Everyone in the meeting looked out of the window.
An executive close to the window got up, went to the window and looked out.
Hiss!
The executive took a breath. At this time, hundreds of people gathered downstairs of Alibaba company.
Many of them were holding banners with white characters on a red background, and many were shouting and abusing. What's more, they didn't know where to find the stones and threw them directly to Alibaba's office building!
"Mr. Ma! Mr. Ma! Something serious has happened!" the executive shouted in some gaffes.
Without further explanation, several executives, including Mr. Ma, hurried to the window to see what was happening outside.
When Mr. Ma came to the window, he jumped as soon as he saw hundreds of people gathered downstairs.
"Reject Taobao's new regulations and safeguard the rights and interests of online merchants"
"Taobao is shameless. It destroys my shop and destroys my survival."
"Taobao is ungrateful and eats my flesh and blood"
"Let big stores have no business that is difficult to do, and small stores have no business to do."
The vast crowd staged a real version of "siege in October", in which more than a dozen banners with white characters on a red background were particularly conspicuous.
"If things get big, they will become serious social events!" all the executives who saw this scene realized the seriousness of the matter.
"Peng Lei, call Lao Wang of the security department immediately and ask him to transfer the security guards of other parks to maintain the situation. I think there are only seven or eight security guards downstairs, which may not be able to withstand!
Wang Shuai, you should immediately call the police and ask them to provide support as soon as possible. In addition, you should immediately notify the employees of all departments working in Ali headquarters to avoid the gathered crowd as far as possible. Don't contact them directly except those in the public relations department.
In addition, let all employees working below the 10th floor stay away from the window or take a vacation as far as possible to avoid accidental injury, and then return to normal work after things are handled! "
At the critical moment, the angry Mr. Ma became particularly calm, and all the executives recovered under his words. At this time, what they Alibaba executives have to do is not to watch the excitement, but to deal with it immediately!
When the meeting was suspended, many executives either hurriedly called their subordinates or hurried back to the Department under their management to stabilize the scene. Finally, the remaining executives in the meeting room were the core executives of Alibaba. As the core executives of Alibaba, they did not directly manage the employees. Now they need to consider how to deal with the "rights protection" gathered downstairs Hundreds of people.
Mr. Ma walked back to the meeting table and sat down slowly. Although he felt like on pins and needles at this time, he still forced himself to calm down. Under his influence, other executives also returned to the meeting table, listening to the noisy "rights protection" downstairs and thinking about how to deal with it.
After a few seconds of silence, Mr. Ma slowly said:
"Ladies and gentlemen, Alibaba has experienced big and small storms since its establishment, and it's not bad this time.
What I'm worried about is that this situation has become a social event. If it's not done well, it will be in tonight's news broadcast, so we must be careful and take it seriously. The first thing to ensure is that there must be no bloodshed! I'll come forward in person after the police reinforcements arrive! "
"No!" as soon as President Ma finished speaking, Zhang Yong objected: "you don't have to come forward in person. I'll go out and deal with it later. Now the crowd's attitude is so fierce, in case"
"What if? If they beat me? Or if they scold me?" Mr. Ma smiled on his serious face. He said again:
"Listen, isn't it enough for them to scold me downstairs? As for beating people, I should not be hated. Besides, the police and Li long protect me!"
Li Long is President Ma's personal bodyguard. He can pick seven or eight ordinary people alone.
Zhang Yongzheng waited to say more. There was a harsh siren outside the window. Alibaba has tens of thousands of employees. It is also a leading enterprise in Hangzhou and even Zhejiang Province. The nearest police station is less than three minutes.
Listening to the siren, Mr. Ma plans to get up and go downstairs to dissuade the hundreds of angry people in the conference room.
Bell ~ ~, the mobile phone rings, and the phone of the deputy director of Yuhang District Public Security Branch of Hangzhou has reached President Ma.
A few minutes later, Mr. Ma, who hung up the phone, said to Zhang Yong with a bitter smile: "go. Remember not to have physical conflict. First calm the crowd down. We'll hold a press conference tomorrow morning."
Looking at the figure of Zhang Yong leaving, Mr. Ma remembered what director Hu had just called him. He had reported this matter to the higher Hangzhou leaders. It is guaranteed that he will receive calls from several leaders in a few minutes.
That night, hundreds of Taobao shopkeepers at Alibaba headquarters protested against rights protection, and without exception boarded the evening news of Hangzhou, Zhejiang Province and even CCTV news channel.
Many government leaders from Hangzhou, Zhejiang Province and even the Ministry of commerce also asked Alibaba to fully listen to the opinions of all parties and actively respond to the reasonable needs of relevant small and medium-sized merchants in terms of supporting small and micro enterprises and maintaining social stability.
"Alibaba is not only a company, but also a social responsibility body!" President Ma said at the Alibaba headquarters meeting late that night.
The next morning, Taobao Mall held a press conference. At the conference, Zhang Yong, President and CEO of Taobao Mall, further explained the new business rules issued by Taobao Mall two days ago. At the same time, he also explained that some Taobao stores in Taobao Mall were maliciously attacked yesterday and hundreds of Taobao shopkeepers gathered at Alibaba headquarters to protest rights protection.
In addition, Taobao Mall has also made some adjustments to the released new regulations, including but not limited to delaying the implementation time of the new regulations for merchants already in Taobao Mall, and adjusting the level and cost of technical service fee and deposit.
In addition, Zhang Yong also announced that Ma and Alibaba have decided to increase the capital of Taobao Mall by 2 billion yuan, of which 1 billion yuan will be used to fill the vacancy of consumer protection fund, and the other 1 billion yuan will be used to compensate Taobao stores affected by the incident and provide guaranteed loans to small and medium-sized store owners in need, Taobao Mall market promotion and technical service platform improvement and upgrading.
A series of events and turbulence triggered by the release of the new regulations of Taobao Mall have seriously affected the B2C business development of Taobao Mall and the comprehensive commercialization and listing plan of Alibaba group.
Mr. Ma, who hasn't slept well for several days, is worried that Alibaba Group's listing plan originally scheduled for 2013 is likely to be postponed. Also, behind this incident, is there any mischief between Fang Zhe and Huizhong? If so, what is their next move?
At this time, the boss Fang, who was secretly worried and guessed by President Ma, was visiting the Tesla production line at the Tesla factory in Fremont County, California, USA!