rise of wechat has been unstoppable unless strong intervention such as big country governments.

Because Huizhong has been carrying out activities around the world for two months in succession. While attracting global mobile Internet users to register wechat, wechat is also well-known all over the world.

At present, no mobile chat software in the world is more famous than wechat. Even Myspace and Facebook, two social software developed overseas for many years, are far less famous in some countries and regions than wechat, which operates in almost mainstream countries and regions around the world.

For example, Russia, India, China, Malaysia and other developing countries, because mysapce and Facebook are products slowly popularized from the West and developed countries to developing countries, their popularity is far less famous than that of wechat as a mobile social software in these regions.

In China, the popularity of wechat is also unprecedentedly high. A red envelope activity throughout the whole people has made wechat famous overnight in China. From then on, when people talk about chat software on mobile phones, they will no longer be able to say the names of other software except QQ as in the past, but there has been one more, wechat!

"Wechat! Haven't you heard of it? It's too out. Didn't you grab the red envelope during the new year?"

The unprecedented popularity of wechat in the world is destined to be the preferred software for global netizens to download and use mobile chat software for a long time, even if wechat no longer engages in such a wide range of activities to benefit the people.

It's like QQ, Facebook and other social software in the previous life. After they become bigger, they don't need to engage in any activities. When you choose this software, you first choose it, because it has gradually become synonymous with social software in your mind!

Yes, indeed, wechat has gradually become a synonym in the field of global mobile social software. As long as netizens talk about mobile social software, they first think of wechat. What's wechat afraid of other competitors?

In addition to the massive growth of wechat users, another data worthy of attention is the number of users who have opened wechat payment!

Wechat launched a month long nationwide red envelope activity in China. While spending 3 billion yuan, it also enabled many wechat users to open wechat payment.

Because wechat users, whether they want to use red envelopes to send red envelopes to others, or want to withdraw the money in the red envelopes to their own bank card, need to open wechat payment binding bank card and other operations. Otherwise, the money can only be left in wechat wallet as a string of useless numbers!

Wechat has found another way to let users open the methods and means of wechat payment, which has not only deeply admired by Internet peers across the country, but also achieved considerable results.

Among the more than 80 million registered users in China, more than 60 million users participated in robbing red envelopes, and more than 37 million of them opened wechat payment in order to send red envelopes or withdraw money to the bank card. Of course, more than 31 million of them opened wechat payment for the latter reason.

The rest of the people either don't trust wechat payment and other online payment methods, or don't bother or even know that the red envelope can withdraw cash, etc!

Even so, more than 37 million people opened wechat payment, which made the wechat team and Alipay team very happy.

Especially the Alipay team, because the payment service of wechat payment is supported by the payment service provided by Alipay, which has long been independent from Huizhong. The wechat account and Alipay account are interconnected, that is, more than 37 million wechat users open wechat payment in one month, which is equivalent to more than 37 million new users in one month!

After this battle, the total number of users of Alipay has reached more than 76 million. I believe that in a short time, the total number of users of Alipay will break through the mark of 100 million people!

Don't underestimate the 76 million users of Alipay. Unlike wechat as a social software, all users who register wechat can be counted as social users. As a third-party payment platform, each user of Alipay can be regarded as a consumer user and a financial user. On average, the market value of each user is much higher than that of wechat users!

With the advent of the mobile payment era and o2o era, Fang zhe knows that the era of Alipay is coming!

Wechat users have increased from 250 million to nearly 400 million. Huizhong's valuation in the global capital market has also increased from $52 billion to $62.5 billion!

While Huizhong has once again refreshed the highest valuation of unlisted start-ups in the world, Fang Zhe, the big boss, has also refreshed the record of the richest man in China. If only half of the shares of Huizhong are counted, the value of Fang's richest man has increased from US $22.5 billion to US $31.25 billion to US $212.5 billion!

At the same time, Fang Zhe's wealth has also entered the top 10 of the global rich list for the first time, ranking sixth in the world after American Oracle founder Larry Ellison's $39.5 billion!

Many industry insiders and knowledgeable netizens can't help sighing that boss Fang's money is spent more and more!

With so much money thrown out by Huizhong's activities, boss Fang sent tens of billions of red envelopes to the people all over the country during the Spring Festival. As a result, his money not only did not decrease at all, but also increased, and it was still tens of billions.

This, this NIMA has no reason!