Chapter 391

O2o, the abbreviation of online offline in English, literally means online to offline. The main concept of the Internet is to combine the online Internet with the offline traditional business model, conduct diversion through online Internet exposure and publicity, and finally lead users to offline consumption.

Of course, this is only the simplest concept of o2o. In fact, in Fang Zhe's view, o2o is more essentially the change and reconstruction of the operation mode of the whole social system by the mobile Internet.

Nowadays, whether domestic or overseas developed countries, the basic hardware and technical environment of o2o, such as smart phones, mobile Internet and mobile payment technology, have been basically met. The huge and rapidly growing smartphone user group also provides rich commercial soil for cultivating and developing o2o.

In previous lives, the concept of o2o was put forward by Americans at the end of 2011 and did not catch fire in China until the end of December.

In fact, whether you're hungry, Kuai'an taxi, Uber, etc., you can see it as part of the o2o business model. However, there is no macro concept like o2o to explain and point out these emerging things.

Therefore, people in the whole industry are actually blind people touching elephants. Unlike Fang Zhe, who has long seen through the whole body of elephants, he has a clear understanding and grasp of the development of the industry!

The concept of o2o is just like the core idea that we often say in learning Chinese, and practice is the only standard to test truth. Without these theories, people in the whole industry touch the stone to cross the river. With these theories, people in the whole industry can see the stone under their feet and step on the stone to cross the river!

Narrowly, even if a reborn person like Fang zhe knows the o2o theory, he should make a lot of money quietly, take all the benefits and tell others. In fact, Fang zhe does!

Over the past year, many future small giants and unicorn start-ups invested by Huizhong and Zhongying capital in the world, including hungry, meituan, kuaan taxi, Uber, etc., actually belong to important pillar industries and head companies in the future o2o business era. The remaining companies such as ofo and moBay have not been founded, Fang Zhe and Huizhong can't wait all the time.

First, the current conditions for the establishment of these companies are not mature. Many of them belong to companies suitable for the establishment only in the mid-term and mature period of o2o development. Now, even if they are established, they are dead end.

Second, if we only calculate the company's valuation, Huizhong has become a real No.1 in the domestic Internet industry. In the future, if Huizhong wants to develop further and abroad, it needs the strength of not only a company, but also an industry and an era.

Heroes are born out of luck, as are companies. Microsoft, Intel and other companies have become the world's top companies because of the global popularity of personal computers, and Google, Amazon and other companies have become the world's top companies because of the global popularity of the Internet.

Huizhong wants to become a world-class company. If it can't rise with the help of the subversion and transformation of mobile Internet on all walks of life around the world, I'm afraid it will be at least ten years later!

Therefore, Fang zhecai decided to put forward the concept of o2o with the help of this influential internet it summit in China, inspire and guide the thoughts of domestic Internet peers, so that domestic o2o entrepreneurs have more leading advantages than foreign countries, so as to enhance the development advantages of the whole domestic Internet industry and Huizhong!

On March 28, 2011, the annual China it leaders summit was held as scheduled at Sheraton Hotel, Beijing, Dameisha.

At 9 a.m., Fang Zhe, who was sitting in the front row of the venue, happened to sit next to President Arima again.

However, with the official start of the conference, the two had to stop talking about "mobile payment", which had just hit the spot. Instead, they were bored and listened to the official representatives on the stage one by one.

It was not until more than half an hour later that a new middle-aged man in a suit with thin frame glasses and a round face and a big forehead, Fang zhe was slightly interested, or slightly awakened!

The new speaker is Mr. Chang, the current chairman of China Unicom, and Fang zhe woke up because a few years later, Mr. Chang had an accident!

Since Fang Zhe's rebirth, Fang zhe has thought about things in politics and system many times, but in the end, without exception, Fang zhe has chosen to believe in the creed of "close to the government and stay away from politics", because Fang zhe feels that even if he is a reborn, he can't play with these things!

In that case, Fang zhe also decided to do his career safely and strive to realize his dream. For others, just think you don't know!

After Mr. Chang took the stage, his speech again pointed to the theme of the conference: "transformation and development: the new mission of it!"

Mr. Chang said that this year is a turning point from the start to the development of domestic mobile Internet. In the past year, many new services and new forms based on mobile Internet have emerged in China. As one of the three basic network communication operators in China, China Unicom has obviously observed and felt the vigorous development of mobile Internet and its impact and changes on traditional industries.

Mr. Chang's speech lasted only five minutes. However, these five minutes were the most serious five minutes Fang zhe listened to since the beginning of the conference. Apart from other things, Mr. Chang's vision and ability are still worthy of recognition.

Compared with his ability, what Fang zhe admires more is his vision.

Fang zhe can feel that as the chairman of one of the three major domestic operators, Mr. Chang is a little better than himself in grasping the details of the development of networks, communications and other industries!

Fang zhe controls the macro development trend and key of the industry with the help of the reborn. Mr. Chang, the Unicom at his helm, almost participates in and changes the development and historical trend of domestic Internet, communication and other industries. The development of domestic mobile Internet industry can not escape the eyes of Unicom as a bottom service provider!

Now, what Mr. Chang said about the impact and change of domestic mobile Internet on traditional industries is essentially related to the o2o he plans to propose later!

After Mr. Chang stepped down, the speaker behind him was Wu Ying, an old acquaintance and host of previous it leaders' summits.

After Wu Ying came to power, the atmosphere of the whole venue began to become active from the previous boredom, because the guests and audience knew that the next step was the most lively and exciting part of the annual it leaders summit, high-end dialogue!

After a few brief opening remarks, Wu Ying said:

"I know what everyone is waiting for, so I don't have ink. Now let's invite Fang Zhe, chairman and CEO of Huizhong company, President Li, chairman and CEO of Baidu company, President Ma, chairman and CEO of Alibaba group, and President Ma, chairman and CEO of Tencent company to take the stage!"

With the warm applause of the audience, Fang zhe got up, glanced at two horses and one Li, the three leaders of bat who were also sitting in front of him, and said with emotion:

"In the future, I'm afraid I have to call hbat!"